@universalmusicirelandUniversal Music Ireland

Follow for videos & exclusive content of all the artists you’re ✨obsessed✨ with!

card updated Sep 17, 2026 · 23 clips parsed · following 552 · 13,800,000 likes total

Engagement8.33%above average

Account summary

@universalmusicireland has 283,300 followers and 1,575 videos. Across the 23 parsed clips the average is 2,801,528 views and 228,553 likes. Engagement to views is 8.33%, which is above average for TikTok. On the newer half of the feed the response is holding steady (−0.03 pp). Posts roughly 0.1 times a week. An average clip reaches 989% of the follower count.

Followers

283.3K

history is still being collected

Engagement

8.33%

−0.03 pp newer half

Average views

2.8M

median 6K

Likes per clip

228.6K

511 comments avg

Shares / saves

4.2K / 12.1K

0.43% of viewers save

Posting rate

0.1 / wk

reach 989% of followers

Latest clips

23 collected

20 years since the release of Amy Winehouse’s iconic, Grammy-winning a — @universalmusicireland

4990:2820 years since the release of Amy Winehouse’s iconic, Grammy-winning album ‘Back To Black’, to celebrate we’re revisitin52213

⚡️Jazzy ⚡️ Incredible night @3arena for Jazzy’s biggest headline show! — @universalmusicireland

2.2K0:27⚡️Jazzy ⚡️ Incredible night @3arena for Jazzy’s biggest headline show! 🙌 ‘Peace and Patience’, Jazzy’s debut album is ou17262212

We love you @Jazzy! High On Me live in Dublin’s @3ArenaDublin #peacean — @universalmusicireland

1.5K0:21We love you @Jazzy! High On Me live in Dublin’s @3ArenaDublin #peaceandpatience #jazzy121253

Unbelievable @Jazzy biggest headline show live @3ArenaDublin #peaceand — @universalmusicireland

6K0:24Unbelievable @Jazzy biggest headline show live @3ArenaDublin #peaceandpatience #jazzy3526179

A huge night for @Jazzy as she plays her biggest headline show, follow — @universalmusicireland

1K0:32A huge night for @Jazzy as she plays her biggest headline show, following the release of her debut album ‘Peace & Patien83111

Olivia Dean shares an emotional performance of ‘Let Alone The One You — @universalmusicireland

9970:16Olivia Dean shares an emotional performance of ‘Let Alone The One You Love’ at the Mercury Prize 🖤⭐️ 🎥 @Mercury Prize #102017

We’re still not over @U2 playing on Grafton St to thousands of Irish f — @universalmusicireland

6200:22We’re still not over @U2 playing on Grafton St to thousands of Irish fans 👏☘️ Were you there for this iconic 50th annive34000

It’s here and it’s perfect. Olivia Rodrigo’s “expectations” featuring — @universalmusicireland

26.7K0:42It’s here and it’s perfect. Olivia Rodrigo’s “expectations” featuring Chappell Roan is officially OUT NOW. Watch the vi2.1K8127100

Are you freaking out cos we most definitely are 😭 Chappell Roan joins — @universalmusicireland

9340:11Are you freaking out cos we most definitely are 😭 Chappell Roan joins Olivia Rodrigo on a new version of “expectations”.86242

Ugh the world of Troye Sivan is just so beautiful, FF and ‘She’s The B — @universalmusicireland

7860:37Ugh the world of Troye Sivan is just so beautiful, FF and ‘She’s The Best’ Out now 🪽⭐️ #troyesivan #ff #shesthebest 100015

Nothing like that feeling when one of your favourite artists releases — @universalmusicireland

3820:27Nothing like that feeling when one of your favourite artists releases a song you’ve loved for so long ❤️‍🩹 @Dermot Kenne59486

happy PRIMA day to all who celebrate 💋 ADÉLA dropped the debut album A — @universalmusicireland

7350:33happy PRIMA day to all who celebrate 💋 ADÉLA dropped the debut album AND played her debut irish show at Stradbally all i56204

Ireland went WILD for KATSEYE. 💚 Irish EYEKONS, what was your favourit — @universalmusicireland

22K1:05Ireland went WILD for KATSEYE. 💚 Irish EYEKONS, what was your favourite moment tell us in the comments? 👀 #KATSEYEIRELAN34071934

Megan came to Dublin and left no crumbs ☘️ #MeganKATSEYE #KATSEYEIRELA — @universalmusicireland

39K0:14Megan came to Dublin and left no crumbs ☘️ #MeganKATSEYE #KATSEYEIRELAND #EYEKON #WILDWORLD #EYEKON 61581859

a very necessary Yoonchae in Dublin appreciation post 🇮🇪 #yoonchae #WI — @universalmusicireland

