@theoryoralcaretheory Oral Care

Toothpaste made with just what you need, nothing you don’t. 🌿 Only @ Target! 🎯

card updated Sep 2, 2026 · 9 clips parsed · following 9 · 230,200 likes total

Engagement3.16%normal range

Account summary

@theoryoralcare has 13,400 followers and 9 videos. Across the 9 parsed clips the average is 809,964 views and 25,567 likes. Engagement to views is 3.16%, which is normal range for TikTok. On the newer half of the feed the response is holding steady (−0.05 pp). Posts roughly 1.8 times a week. An average clip reaches 6045% of the follower count.

Followers

13.4K

history is still being collected

Engagement

3.16%

−0.05 pp newer half

Average views

810K

median 175.1K

Likes per clip

25.6K

0 comments avg

Shares / saves

36 / 273

0.03% of viewers save

Posting rate

1.8 / wk

reach 6045% of followers

Latest clips

9 collected

Theory toothpaste – new @ Target! | Salah’s transparent thoughts in th — @theoryoralcare

2M0:15Theory toothpaste – new @ Target! | Salah’s transparent thoughts in the morning while brushing with theory. #proofisinth70.4K076557

New & only at Target: theory toothpaste — just what you need, nothing — @theoryoralcare

123.6K0:30New & only at Target: theory toothpaste — just what you need, nothing you don’t.4.7K0230

New @ Target! Thoughts while brushing w/ theory — toothpaste made w/o — @theoryoralcare

628.9K0:15New @ Target! Thoughts while brushing w/ theory — toothpaste made w/o artificial flavors — only real mint.19.8K01298

Theory toothpaste – new @ Target! | @salah’s transparent thoughts in t — @theoryoralcare

3.1M0:15Theory toothpaste – new @ Target! | @salah’s transparent thoughts in the morning while brushing with theory. #proofisint89.4K01201.2K

156.5K0:30New & only at Target: theory toothpaste — just what you need, nothing you don’t. | @davidcohendds7.8K053176

1.1M0:15New @ Target! Thoughts while brushing w/ theory — toothpaste made w/o artificial flavors — only real mint. | @brookemonk22.2K044289

Full transparency, @jvke made a song inspired by brushing with theory. — @theoryoralcare

2.8K0:46Full transparency, @jvke made a song inspired by brushing with theory. New and only at @target! #proofisinthepaste130000

theory toothpaste | new & only @target and target.com — @theoryoralcare

2.8K0:15theory toothpaste | new & only @target and target.com147035

On loop to @target to pick up theory toothpaste. Thanks for the beat @ — @theoryoralcare

175.1K0:30On loop to @target to pick up theory toothpaste. Thanks for the beat @jvke.15.5K018106

Engagement per clip

9 parsed clips · newest on the right · click a bar to open the clip peak: 8.9% ER

Mar 10Mar 29Apr 13

Date	Views	Likes	Shares	Saves	ER
Apr 13, 2021	2,000,000	70,400	76	557	3.52%
Apr 13, 2021	123,600	4,694	2	30	3.80%
Apr 13, 2021	628,900	19,800	12	98	3.15%
Mar 30, 2021	3,100,000	89,400	120	1,199	2.89%
Mar 29, 2021	156,500	7,829	53	176	5.04%
Mar 29, 2021	1,100,000	22,200	44	289	2.02%
Mar 29, 2021	2,780	130	0	0	4.68%
Mar 29, 2021	2,792	147	3	5	5.37%
Mar 10, 2021	175,100	15,500	18	106	8.86%