@samanthataorminaSamantha Taormina ✨

Your Beauty Big Sister & Celebrity Makeup Artist ✨Ulta Beauty Collective 25/26✨ Nikki.Schwartz@thedigitalbrandarchitects.com

card updated Oct 17, 2026 · 10 clips parsed · following 3,658 · 18,400,000 likes total

Open on TikTok ↗

Engagement10.47%above average

Account summary

@samanthataormina has 684,600 followers and 3,250 videos. Across the 10 parsed clips the average is 40,290 views and 3,987 likes. Engagement to views is 10.47%, which is above average for TikTok. On the newer half of the feed the response is falling (−1.94 pp). Posts roughly 8.7 times a week. An average clip reaches 6% of the follower count.

Followers

684.6K

+900 in period

Engagement

10.47%

−1.94 pp newer half

Average views

40.3K

median 32.5K

Likes per clip

159 comments avg

Shares / saves

71 / 136

0.34% of viewers save

Posting rate

8.7 / wk

reach 6% of followers

Latest clips

10 collected

Thriving in every chapter of life with Triple Threat Color Sticks from — @samanthataormina

14.6K0:58Thriving in every chapter of life with Triple Threat Color Sticks from @Thrive Causemetics As an MUA, girly on-the-go, a1.6K895853

@Molly-Grace knows a good lip combo #lipcombo #lipcombotutorial #conce — @samanthataormina

34.2K0:40@Molly-Grace knows a good lip combo #lipcombo #lipcombotutorial #concealerlip #lipcombooftheday 3.1K9142485

@HungVanngo this palette is a 10 out of 10 for me as a neutral eyeshad — @samanthataormina

30.4K1:46@HungVanngo this palette is a 10 out of 10 for me as a neutral eyeshadow lover. I’m so glad I picked this up #EyeshadowT3.7K177118159

One more just because #HairTransformation #fallhair #NewHair #Bronde # — @samanthataormina

102.6K0:09One more just because #HairTransformation #fallhair #NewHair #Bronde #newhaircolor @Shelley Gregory @The Gregory Salo8.5K22980150

Doing things that make me happy feel good. #HairTransformation #NewHai — @samanthataormina

56.8K0:11Doing things that make me happy feel good. #HairTransformation #NewHair #FallHair #Bronde @Shelley Gregory @The Gregory5.1K1891876

Let’s go get sexy and get this hair done #grwmstorytime #newlysingle # — @samanthataormina

30.7K1:41Let’s go get sexy and get this hair done #grwmstorytime #newlysingle #grwmmakeup #makeupgrwm #glowup 3.6K1199974

27.8K1:30Let’s try the Brand New Dior Loose Setting Powder together #makeup #loosesettingpowder #makeupfail #makeupreview 2.3K1161260

Come with me to go to the Las Vegas sphere for the 1st time ever & see — @samanthataormina

42.8K1:48Come with me to go to the Las Vegas sphere for the 1st time ever & see the Wizard of Oz for their one year anniversary s5.4K27593113

Get ready with me to see the Wizard of Oz in the sphere in Las Vegas w — @samanthataormina

25.3K2:22Get ready with me to see the Wizard of Oz in the sphere in Las Vegas with my friend @Talia #GRWMMakeup #grwmstorytime #l3K16911592

i’m creating a custom Matcha with @Kohilv so get ready with me. What f — @samanthataormina

37.7K2:16i’m creating a custom Matcha with @Kohilv so get ready with me. What flavor do you think it’s gonna be? Drop it in the c3.6K1357196

Engagement per clip

10 parsed clips · newest on the right · click a bar to open the clip peak: 13.5% ER

Aug 24Aug 28Sep 1

Date	Views	Likes	Comments	Shares	Saves	ER
Sep 1, 2026	14,600	1,558	89	58	53	11.68%
Aug 31, 2026	34,200	3,083	91	42	485	9.40%
Aug 30, 2026	30,400	3,694	177	118	159	13.12%
Aug 28, 2026	102,600	8,516	229	80	150	8.60%
Aug 28, 2026	56,800	5,142	189	18	76	9.42%
Aug 27, 2026	30,700	3,558	119	99	74	12.30%
Aug 26, 2026	27,800	2,290	116	12	60	8.70%
Aug 25, 2026	42,800	5,398	275	93	113	13.47%
Aug 25, 2026	25,300	3,026	169	115	92	13.08%
Aug 24, 2026	37,700	3,605	135	71	96	10.11%