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@themonicacoates — TikTok avatar

@themonicacoatesMonica Coates

🎵Music Industry Strategist 📈Helping indie creatives build careers 🎯Artist development | Creative Consultation 🎁Free Music Industry Survival Kit ⬇️

card updated Oct 18, 2026 · 13 clips parsed · following 235 · 228,100 likes total

Engagement11.56%above average

Account summary

@themonicacoates has 24,800 followers and 433 videos. Across the 13 parsed clips the average is 43,848 views and 4,633 likes. Engagement to views is 11.56%, which is above average for TikTok. On the newer half of the feed the response is rising (+0.5 pp). Posts roughly 0.1 times a week. An average clip reaches 177% of the follower count.

Followers
24.8K
−100 in period
Engagement
11.56%
+0.5 pp newer half
Average views
43.8K
median 741
Likes per clip
4.6K
137 comments avg
Shares / saves
298 / 1.7K
3.77% of viewers save
Posting rate
0.1 / wk
reach 177% of followers

Latest clips

13 collected
A huge part of being successful in the music industry is KNOWING the m — @themonicacoates6581:09A huge part of being successful in the music industry is KNOWING the music industry. Knowing who and what you need truly798218STORY TIME: I was working on a project as an executive producer when t — @themonicacoates7411:31STORY TIME: I was working on a project as an executive producer when the artist's manager communicated their desire to b641126Let’s be honest. This industry is full of language that can make life  — @themonicacoates364Let’s be honest. This industry is full of language that can make life confusing for most creatives and aspiring execs. 220111It has been my honor to serve as an executive producer for artists inc — @themonicacoates1.5K1:54It has been my honor to serve as an executive producer for artists including Kirk Franklin, Tasha Cobbs Leonard, Joann R168201442Despite the incredible evolution of the music industry, some things ha — @themonicacoates291Despite the incredible evolution of the music industry, some things have not changed. In fact, I would argue that these 15104Most artists don't fail because they lack talent. (Some do.) Most arti — @themonicacoates5500:47Most artists don't fail because they lack talent. (Some do.) Most artists fail because they lack business insight, brand7513115My dear artist, before you sign that label deal, let me ask you this:  — @themonicacoates7480:08My dear artist, before you sign that label deal, let me ask you this: What do you need a record label to do that you can7219018Yes, independent artists can become one-hit wonders. If you want to bu — @themonicacoates620Yes, independent artists can become one-hit wonders. If you want to build a sustainable career as a creative entreprene325118Talent is great, but being able to communicate with an audience makes  — @themonicacoates3.2K0:24Talent is great, but being able to communicate with an audience makes a career. Charisma is having the ability to commun358222899It’s true. Your career is YOUR responsibility. That doesn’t mean you h — @themonicacoates3580:05It’s true. Your career is YOUR responsibility. That doesn’t mean you have to do everything alone. But it does mean this:45305Here’s ONE THING that can change the course of your music career… Grab — @themonicacoates134.1K1:50Here’s ONE THING that can change the course of your music career… Grab a pen and a piece of paper, and write down THE FI16.2K4661.3K7.4KFOR MY ARTISTS: Here are THREE THINGS you need if you want to get noti — @themonicacoates304.1K0:22FOR MY ARTISTS: Here are THREE THINGS you need if you want to get noticed in the music industry: A sound A look Buzz Thi28.4K7092K9.8K• • • #musicbusiness #recordingartist #executivedevelopment #upcominga — @themonicacoates122.8K1:58• • • #musicbusiness #recordingartist #executivedevelopment #upcomingartist #leadershipdevelopment #beats #soundcloud #r14.7K5005194K

Engagement per clip

13 parsed clips · newest on the right · click a bar to open the clip peak: 16.2% ER
Dec 1Sep 25Oct 15

Profile completeness

5/6

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views on clips from the past two weeks