@theannaeditAnna Newton

Writer of 'The Wardrobe Edit' on Substack Elevating your everyday style

card updated Nov 2, 2026 · 10 clips parsed · following 76 · 1,200,000 likes total

Engagement2.71%below typical

Account summary

@theannaedit has 94,400 followers and 798 videos. Across the 10 parsed clips the average is 13,828 views and 360 likes. Engagement to views is 2.71%, which is below typical for TikTok. On the newer half of the feed the response is falling (−0.4 pp). Posts roughly 5.1 times a week. An average clip reaches 15% of the follower count.

Followers

94.4K

+0 in period

Engagement

2.71%

−0.4 pp newer half

Average views

13.8K

median 12.9K

Likes per clip

360

4 comments avg

Shares / saves

10 / 92

0.67% of viewers save

Posting rate

5.1 / wk

reach 15% of followers

Latest clips

10 collected

AD | The blush that made me a daily blush wearer? @MERIT Beauty Flush — @theannaedit

21.1K1:20AD | The blush that made me a daily blush wearer? @MERIT Beauty Flush Balm in Fox, although props to my OG favourite, Be36610536

Brain dumping my spring wishlist onto you. Find my over on ShopMy - li — @theannaedit

8.9K2:46Brain dumping my spring wishlist onto you. Find my over on ShopMy - links in the ol’ bio. #SpringWishlist 2202346

@ZARA jacket, @shopleset tee, vintage Levi’s from Chloe at @Pin Denim, — @theannaedit

10.3K1:01@ZARA jacket, @shopleset tee, vintage Levi’s from Chloe at @Pin Denim, @ARKET loafers and a tote. #OOTD #SpringOutfit 3168321

Chill outfits for a long bank holiday weekend. — @theannaedit

13.3KChill outfits for a long bank holiday weekend.4309174

All I want to wear is the @J.Crew Luna Pants. — @theannaedit

12.8K0:46All I want to wear is the @J.Crew Luna Pants. 27361038

Did I contemplate getting an Uber back to the car?! Yes, yes I did. — @theannaedit

13.1K2:30Did I contemplate getting an Uber back to the car?! Yes, yes I did. 3931552

14.4K0:59OOTD with an audience 👏 3042758

Spent the morning shopping with my mate and we shopped until we droppe — @theannaedit

25.3KSpent the morning shopping with my mate and we shopped until we dropped. Literally. #Brighton #ShoppingGuide 775467507

If you’re struggling with how to layer your outfits and successfully k — @theannaedit

8.8KIf you’re struggling with how to layer your outfits and successfully keep warm in the mornings but not boil by afternoon2911142

Have I committed Courtney Grow’s full makeup routine to memory? Yes, y — @theannaedit

10.3KHave I committed Courtney Grow’s full makeup routine to memory? Yes, yes, I have. Now I didn’t have every single product2302049

Engagement per clip

10 parsed clips · newest on the right · click a bar to open the clip peak: 3.3% ER

Apr 30May 6May 14

Date	Views	Likes	Comments	Shares	Saves	ER
May 14, 2026	21,100	366	10	5	36	1.81%
May 8, 2026	8,860	220	2	3	46	2.54%
May 7, 2026	10,300	316	8	3	21	3.17%
May 7, 2026	13,300	430	9	1	74	3.31%
May 6, 2026	12,800	273	6	10	38	2.26%
May 6, 2026	13,100	393	1	5	52	3.05%
May 6, 2026	14,400	304	2	7	58	2.17%
May 5, 2026	25,300	775	4	67	507	3.34%
May 1, 2026	8,819	291	1	1	42	3.32%
Apr 30, 2026	10,300	230	2	0	49	2.25%