@tonicowanbrownToni | tech and business of F1

F1 is my excuse to talk about Politics | Culture | Tech Blunt | Clear | Brief

card updated Sep 8, 2026 · 10 clips parsed · following 261 · 4,800,000 likes total

Engagement6.16%normal range

Account summary

@tonicowanbrown has 128,100 followers and 1,638 videos. Across the 10 parsed clips the average is 21,886 views and 1,273 likes. Engagement to views is 6.16%, which is normal range for TikTok. On the newer half of the feed the response is rising (+15.26 pp). Posts roughly 2.6 times a week. An average clip reaches 17% of the follower count.

Followers

128.1K

history is still being collected

Engagement

6.16%

+15.26 pp newer half

Average views

21.9K

median 1.6K

Likes per clip

1.3K

14 comments avg

Shares / saves

60 / 95

0.43% of viewers save

Posting rate

2.6 / wk

reach 17% of followers

Latest clips

10 collected

Lando is on trend and bringing back the vlog - not that the vlogs ever — @tonicowanbrown

13.6K1:50Lando is on trend and bringing back the vlog - not that the vlogs ever went anywhere - with the announcement of his docu3.3K751412

Lawrence Stroll hired the best designer alive, built him a factory, go — @tonicowanbrown

1.7K1:05Lawrence Stroll hired the best designer alive, built him a factory, got him an exclusive works engine, and produced the 18410110

Both things can we true: the drivers may no like the new regulations a — @tonicowanbrown

1.3K1:27Both things can we true: the drivers may no like the new regulations as much and the numbers are still there #f1toni 139406

I attended the last two races of the FE 2025-2026 season. As ever, the — @tonicowanbrown

1.4K1:46I attended the last two races of the FE 2025-2026 season. As ever, the racing product was good. And yet I’m left with tw1206013

Some random but related observations in the F1 sponsorship world. #f1t — @tonicowanbrown

1.6K1:27Some random but related observations in the F1 sponsorship world. #f1toni 92005

#onthisday a very old video that I did on this day five years ago but — @tonicowanbrown

1.4K1:45#onthisday a very old video that I did on this day five years ago but got this question not long ago so here you are #f171111

The story of how a pop star in a Versace dress generated the most impo — @tonicowanbrown

1.8K1:49The story of how a pop star in a Versace dress generated the most important demand signal for a tech company to build th114013

F1’s financial growth and demographic shift are two sides of the exact — @tonicowanbrown

5K1:57F1’s financial growth and demographic shift are two sides of the exact same story. #f1toni 503101029

Bringing this video back because it was such a hit last year #f1toni — @tonicowanbrown

189.5K0:55Bringing this video back because it was such a hit last year #f1toni 8.1K99534440

Here are some of the pieces I would want you to read if you had just d — @tonicowanbrown

1.5K1:50Here are some of the pieces I would want you to read if you had just discovered Formula 1 or had been following for a lo1307329

Engagement per clip

10 parsed clips · newest on the right · click a bar to open the clip peak: 24.8% ER

Jul 31Aug 11Aug 27

Date	Views	Likes	Comments	Shares	Saves	ER
Aug 27, 2026	13,600	3,320	7	51	412	24.84%
Aug 25, 2026	1,654	184	10	1	10	11.79%
Aug 21, 2026	1,328	139	4	0	6	10.77%
Aug 19, 2026	1,408	120	6	0	13	8.95%
Aug 11, 2026	1,634	92	0	0	5	5.63%
Aug 7, 2026	1,423	71	1	1	1	5.13%
Aug 3, 2026	1,792	114	0	1	3	6.42%
Aug 2, 2026	4,980	503	10	10	29	10.50%
Aug 1, 2026	189,500	8,058	99	534	440	4.59%
Jul 31, 2026	1,543	130	7	3	29	9.07%