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@umbertogianninihair — TikTok avatar

@umbertogianninihairUmberto Giannini

CURLY KNOWS CURLY 💖 Vegan 🌱 Cruelty-free 🐰 B-corp 🌎

card updated Sep 7, 2026 · 13 clips parsed · following 438 · 5,900,000 likes total

Engagement8.51%above average

Account summary

@umbertogianninihair has 270,300 followers and 1,200 videos. Across the 13 parsed clips the average is 1,772,080 views and 144,673 likes. Engagement to views is 8.51%, which is above average for TikTok. On the newer half of the feed the response is falling (−3.51 pp). Posts roughly 0.1 times a week. An average clip reaches 656% of the follower count.

Followers
270.3K
history is still being collected
Engagement
8.51%
−3.51 pp newer half
Average views
1.8M
median 27.6K
Likes per clip
144.7K
757 comments avg
Shares / saves
5.5K / 12.6K
0.71% of viewers save
Posting rate
0.1 / wk
reach 656% of followers

Latest clips

13 collected
The CURL LAB hit Liverpool and you seriously brought the ENERGY 🪩✨ Fro — @umbertogianninihair3.4KThe CURL LAB hit Liverpool and you seriously brought the ENERGY 🪩✨   From curl chats & expert tips to masterclasses, sty299746Drop a 💖 if you LOVE Curl Jelly too 🥰💖 #curljelly #curlyhair #curly #u — @umbertogianninihair88.6K0:09Drop a 💖 if you LOVE Curl Jelly too 🥰💖 #curljelly #curlyhair #curly #umbertogiannini #curls 8.1K127173350Getting EVERY LAST DROP of Curl Jelly 🤭😭💖 #curljelly #curlyhair #curls — @umbertogianninihair301.9K0:07Getting EVERY LAST DROP of Curl Jelly 🤭😭💖 #curljelly #curlyhair #curls #umbertogiannini #curly 10K74420388#curlyhair #curly #UmbertoGiannini #curljelly #hair — @umbertogianninihair8.4K#curlyhair #curly #UmbertoGiannini #curljelly #hair71220322Your curls have officially got plans this weekend… We’re bringing the  — @umbertogianninihair9.1KYour curls have officially got plans this weekend…   We’re bringing the CURL LAB to Liverpool for a full day of curl adv526434727AND we’ve brought something NEW for your scalp too… Meet Salicylic Aci — @umbertogianninihair18.3KAND we’ve brought something NEW for your scalp too… Meet Salicylic Acid Scalp Treatment 🫧 Your 10-minute scalp reset for1.1K415481If Autumn had a Curl Jelly lineup, these would be it 🤎✨ 🎃 Pumpkin Spic — @umbertogianninihair152.8KIf Autumn had a Curl Jelly lineup, these would be it 🤎✨   🎃 Pumpkin Spice
🍎 Caramel Apple
🤎 Brown Sugar
🍦 Spiced Vanilla20.9K3623.7K2.7KYour sign to try Banana Butter 😍🧈🍌 @trinitycurlsx #curlyhair #curls #u — @umbertogianninihair13.6K0:15Your sign to try Banana Butter 😍🧈🍌 @trinitycurlsx #curlyhair #curls #umbertogiannini #curlyhairtutorial 884201430Worst day EVER! 😭😭😭 @Emma #curljelly #curlyhair #curls #umbertogiannin — @umbertogianninihair13.4K0:09Worst day EVER! 😭😭😭 @Emma #curljelly #curlyhair #curls #umbertogiannini 1.7K423677THE CURL LAB IS BACK… AND WE’RE HEADING TO LIVERPOOL 🧪💖 We’re bringing — @umbertogianninihair27.6K0:12THE CURL LAB IS BACK… AND WE’RE HEADING TO LIVERPOOL 🧪💖   We’re bringing the Curl Lab to @Boots UK Liverpool for ONE day2.3K108218222Introducing Curly Knows Curly, the short film by Umberto Giannini. Cur — @umbertogianninihair17.6M1:00Introducing Curly Knows Curly, the short film by Umberto Giannini. Curly hair has never been just hair. Every curl tell1.7M3.7K61K150KYour curl type is the shape your hair naturally forms, from loose wave — @umbertogianninihair1.5MYour curl type is the shape your hair naturally forms, from loose waves to tight coils 🙌 Knowing it can help you choose 60.6K4.3K2K6KWho wants Curl Jelly on tap? 👀✨💧 Definition & shine at your fingertips — @umbertogianninihair3.3M0:09Who wants Curl Jelly on tap? 👀✨💧   Definition & shine at your fingertips—because your curls deserve the best 💅   #curlje73.6K9843.4K4.5K

Engagement per clip

13 parsed clips · newest on the right · click a bar to open the clip peak: 16.3% ER
Jan 8Sep 1Sep 7

Profile completeness

6/6

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Trending now

views on clips from the past two weeks