@williamssonomaWilliams Sonoma

Inspiring cooks everywhere. Find recipes and shop our feed below ⬇️

card updated Oct 12, 2026 · 17 clips parsed · following 144 · 1,800,000 likes total

Engagement3.7%normal range

Account summary

@williamssonoma has 126,400 followers and 916 videos. Across the 17 parsed clips the average is 106,808 views and 2,936 likes. Engagement to views is 3.7%, which is normal range for TikTok. On the newer half of the feed the response is rising (+2.75 pp). Posts roughly 0.1 times a week. An average clip reaches 85% of the follower count.

Followers

126.4K

+1.1K in period

Engagement

3.7%

+2.75 pp newer half

Average views

106.8K

median 2.1K

Likes per clip

2.9K

17 comments avg

Shares / saves

996 / 641

0.6% of viewers save

Posting rate

0.1 / wk

reach 85% of followers

Latest clips

17 collected

4860:20Consider this an upgrade for every bevy. 🧊 The GE Profile™ Opal™ 2.0 Ultra Nugget Ice Maker serves up craveably crunchy 26111

"Some of life's best moments happen around the table — sharing stories — @williamssonoma

6720:15"Some of life's best moments happen around the table — sharing stories, passing plates and enjoying good food with the p60215

If you love a saucy chicken dinner, make this one. 🍋 Alison Roman’s Br — @williamssonoma

1.1K0:59If you love a saucy chicken dinner, make this one. 🍋 Alison Roman’s Braised Chicken Piccata from Something from Nothing 66048

Something frightfully fun is on the menu. 💀 Get your Nightmare Before — @williamssonoma

8500:18Something frightfully fun is on the menu. 💀 Get your Nightmare Before Christmas watch party started with three inspired 59032

@trishayearwood’s take on a Nashville classic! A bold chili starter ba — @williamssonoma

1.3K0:46@trishayearwood’s take on a Nashville classic! A bold chili starter balances savory heat with a touch of sweetness for r84512

Food tastes better with your favorite spoon. We don’t make the rules. — @williamssonoma

1.2K0:10Food tastes better with your favorite spoon. We don’t make the rules. 🥄 Brides-to-be, visit your local store to test out33112

Wildly good taste. 🐆 The @Bialetti USA Dolce & Gabbana Espresso Moka P — @williamssonoma

4.7K0:17Wildly good taste. 🐆 The @Bialetti USA Dolce & Gabbana Espresso Moka Pot, now in Leopardo. Tap our bio to shop. #leopar18143717

Fall has entered the chat. 🎃 Discover pumpkin cookware, festive tablet — @williamssonoma

3.2K0:17Fall has entered the chat. 🎃 Discover pumpkin cookware, festive tabletop and everything you need to embrace the season a27731919

A candy stash worth keeping stocked. 🍬 From sweet and chewy to perfect — @williamssonoma

2.2K0:16A candy stash worth keeping stocked. 🍬 From sweet and chewy to perfectly sour, discover the Swedish treats we can’t stop741117

If you know, you know. 🎃☕️ The unofficial start of fall is here, and w — @williamssonoma

2.2K0:23If you know, you know. 🎃☕️ The unofficial start of fall is here, and we're celebrating accordingly. Shop all things pump1322126

For one day only, @theboywhobakes’ famous Chocolate & Whipped Caramel — @williamssonoma

3.4K0:33For one day only, @theboywhobakes’ famous Chocolate & Whipped Caramel Layer Cake is coming to Baking School. 🍫 Learn how21231443

The kind of commitment we take very seriously. 💍 Tap to shop our favor — @williamssonoma

2.1K0:11The kind of commitment we take very seriously. 💍 Tap to shop our favorite @KitchenAid colors and to explore Williams Son90149

When a Top Chef alum joins us in the kitchen, we take notes.👩‍🍳 On thi — @williamssonoma

1.7K1:04When a Top Chef alum joins us in the kitchen, we take notes.👩‍🍳 On this episode of Guest Kitchen, Mei Lin shows us how t62207

Just going to leave this here ... 🎃 @lecreuset Pumpkin has entered the — @williamssonoma

4.7K0:06Just going to leave this here ... 🎃 @lecreuset Pumpkin has entered the chat. Tap the link in bio to shop. #williamssonom3088718

It's the little things! 😉 Tap the link in bio to browse our full bakew — @williamssonoma

2K0:10It's the little things! 😉 Tap the link in bio to browse our full bakeware collection. @themonthaus73243

Name a better duo. We'll wait. 🦪🥂 Find everything you need for an oyst — @williamssonoma

84K0:06Name a better duo. We'll wait. 🦪🥂 Find everything you need for an oyster bar at the link in bio. #oysters #oystersandcha2.8K281.1K173

Make fresh pasta the easy way. This attachment tranforms your @Kitchen — @williamssonoma

1.7M0:18Make fresh pasta the easy way. This attachment tranforms your @KitchenAid mixer into an automatic pasta extruder. Shop o45.4K22915.7K10.6K

Engagement per clip

17 parsed clips · newest on the right · click a bar to open the clip peak: 9.4% ER

Jul 28Aug 29Sep 14

Date	Views	Likes	Comments	Shares	Saves	ER
Sep 14, 2026	486	26	1	1	1	5.76%
Sep 14, 2026	672	60	2	1	5	9.38%
Sep 11, 2026	1,142	66	0	4	8	6.13%
Sep 11, 2026	850	59	0	3	2	7.29%
Sep 10, 2026	1,342	84	5	1	2	6.71%
Sep 9, 2026	1,173	33	1	1	2	2.98%
Sep 1, 2026	4,662	181	4	37	17	4.76%
Sep 1, 2026	3,181	277	3	19	19	9.40%
Aug 29, 2026	2,154	74	1	11	7	3.99%
Aug 25, 2026	2,179	132	2	12	6	6.70%
Aug 24, 2026	3,397	212	3	14	43	6.74%
Aug 24, 2026	2,103	90	1	4	9	4.52%
Aug 22, 2026	1,674	62	2	0	7	3.82%
Aug 21, 2026	4,729	308	8	7	18	6.83%
Aug 17, 2026	1,996	73	2	4	3	3.96%
Aug 6, 2026	84,000	2,769	28	1,106	173	4.65%
Jul 28, 2023	1,700,000	45,400	229	15,700	10,583	3.61%