@waitroseWaitrose & Partners

The home of food lovers! 💚 Give us a follow and get stuck into tasty recipes, offers & foodie inspo you won’t want to miss 🍝😋

card updated Oct 2, 2026 · 10 of 20 clips with full stats · following 330 · 2,100,000 likes total

Open on TikTok ↗

Engagement3.97%normal range

Account summary

@waitrose has 119,300 followers and 446 videos. Across the 20 parsed clips the average is 17,084 views and 62 likes. Engagement to views is 3.97%, which is normal range for TikTok. On the newer half of the feed the response is falling (−0.68 pp). Posts roughly 6.9 times a week. An average clip reaches 14% of the follower count.

Followers

119.3K

+1.7K in period

Engagement

3.97%

−0.68 pp newer half

Average views

17.1K

median 2.7K

Likes per clip

3 comments avg

Shares / saves

9 / 4

0.23% of viewers save

Posting rate

6.9 / wk

reach 14% of followers

Latest clips

20 collected

Hash Brown Fries?! 🥔😍 Our Product Developer Hayley gives us the ultima — @waitrose

1.3K1:38Hash Brown Fries?! 🥔😍 Our Product Developer Hayley gives us the ultimate inside scoop on our newest launch! 👀 #Waitrose 503143

It’s not fine dining, it’s fine dine in 🍽️🔥 Mix and match your night i — @waitrose

2.8K0:22It’s not fine dining, it’s fine dine in 🍽️🔥 Mix and match your night in with our NEW No.1 takeaway deal - choose 2 mains71224

Any night is takeaway night 🍽️🔥 Mix and match your night in with our n — @waitrose

2.8K0:21Any night is takeaway night 🍽️🔥 Mix and match your night in with our new No.1 takeaway deal - choose 2 mains and 2 sides83466

The wait is over… My Waitrose Food Festival tickets are officially LIV — @waitrose

3.1K0:17The wait is over… My Waitrose Food Festival tickets are officially LIVE 🎟️✨ Grab yours, through the link in our bio, be794306

Name a more elite combo than garlic bread, gnarly roasted cauliflower — @waitrose

1K0:34Name a more elite combo than garlic bread, gnarly roasted cauliflower cheese, and a whole molten wheel of Camembert... w541311

Something delicious is coming… 👀🍽️ Can you guess what’s on the way? #W — @waitrose

1.6K0:18Something delicious is coming… 👀🍽️ Can you guess what’s on the way? #Waitrose #Teaser #FoodTok #NewFoodUK 332103

Spilling the tea with Rosie ☕️✨ She’s breaking down our 5 new function — @waitrose

1.2K1:08Spilling the tea with Rosie ☕️✨ She’s breaking down our 5 new functional blends all fortified with vitamins to power yo59873

Asking the team what was in their school lunchbox... the nostalgia hit — @waitrose

2K1:02Asking the team what was in their school lunchbox... the nostalgia hit hard. 🥪🧃 What was your absolute favourite thing 74383

Use an empty shell as natural tweezers? 🤯🦀 Plus, a game-changing bowl- — @waitrose

1.1K0:36Use an empty shell as natural tweezers? 🤯🦀 Plus, a game-changing bowl-propping hack to save every drop of that 'nduja sa30010

What’s your official first day of autumn treat? 🍂 Ours is a hot chocol — @waitrose

1.7K0:24What’s your official first day of autumn treat? 🍂 Ours is a hot chocolate & a cinnamon bun 🤤 #Waitrose #Autumn #1stSepte82584

NEW IN: The Bake & Shake Chunks have officially arrived on shelves! 🔥🛒 — @waitrose

90.8KNEW IN: The Bake & Shake Chunks have officially arrived on shelves! 🔥🛒 Four bold flavors, packed with taste and ready to0000

Welcome home, Food Lovers of Cricklewood! 🛒✨ The wait is over, our bra — @waitrose

26.4KWelcome home, Food Lovers of Cricklewood! 🛒✨ The wait is over, our brand-new Cricklewood store is officially open! 🥳 Thi0000

Calling all food lovers 📢 Pure indulgence has hit the milk aisle ✨ Our — @waitrose

5KCalling all food lovers 📢 Pure indulgence has hit the milk aisle ✨ Our No.1 flavoured milks are made with: 💚Rich free0000

We forgot the milk, btw 🤭 Anyone else been admiring our Christmas aisl — @waitrose

3.2KWe forgot the milk, btw 🤭 Anyone else been admiring our Christmas aisle? 🎁 #waitrose #christmasshopping #festive #haul #0000

Meet the brains behind our new No.1 Flavoured Milks! 🥛✨ Product develo — @waitrose

179.8KMeet the brains behind our new No.1 Flavoured Milks! 🥛✨ Product developer Emily is taking us through all five lush new f0000

Come in-store with Product Developer Georgie: Spotting our NEW Bake & — @waitrose

6.6KCome in-store with Product Developer Georgie: Spotting our NEW Bake & Shakes on shelf! 🛒✨ Shake them, bake them, eat the0000

Meet the team behind our Bake & Shake chicken! 👋 Product Developer Geo — @waitrose

5.4KMeet the team behind our Bake & Shake chicken! 👋 Product Developer Georgie, Buyer Joe, and Quality & Technical Manager P0000

Who says Halloween carving is just for pumpkins? 🕷️ Upgrade your spook — @waitrose

888Who says Halloween carving is just for pumpkins? 🕷️ Upgrade your spooky centrepiece this year with a ✨Mini Watermelon✨ c0000

2.7K"Too early to start Christmas food shopping?" Said no one ever. 🤷‍♀️🎄✨ #Waitrose #Christmas #FoodTok #ChristmasTok #Rel0000

What’s new at Waitrose this week?✨🛒 🔦No.1 chocolate gifts (one for the — @waitrose

2.4KWhat’s new at Waitrose this week?✨🛒 🔦No.1 chocolate gifts (one for them, one for you? 👀). Keep scanning your My Waitrose0000

Engagement per clip

10 parsed clips · newest on the right · click a bar to open the clip peak: 6.3% ER

Sep 1Sep 8Sep 11

Date	Views	Likes	Comments	Shares	Saves	ER
Sep 11, 2026	1,299	50	3	14	3	5.16%
Sep 10, 2026	2,828	71	2	2	4	2.65%
Sep 9, 2026	2,773	83	4	6	6	3.35%
Sep 9, 2026	3,055	79	4	30	6	3.70%
Sep 8, 2026	1,030	54	1	3	11	5.63%
Sep 7, 2026	1,638	33	2	10	3	2.75%
Sep 3, 2026	1,168	59	8	7	3	6.34%
Sep 2, 2026	1,957	74	3	8	3	4.34%
Sep 1, 2026	1,066	30	0	1	0	2.91%
Sep 1, 2026	1,703	82	5	8	4	5.58%