@eugbrandstratEugene Healey | Brand/Culture

Culture analysed through the lens of brand Brand strategy consultant | lecturer

card updated Oct 18, 2026 · 11 clips parsed · following 35 · 2,300,000 likes total

Engagement10.91%above average

Account summary

@eugbrandstrat has 223,500 followers and 236 videos. Across the 11 parsed clips the average is 72,781 views and 7,364 likes. Engagement to views is 10.91%, which is above average for TikTok. On the newer half of the feed the response is rising (+2.05 pp). Posts roughly 0.2 times a week. An average clip reaches 33% of the follower count.

Followers

223.5K

+13K in period

Engagement

10.91%

+2.05 pp newer half

Average views

72.8K

median 17.3K

Likes per clip

7.4K

88 comments avg

Shares / saves

487 / 1.1K

1.57% of viewers save

Posting rate

0.2 / wk

reach 33% of followers

Latest clips

11 collected

Nothing ruins expertise faster than getting stuck fiddling with techno — @eugbrandstrat

4.1K1:07Nothing ruins expertise faster than getting stuck fiddling with technology. Today: how I use @Canva as my core design pl920112

What's driving the smoking revival? Today: Instagram face, looksmaxxin — @eugbrandstrat

5.5K2:13What's driving the smoking revival? Today: Instagram face, looksmaxxing and how we started keeping the body's score - an30982046

411K2:13What's driving the smoking revival? Today: Instagram face, looksmaxxing and how we started keeping the body's score - an47.8K5102.1K6.2K

"If I don't have my face in my content, the views go down by a factor — @eugbrandstrat

9.7K0:46"If I don't have my face in my content, the views go down by a factor of 10." -- I'm Eugene Healey, a strategist and edu423417146

Images have lost their authority. Today: How algorithmic ubiquity and — @eugbrandstrat

49.2K2:18Images have lost their authority. Today: How algorithmic ubiquity and AI skepticism have exhausted the image's ability t4.6K873041.6K

What purpose does TV play in the modern media mix? Today: why TV now s — @eugbrandstrat

17.3K1:53What purpose does TV play in the modern media mix? Today: why TV now sits as the nexus of a marketing campaign rather th19001580

4.6K1:01🔗 Subscribe to my Substack to receive the registration form - link in bio Session 1 - Sept 1/2: 🇺🇸 7 p.m. EST / 4 p.m. P26651884

Does saving for the future even make sense? Today: exploring the ratio — @eugbrandstrat

231.8K2:01Does saving for the future even make sense? Today: exploring the rationale behind the "Little Treat" economy, what South23K2092.6K3.6K

"There's no such thing as 'not in the budget' only 'not in the budget — @eugbrandstrat

19.6K0:52"There's no such thing as 'not in the budget' only 'not in the budget for YOU.'" My primary takeaway from this year's Ca8222367215

The smartest way to use technology is as your senior. Today: how I’m u — @eugbrandstrat

5.2K1:40The smartest way to use technology is as your senior.   Today: how I’m using claude as a lecturer or editor that marks m248816152

One year in, let’s do an introduction 🎤 A little about me, what I do f — @eugbrandstrat

42.6K1:35One year in, let’s do an introduction 🎤 A little about me, what I do for work, and what we can do together. This one’s f3.3K109173545

Engagement per clip

11 parsed clips · newest on the right · click a bar to open the clip peak: 12.3% ER

Jul 18Aug 21Sep 2

Date	Views	Likes	Comments	Shares	Saves	ER
Sep 2, 2026	4,109	92	0	1	12	2.26%
Sep 1, 2026	5,491	309	8	20	46	6.14%
Aug 31, 2026	411,000	47,800	510	2,083	6,158	12.26%
Aug 26, 2026	9,705	423	4	17	146	4.57%
Aug 25, 2026	49,200	4,581	87	304	1,554	10.11%
Aug 21, 2026	17,300	190	0	15	80	1.18%
Aug 20, 2026	4,599	266	5	18	84	6.28%
Aug 18, 2026	231,800	23,000	209	2,647	3,564	11.15%
Aug 17, 2026	19,600	822	23	67	215	4.65%
Aug 14, 2026	5,186	248	8	16	152	5.24%
Jul 18, 2025	42,600	3,268	109	173	545	8.33%