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@waterstones — TikTok avatar

@waterstonesWaterstones

The UK’s no.1 bookseller.

card updated Sep 8, 2026 · 13 clips parsed · following 385 · 6,300,000 likes total

Open on TikTok ↗
Engagement13.65%above average

Account summary

@waterstones has 223,600 followers and 834 videos. Across the 13 parsed clips the average is 692,887 views and 85,654 likes. Engagement to views is 13.65%, which is above average for TikTok. On the newer half of the feed the response is rising (+6.69 pp). Posts roughly 0.1 times a week. An average clip reaches 310% of the follower count.

Followers
223.6K
history is still being collected
Engagement
13.65%
+6.69 pp newer half
Average views
692.9K
median 50.9K
Likes per clip
85.7K
697 comments avg
Shares / saves
8.2K / 5.3K
0.77% of viewers save
Posting rate
0.1 / wk
reach 310% of followers

Latest clips

13 collected
It’s time for Talia Hibbert to tackle our This or That challenge - go! — @waterstones4.9K0:57It’s time for Talia Hibbert to tackle our This or That challenge - go! #BookTok #lovewaterstones #getalifechloebrown 3621318We’re not crying, YOU’RE crying at how adorable Michael and Clare Morp — @waterstones500.7K1:57We’re not crying, YOU’RE crying at how adorable Michael and Clare Morpurgo are. #BookTok #lovewaterstones #WarHorse #mi89.7K34310.1K5.5KMaybe next month besties 🥰 Double stamps end midnight on Monday and ye — @waterstones8.9K0:06Maybe next month besties 🥰 Double stamps end midnight on Monday and yes, PRE-ORDERS COUNT!!! 🎉 #bookmeme #barbie #waters1.3K118133Time to move that wish list into your basket because DOUBLE PLUS STAMP — @waterstones24.8K0:07Time to move that wish list into your basket because DOUBLE PLUS STAMPS are back until midnight Monday! 🤪🎉 Not a Plus me2.3K6353856Oh we are about to be FED 😍 Which one are you most excited about?! 🎬 # — @waterstones5.1KOh we are about to be FED 😍 Which one are you most excited about?! 🎬 #dune #avengers #sunriseonthereaping #heatedrivalry35211135610,000+ pages in 65 days? YOU CAN DO IT!!!!! 🤗 #ACOTAR #sarahjmaas #th — @waterstones122.8K0:0710,000+ pages in 65 days? YOU CAN DO IT!!!!! 🤗 #ACOTAR #sarahjmaas #throneofglass #crescentcity 23.6K1383.5K754Bestselling author and Waterstones Children’s Book Proze nominee Emily — @waterstones3.5K2:03Bestselling author and Waterstones Children’s Book Proze nominee Emily Varga takes our This or That challenge #BookTok #221105When does drive become dysfunction? Jon Robson’s latest investigation — @waterstones3.1K1:22When does drive become dysfunction? Jon Robson’s latest investigation looks at masculinity in crisis - and it’s as wacky112305WE. ARE. NOT. OK!!!!!!!!!!!! #ACOURTOFSPLINTEREDHARMONY & #ACOURTOFFOR — @waterstones482.8K0:12WE. ARE. NOT. OK!!!!!!!!!!!! #ACOURTOFSPLINTEREDHARMONY & #ACOURTOFFORGOTTENMELODY are available to pre-order now!!!! 😱 58.1K3728.3K1.9KWE ARE NOT CALM!!!!!!!!!! #ACOTAR #sarahjmaas #crescentcity #throneofg — @waterstones50.9K0:07WE ARE NOT CALM!!!!!!!!!! #ACOTAR #sarahjmaas #crescentcity #throneofglass #romantasy 8K64659142We love you Jacky W!! #jacquelinewilson #booktok #waterstones #bookish — @waterstones2.4M0:07We love you Jacky W!! #jacquelinewilson #booktok #waterstones #bookish #traumatok #thinkagain 455.3K2.3K63.2K15.4KFor your chance to win the copy signed in this video, share your favou — @waterstones2.3M0:32For your chance to win the copy signed in this video, share your favourite Ghosts moment in the comments. With roughly 287.5K5K6.4K27.2K#Succession: the complete scripts seasons 1-3 are out now 🤑 #loganroy — @waterstones3.1M2:59#Succession: the complete scripts seasons 1-3 are out now 🤑 #loganroy #kendall #shiv #roman #tom #greg #successionhbo #s186.7K81013.9K18.4K

Engagement per clip

13 parsed clips · newest on the right · click a bar to open the clip peak: 22.2% ER
May 30Aug 21Sep 2

Profile completeness

6/6

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