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@tower28beauty — TikTok avatar

@tower28beautyTower 28 Beauty

A Safe Space for Sensitive Skin®

card updated Oct 18, 2026 · 20 clips parsed · following 397 · 2,500,000 likes total

Open on TikTok ↗
Engagement11.61%above average

Account summary

@tower28beauty has 426,600 followers and 881 videos. Across the 20 parsed clips the average is 7,604 views and 716 likes. Engagement to views is 11.61%, which is above average for TikTok. On the newer half of the feed the response is falling (−7.27 pp). Posts roughly 3.9 times a week. An average clip reaches 2% of the follower count.

Followers
426.6K
+6.5K in period
Engagement
11.61%
−7.27 pp newer half
Average views
7.6K
median 5.4K
Likes per clip
716
147 comments avg
Shares / saves
19 / 54
0.71% of viewers save
Posting rate
3.9 / wk
reach 2% of followers

Latest clips

20 collected
A side by side of our SunnyDays and Swipe Serum Foundation 💜 Which do — @tower28beauty1.9K0:21A side by side of our SunnyDays and Swipe Serum Foundation 💜 Which do you wear everyday? #tower28 #tower28beauty #appli1411116Guess what we've been cooking 👀 commissioned by Derek Lai #tower28 #to — @tower28beauty11.9K0:07Guess what we've been cooking 👀 commissioned by Derek Lai #tower28 #tower28beauty #newproduct 726451622PSA! @The Lipstick Lesbians came through with a hot #TowerTip! Enjoy a — @tower28beauty4.5K1:38PSA! @The Lipstick Lesbians came through with a hot #TowerTip! Enjoy all the benefits of Swipe Serum Foundation — like i17020212Months of beautiful skin vs less than 2 smoothies. Girl math says you' — @tower28beauty4.9K0:07Months of beautiful skin vs less than 2 smoothies. Girl math says you're saving money👛✨ #tower28 #tower28beauty #girlmat24834111Swipe Serum Foundation is THAT GIRL ✨ #tower28 #tower28beauty #swipese — @tower28beauty4.9K0:05Swipe Serum Foundation is THAT GIRL ✨ #tower28 #tower28beauty #swipeserumfoundation #foundation 297621836restocked with Tower 28 🫧💜 #tower28 #tower28beauty #makeup #grwm — @tower28beauty6.1K0:08restocked with Tower 28 🫧💜 #tower28 #tower28beauty #makeup #grwm 482751741tag your long distance bestie below 🥰💜 #tower28 #tower28beauty #bestie — @tower28beauty4K0:10tag your long distance bestie below 🥰💜 #tower28 #tower28beauty #besties #bestfriend 23822633Asking our community to use one word to describe our event! 🧷💜 #tower2 — @tower28beauty5.6K0:35Asking our community to use one word to describe our event! 🧷💜 #tower28 #tower28beauty #community #communityevent 311211615new season, same concealer 🥹 #tower28 #tower28beauty #swipeconcealer # — @tower28beauty9.6K0:07new season, same concealer 🥹 #tower28 #tower28beauty #swipeconcealer #backtoschool 70042635Meet Navidy. Part 2/2. 💜 We all cried happy tears as we surprised Navi — @tower28beauty6.5K0:37Meet Navidy. Part 2/2. 💜 We all cried happy tears as we surprised Navidy with her Tower 28 billboard on La Brea & Melros524611016only the essentials 😏 #tower28 #tower28beauty #whatsinmybag #makeup — @tower28beauty2.6K0:06only the essentials 😏 #tower28 #tower28beauty #whatsinmybag #makeup 217271731We hosted our 🆘 refreshment station with @sephora to kick things off f — @tower28beauty5.1K0:18We hosted our 🆘 refreshment station with @sephora to kick things off for back to school season! Everyone left stocked up454441745The makeup collection of your dreams 💜🪽 #tower28beauty #tower28 #makeu — @tower28beauty7.6K0:06The makeup collection of your dreams 💜🪽 #tower28beauty #tower28 #makeupbag #makeupcollection 9471391748just a swipe away 🥰 @gianna #tower28 #tower28beauty #swipeconcealer — @tower28beauty2.7K0:30just a swipe away 🥰 @gianna #tower28 #tower28beauty #swipeconcealer 195371210✨ SWIPE SERUM FOUNDATION GIVEAWAY ✨ We’re giving away our new Swipe Se — @tower28beauty6.5K0:29✨ SWIPE SERUM FOUNDATION GIVEAWAY ✨ We’re giving away our new Swipe Serum Foundation PR box, featuring Swipe Serum Conce73249450112DM us “Foundation Match” on IG to find your perfect match 💜 #tower28 # — @tower28beauty8.8K0:18DM us “Foundation Match” on IG to find your perfect match 💜 #tower28 #tower28beauty #foundation #shadematching 579482282we want it all (both our foundation & concealer) 🤌 #tower28 #tower28be — @tower28beauty5.6K0:05we want it all (both our foundation & concealer) 🤌 #tower28 #tower28beauty #loveislandseason8 #loveisland #foundation 348271624The perfect match, however you wear it 💜 ✨ light, full, everything in — @tower28beauty5K0:32The perfect match, however you wear it 💜 ✨ light, full, everything in between! #tower28beauty #tower28 #foundation 26737723Tell us what girl grip is your favorite! #tower28beauty #tower28 #soss — @tower28beauty2.5K0:04Tell us what girl grip is your favorite! #tower28beauty #tower28 #sosspray #girlgrip 14934413dare I say… one of our fav PR packages ? 🤭🤭 #tower28 #tower28beauty #f — @tower28beauty45.6K0:21dare I say… one of our fav PR packages ? 🤭🤭 #tower28 #tower28beauty #foundation #pr 6.6K1.7K130466

Engagement per clip

20 parsed clips · newest on the right · click a bar to open the clip peak: 19.6% ER
Aug 21Sep 10Sep 26

Profile completeness

6/6

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