During this summer’s World Cup I visited the Under Armour HQ in Baltimore. I wanted to try and convince the founder Kevin Plank to produce the Royal Oak 26/27 home shirt. The aim was to produce a shirt that is a symbol of grassroots football. @Under Armour ambition had always been to make athletes better and that’s what we aim to be, better. No need for the “bald guy” comment though Kev Together as one 20.08.2026 🔜 @Sports Direct Steve
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