@soursocialmediaSour Media
Engineering Virality for CPG Brands🍋
Engagement1.3%below typical
Account summary
@soursocialmedia has 74,400 followers and 3 videos. Across the 3 parsed clips the average is 2,700,000 views and 33,200 likes. Engagement to views is 1.3%, which is below typical for TikTok. On the newer half of the feed the response is holding steady (−0.15 pp). Posts roughly 2.1 times a week. An average clip reaches 3629% of the follower count.
Followers
74.4K
−200 in period
Engagement
1.3%
−0.15 pp newer half
Average views
2.7M
median 2.3M
Likes per clip
33.2K
589 comments avg
Shares / saves
1.2K / 4.7K
0.17% of viewers save
Posting rate
2.1 / wk
reach 3629% of followers
Latest clips
3 collected
Engagement per clip
3 parsed clips · newest on the right · click a bar to open the clip peak: 2.0% ERJun 15Jun 20Jun 25
| Date | Views | Likes | Comments | Shares | Saves | ER |
|---|---|---|---|---|---|---|
| Jun 25, 2025 | 4,700,000 | 54,700 | 1,077 | 2,162 | 7,307 | 1.23% |
| Jun 20, 2025 | 2,300,000 | 23,400 | 461 | 871 | 3,927 | 1.08% |
| Jun 15, 2025 | 1,100,000 | 21,500 | 228 | 513 | 2,858 | 2.02% |
Profile completeness
5/6
- Avatar
- Display name
- Bio
- Verified
- Public profile
- Has videos
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