43.1K0:11a very necessary Yoonchae in Dublin appreciation post 🇮🇪 #yoonchae #WILDWORLDTour #KATSEYEIRELAND #KATSEYE #EYEKON 1.6K2266123

DANIELA EYEKONS WHERE YOU AT! Daniela highlights from the first night — @universalmusicireland

36.8K0:13DANIELA EYEKONS WHERE YOU AT! Daniela highlights from the first night #danielakatseye #KATSEYE #KATSEYEIRELAND #EYEKON #1K153987

We’re OBSESSED, Dublin EYEKONS slayed 💅 #KATSEYE #KATSEYEIRELAND #EYEK — @universalmusicireland

5.6K0:10We’re OBSESSED, Dublin EYEKONS slayed 💅 #KATSEYE #KATSEYEIRELAND #EYEKON #KATSEYEDublin #KATSEYEDublin 24841416

We asked DUBLIN EYEKONS their favorite KATSEYE songs 💗 #KATSEYE #KATSE — @universalmusicireland

8.4K0:14We asked DUBLIN EYEKONS their favorite KATSEYE songs 💗 #KATSEYE #KATSEYEIRELAND #EYEKON #KATSEYEDublin #WILDWORLDTour 427163525

For the Irish Lara EYEKONS 💗🚨 #KATSEYE #KATSEYEIRELAND #EYEKON #LARARA — @universalmusicireland

40.7K0:10For the Irish Lara EYEKONS 💗🚨 #KATSEYE #KATSEYEIRELAND #EYEKON #LARARAJ #KATSEYEDublin 1K146080

We asked Dublin EYEKONS why they LOVE KATSEYE 💗☘️ #KATSEYE #WILDWORLDT — @universalmusicireland

12.3K0:29We asked Dublin EYEKONS why they LOVE KATSEYE 💗☘️ #KATSEYE #WILDWORLDTour #KATSEYEDublin #WILDWORLD #KATSEYEIRELAND 1K162748

Please Please Please never stop singing this @Sabrina Carpenter 💛 #sab — @universalmusicireland

9.1M0:22Please Please Please never stop singing this @Sabrina Carpenter 💛 #sabrinacarpenter #govballnyc #pleasepleaseplease #bar1.3M1.5K13.6K51.2K

Still thinking about Noah Kahan’s performance of ‘New Perspective’ in — @universalmusicireland

284.9K0:34Still thinking about Noah Kahan’s performance of ‘New Perspective’ in Dublin 💚 Wait until he jumps down to the camera! 47.1K1422K3.7K

Never getting over this performance ❤️‍🔥 #rihanna #superbowl #halftime — @universalmusicireland

54.8M0:28Never getting over this performance ❤️‍🔥 #rihanna #superbowl #halftimeshow #superbowl2023halftime #rihannahalftimeshow #3.9M10K80.8K223.8K

Engagement per clip

23 parsed clips · newest on the right · click a bar to open the clip peak: 18.6% ER

Feb 13Sep 4Oct 29

Date	Views	Likes	Comments	Shares	Saves	ER
Oct 29, 2026	499	52	2	1	3	11.02%
Oct 25, 2026	2,197	172	6	22	12	9.10%
Oct 24, 2026	1,520	121	2	5	3	8.42%
Oct 24, 2026	5,984	352	6	17	9	6.27%
Oct 24, 2026	1,020	83	1	1	1	8.33%
Oct 23, 2026	997	102	0	1	7	10.33%
Oct 22, 2026	620	34	0	0	0	5.48%
Oct 16, 2026	26,700	2,078	8	127	100	8.29%
Oct 13, 2026	934	86	2	4	2	9.85%
Oct 12, 2026	786	100	0	1	5	12.85%
Sep 14, 2026	382	59	4	8	6	18.59%
Sep 4, 2026	735	56	2	0	4	7.89%
Sep 2, 2026	22,000	340	7	19	34	1.66%
Sep 2, 2026	39,000	615	8	18	59	1.64%
Sep 2, 2026	43,100	1,625	22	66	123	3.97%
Sep 2, 2026	36,800	1,016	15	39	87	2.91%
Sep 2, 2026	5,619	248	4	14	16	4.73%
Sep 2, 2026	8,358	427	16	35	25	5.72%
Sep 2, 2026	40,700	1,047	14	60	80	2.75%
Sep 2, 2026	12,300	1,007	16	27	48	8.54%
Jun 9, 2024	9,100,000	1,300,000	1,470	13,600	51,213	14.45%
May 8, 2024	284,900	47,100	142	2,044	3,707	17.30%
Feb 13, 2023	54,800,000	3,900,000	10,000	80,800	223,760	7.28%