@theldnstandardThe Standard

News, sport, lifestyle & culture from The Standard's newsroom in London

card updated Oct 6, 2026 · 21 clips parsed · following 26 · 16,800,000 likes total

Engagement7.38%normal range

Account summary

@theldnstandard has 377,300 followers and 3,090 videos. Across the 21 parsed clips the average is 120,791 views and 6,319 likes. Engagement to views is 7.38%, which is normal range for TikTok. On the newer half of the feed the response is falling (−2.53 pp). Posts roughly 0.2 times a week. An average clip reaches 32% of the follower count.

Followers

377.3K

+300 in period

Engagement

7.38%

−2.53 pp newer half

Average views

120.8K

median 1.7K

Likes per clip

6.3K

82 comments avg

Shares / saves

2.5K / 458

0.38% of viewers save

Posting rate

0.2 / wk

reach 32% of followers

Latest clips

21 collected

Did you know that one of Richard Branson's best ever investments was a — @theldnstandard

2K1:10Did you know that one of Richard Branson's best ever investments was a London football club? In an exclusive interview w1002105

Richard Branson reveals that Genesis frontman Phil Collins played a de — @theldnstandard

7111:35Richard Branson reveals that Genesis frontman Phil Collins played a devious prank on him that he'll never forget in an e12111

Joseph Zada, aka the next Haymitch Abernathy in The Hunger Games: Sunr — @theldnstandard

1.1K0:21Joseph Zada, aka the next Haymitch Abernathy in The Hunger Games: Sunrise on the Reaping, reveals his love for the Gunne89038

Jesse Plemons is taking over the role of Plutarch Heavensbee from the — @theldnstandard

1.4K1:03Jesse Plemons is taking over the role of Plutarch Heavensbee from the late Philip Seymour Hoffman in the upcoming new Hu67203

Looking for a fun activity in the heart of London? Why not explore the — @theldnstandard

7811:01Looking for a fun activity in the heart of London? Why not explore the city's rich Tube, bus, and art deco poster histor45113

Passengers were left running for their lives as a knifeman rampaged th — @theldnstandard

1.1K1:07Passengers were left running for their lives as a knifeman rampaged through carriages aboard a London-bound LNER service21111

Andy Burnham's Budget hasn't "reversed" austerity, but we got "4p off — @theldnstandard

1.4K0:26Andy Burnham's Budget hasn't "reversed" austerity, but we got "4p off gherkins", a fiery Kemi Badenoch claims. #ukpoliti98422

Mckenna Grace stunned on the red carpet at the Sunrise on the Reaping — @theldnstandard

3.1K0:24Mckenna Grace stunned on the red carpet at the Sunrise on the Reaping premiere in a Hunger Games arena-inspired dress #h1151811

May the odds be ever in your favour! London White City Westfield has b — @theldnstandard

1.4K0:32May the odds be ever in your favour! London White City Westfield has been transformed into a Hunger Games arena ahead of491127

🗣️ "ORDER" Watch Deputy Speaker Nus Ghani’s five sharpest moments as s — @theldnstandard

2.6K1:18🗣️ "ORDER" Watch Deputy Speaker Nus Ghani’s five sharpest moments as she shut down rowdy MPs during John Healey’s Budget97286

Ed Sheeran’s US tour is in crisis after all supporting acts, including — @theldnstandard

1.8K1:25Ed Sheeran’s US tour is in crisis after all supporting acts, including Finneas and Lukas Graham, dropped out of the line83852

A suspect in the Putney Pusher investigation has been found dead at hi — @theldnstandard

3.4K0:26A suspect in the Putney Pusher investigation has been found dead at his home in west London. Millionaire banker Nicholas39235

‘We’re all yearning for simplicity’: Sense and Sensibility stars on wh — @theldnstandard

7311:56‘We’re all yearning for simplicity’: Sense and Sensibility stars on why Jane Austen still resonates with 2026 audiences32202

George MacKay chats to The Standard about his new role as a leading Ja — @theldnstandard

1.2K0:44George MacKay chats to The Standard about his new role as a leading Jane Austen man and why the role still resonates tod25013

Oasis are back! Here’s everything we know so far… The band has unveile — @theldnstandard

2.1K0:45Oasis are back! Here’s everything we know so far… The band has unveiled 38 massive dates for their Oasis Live ‘27 world 1251512

Meghan, the Duchess of Sussex, has shared a rare first look into whole — @theldnstandard

2.9K0:36Meghan, the Duchess of Sussex, has shared a rare first look into wholesome UK life with Prince Harry, Prince Archie, and73902

Gotham City lands in London as production crews, lighting rigs, and ex — @theldnstandard

1.7K0:15Gotham City lands in London as production crews, lighting rigs, and extras have taken over the steps of St Paul’s Cathed541186

9/11 anniversary: A commemorative plaque marking 25 years since the Se — @theldnstandard

1.2K0:529/11 anniversary: A commemorative plaque marking 25 years since the September 11 attacks has been unveiled at the US Emb72001

9/11 anniversary: A touching tribute displaying items left by Londoner — @theldnstandard

1.8K1:109/11 anniversary: A touching tribute displaying items left by Londoners in the wake of the September 11 attacks have bee95202

“Do not go to The Box. That thing is crazy!” We caught up with Tyla be — @theldnstandard

604.2K1:50“Do not go to The Box. That thing is crazy!” We caught up with Tyla behind the scenes of her cover shoot for #thelondons69.7K1805852.7K

The news everyone was fearing is here - apparently, vaping might actua — @theldnstandard

1.9M1:05The news everyone was fearing is here - apparently, vaping might actually be worse for you than smoking. According to Dr61.7K1.5K52.2K6.9K

Engagement per clip

21 parsed clips · newest on the right · click a bar to open the clip peak: 11.7% ER

Feb 24Sep 16Oct 29

Date	Views	Likes	Comments	Shares	Saves	ER
Oct 29, 2026	1,964	100	2	10	5	5.70%
Oct 29, 2026	711	12	1	1	1	1.97%
Oct 29, 2026	1,108	89	0	3	8	8.30%
Oct 29, 2026	1,372	67	2	0	3	5.03%
Oct 29, 2026	781	45	1	1	3	6.02%
Oct 29, 2026	1,082	21	1	1	1	2.13%
Oct 29, 2026	1,358	98	4	2	2	7.66%
Oct 28, 2026	3,088	115	1	8	11	4.02%
Oct 28, 2026	1,364	49	1	12	7	4.55%
Oct 28, 2026	2,639	97	2	8	6	4.05%
Sep 16, 2026	1,802	83	8	5	2	5.33%
Sep 16, 2026	3,446	39	2	3	5	1.28%
Sep 16, 2026	731	32	2	0	2	4.65%
Sep 15, 2026	1,191	25	0	1	3	2.18%
Sep 14, 2026	2,053	125	1	5	12	6.38%
Sep 14, 2026	2,940	73	9	0	2	2.79%
Sep 14, 2026	1,748	54	1	18	6	4.18%
Sep 11, 2026	1,250	72	0	0	1	5.76%
Sep 11, 2026	1,783	95	2	0	2	5.44%
Aug 21, 2025	604,200	69,700	180	585	2,675	11.66%
Feb 24, 2025	1,900,000	61,700	1,511	52,200	6,859	6.07%