@theknotThe Knot

Wedding planning, minus the overwhelm Top-rated vendors, stationery, a registry and smart tools ⬇️

card updated Oct 20, 2026 · 12 clips parsed · following 361 · 11,100,000 likes total

Engagement5.47%normal range

Account summary

@theknot has 151,000 followers and 2,934 videos. Across the 12 parsed clips the average is 15,745 views and 852 likes. Engagement to views is 5.47%, which is normal range for TikTok. On the newer half of the feed the response is falling (−2.32 pp). Posts roughly 1.7 times a week. An average clip reaches 10% of the follower count.

Followers

151K

+1.3K in period

Engagement

5.47%

−2.32 pp newer half

Average views

15.7K

median 756

Likes per clip

852

4 comments avg

Shares / saves

6 / 32

0.2% of viewers save

Posting rate

1.7 / wk

reach 10% of followers

Latest clips

12 collected

wedding cake trends are getting more unique, bold, and exciting 🤩🍰. fr — @theknot

986wedding cake trends are getting more unique, bold, and exciting 🤩🍰. from romantic florals and fruity summer cakes to vin15011

we put in the work to find the most popular wedding registry items tha — @theknot

3731:04we put in the work to find the most popular wedding registry items that couples are adding right now 💻🛍️. think kitchen 16111

Before you hit the dance floor… did you pack these? 👀 Save this weddin — @theknot

3210:06Before you hit the dance floor… did you pack these? 👀 Save this wedding reception checklist now so future you can just e9100

The easiest way to elevate guest experience? A QR code (yes, really!) — @theknot

2810:57The easiest way to elevate guest experience? A QR code (yes, really!) 👀 Here's a hack for how to incorporate QR codes in11303

What's actually worth splurging on for your wedding? 👀💸 Featured vendo — @theknot

3280:20What's actually worth splurging on for your wedding? 👀💸 Featured vendors on The Knot Vendor Marketplace: @elyssa.hairand10100

drop your ring in the comments + consider this your official excuse to — @theknot

660drop your ring in the comments + consider this your official excuse to be nosy too #engagement #engagementring #theknot 111400

the feeling of your wedding invitations being delivered >>> 💌 #myameri — @theknot

8630:05the feeling of your wedding invitations being delivered >>> 💌 #myamericangirldollmia #weddinginvitations #weddinginvites20301

We're obsessed with the last one 🥹 find these vendors and more on The — @theknot

3410:29We're obsessed with the last one 🥹 find these vendors and more on The Knot Vendor Marketplace. featured vendors: @lacail13111

"How do we ask for cash registry contributions without sounding awkwar — @theknot

1K"How do we ask for cash registry contributions without sounding awkward?" is one of the most common questions we get fro152213

you've probably heard a million wedding invitation etiquette rules—but — @theknot

8510:58you've probably heard a million wedding invitation etiquette rules—but which ones still hold up? from tips on what to in44119

Chips and queso hour? Sign us up. Reece Weaver Allman (@reece.christin — @theknot

94K1:14Chips and queso hour? Sign us up. Reece Weaver Allman (@reece.christinee) from Netflix's America's Sweethearts shows us 9.9K1247305

Beautiful, practical, and budget-friendly? That's a wedding planning w — @theknot

88.9K0:21Beautiful, practical, and budget-friendly? That's a wedding planning win. 💌 The Knot's All-in-One Invitations combine yo17242149

Engagement per clip

12 parsed clips · newest on the right · click a bar to open the clip peak: 10.6% ER

Jul 16Sep 2Sep 3

Date	Views	Likes	Comments	Shares	Saves	ER
Sep 3, 2026	986	15	0	1	1	1.62%
Sep 3, 2026	373	16	1	1	1	4.83%
Sep 3, 2026	321	9	1	0	0	3.12%
Sep 2, 2026	281	11	3	0	3	4.98%
Sep 2, 2026	328	10	1	0	0	3.35%
Sep 2, 2026	660	11	14	0	0	3.79%
Sep 2, 2026	863	20	3	0	1	2.67%
Sep 1, 2026	341	13	1	1	1	4.40%
Aug 31, 2026	1,041	15	2	2	13	1.83%
Aug 31, 2026	851	44	1	1	9	5.41%
Aug 4, 2026	94,000	9,889	12	47	305	10.58%
Jul 16, 2026	88,900	172	4	21	49	0.22%