@sugarandsparrowSugar & Sparrow

🎂 recipes on sugarandsparrow.com IG: @sugarandsparrowco 📚 my book ‘Anyone Can Cake’ is OUT NOW worldwide!

card updated Sep 8, 2026 · 11 clips parsed · following 56 · 2,800,000 likes total

Engagement6.16%normal range

Account summary

@sugarandsparrow has 198,300 followers and 373 videos. Across the 11 parsed clips the average is 32,750 views and 1,732 likes. Engagement to views is 6.16%, which is normal range for TikTok. On the newer half of the feed the response is rising (+4.43 pp). Posts roughly 0.1 times a week. An average clip reaches 17% of the follower count.

Followers

198.3K

+1K in period

Engagement

6.16%

+4.43 pp newer half

Average views

32.8K

median 37.3K

Likes per clip

1.7K

18 comments avg

Shares / saves

268 / 1K

3.15% of viewers save

Posting rate

0.1 / wk

reach 17% of followers

Latest clips

11 collected

A mini pumpkin spice latte cake to celebrate my SIL 🥳 two 6-inch layer — @sugarandsparrow

17.3K0:23A mini pumpkin spice latte cake to celebrate my SIL 🥳 two 6-inch layers of spiced pumpkin cake with the most delicious c7441129215

HOMEMADE COOKIE DOUGH ICE CREAM 🍪🍦(recipe below) turns out that making — @sugarandsparrow

8.3K0:25HOMEMADE COOKIE DOUGH ICE CREAM 🍪🍦(recipe below) turns out that making cookie dough ice cream from scratch is not only E345166223

PEACHES AND CREAM CAKE 🍑 I have not been able to stop thinking about h — @sugarandsparrow

34.8K0:30PEACHES AND CREAM CAKE 🍑 I have not been able to stop thinking about how tender this cake is (even when chilled!) + ever2.3K83331.2K

EASY FUDGE BROWNIE ICE CREAM 🤎 (recipe below) the easiest no-churn cho — @sugarandsparrow

57K1:04EASY FUDGE BROWNIE ICE CREAM 🤎 (recipe below) the easiest no-churn chocolate ice cream with gooey brownies + ribbons of 6.1K308773.9K

BROWN BUTTER CHOCOLATE CHIP COOKIE BARS 🤎 (recipe below) These disappe — @sugarandsparrow

7.8K0:31BROWN BUTTER CHOCOLATE CHIP COOKIE BARS 🤎 (recipe below) These disappear in MINUTES every time and they couldn’t be easi430766332

KEY LIME PIE CAKE 💚 everything I love about key lime pie, in layer cak — @sugarandsparrow

49.7K0:31KEY LIME PIE CAKE 💚 everything I love about key lime pie, in layer cake form! It’s soft key lime cake filled with homema2.2K307611.6K

WHIPPED CREAM CHEESE FROSTING ☁️ this easy 4-ingredient whipped cream — @sugarandsparrow

38.9K0:29WHIPPED CREAM CHEESE FROSTING ☁️ this easy 4-ingredient whipped cream frosting is deliciously light, comes together SO e1.4K112101.7K

NO-CHURN BERRY CRISP ICE CREAM✨you don’t need any fancy equipment to w — @sugarandsparrow

4.4K0:28NO-CHURN BERRY CRISP ICE CREAM✨you don’t need any fancy equipment to whip up this delicious ice cream that tastes JUST l188122114

COOKIES & CREAM ICE CREAM CAKE 🤎 If you’re an Oreo lover, this is your — @sugarandsparrow

37.3K1:00COOKIES & CREAM ICE CREAM CAKE 🤎 If you’re an Oreo lover, this is your sign to make an ice cream cake this summer: no-ch1.7K133981.3K

POV: you ask for a construction truck birthday cake (and I’m your mom) — @sugarandsparrow

59.9K0:21POV: you ask for a construction truck birthday cake (and I’m your mom) 🚜🥳 I took inspiration from Beyond Frosting for th1.9K1689358

MY CAKE BOOK IS HERE! 🥳⁣ Starting TODAY in the US + Canada, you can fi — @sugarandsparrow

44.9K0:15MY CAKE BOOK IS HERE! 🥳⁣ Starting TODAY in the US + Canada, you can find “Anyone Can Cake” at a bookstore near you + ord1.7K6998438

Engagement per clip

11 parsed clips · newest on the right · click a bar to open the clip peak: 12.3% ER

Feb 28Jul 29Aug 25

Date	Views	Likes	Comments	Shares	Saves	ER
Aug 25, 2026	17,300	744	11	29	215	4.53%
Aug 19, 2026	8,272	345	1	66	223	4.98%
Aug 17, 2026	34,800	2,287	8	333	1,210	7.55%
Aug 5, 2026	57,000	6,099	30	877	3,894	12.29%
Jul 30, 2026	7,813	430	7	66	332	6.44%
Jul 29, 2026	49,700	2,215	30	761	1,582	6.05%
Jul 25, 2026	38,900	1,430	11	210	1,693	4.24%
Jul 22, 2026	4,360	188	1	22	114	4.84%
Jul 20, 2026	37,300	1,679	13	398	1,276	5.60%
Jul 19, 2026	59,900	1,891	16	89	358	3.33%
Feb 28, 2023	44,900	1,739	69	98	438	4.24%