@sofnfree_Sofnfree

The Hair Xpert

card updated Nov 13, 2026 · 10 clips parsed · following 41 · 460,900 likes total

Engagement10.47%above average

Account summary

@sofnfree_ has 158,700 followers and 239 videos. Across the 10 parsed clips the average is 7,094 views and 736 likes. Engagement to views is 10.47%, which is above average for TikTok. On the newer half of the feed the response is falling (−22.96 pp). Posts roughly 2.7 times a week. An average clip reaches 4% of the follower count.

Followers

158.7K

history is still being collected

Engagement

10.47%

−22.96 pp newer half

Average views

7.1K

median 938

Likes per clip

736

4 comments avg

Shares / saves

3 / 24

0.34% of viewers save

Posting rate

2.7 / wk

reach 4% of followers

Latest clips

10 collected

POV: You got the VIP tour of the Sofnfree crib! 🏡✨ Throwing it back to — @sofnfree_

14.7K0:48POV: You got the VIP tour of the Sofnfree crib! 🏡✨ Throwing it back to all the fun, fabulous hair and unforgettable mome902210136

Hey, Style Insiders! 💚✨ Your style could be your ticket to BIG wins! 🚗 — @sofnfree_

30.4K0:28Hey, Style Insiders! 💚✨ Your style could be your ticket to BIG wins! 🚗🔥 Shop your favourite Sofnfree products at @cosmet3351628

A little hair care, a little self-care… you deserve both! 💚✨ Stand a c — @sofnfree_

7090:27A little hair care, a little self-care… you deserve both! 💚✨ Stand a chance to WIN a wellness retreat worth R30 000 with37206

751Congratulations to Masesound @Maserame, our FIELDBAR giveaway winner! 🎉 Here’s to chilled moments and hydrated hair with42922

A little tea about our name… there’s no “T”! 🤭💚 We had a few giggles a — @sofnfree_

1.1K0:49A little tea about our name… there’s no “T”! 🤭💚 We had a few giggles at Clicks Beauty Playground getting everyone to say51101

We served hair inspo at the Sofnfree stand! 💚 Take a closer look at th — @sofnfree_

6620:23We served hair inspo at the Sofnfree stand! 💚 Take a closer look at the hairstyles our hostesses rocked at Clicks Beauty52313

A stand that stood out. 🏆✨ Proud winners of The Clicks Beauty Playgrou — @sofnfree_

5670:11A stand that stood out. 🏆✨ Proud winners of The Clicks Beauty Playground Best Stand Design! A big thank you to everyone 38210

A little scalp check, a little self-care. 💚 Haircare starts at the sca — @sofnfree_

19.6K3:00A little scalp check, a little self-care. 💚 Haircare starts at the scalp! @Omphyy caught up with a few beauties at the C5.8K151161

Your next stop? The Soffree stand! 💚 📍Find us in Hall 2 at the Clicks — @sofnfree_

1.7K0:27Your next stop? The Soffree stand! 💚 📍Find us in Hall 2 at the Clicks Beauty Playground! Come say hi, try our new Hyalur71011

LET'S TALK HAIR! @Noluthando Ande Mqina hit the floor at Clicks Beauty — @sofnfree_

7641:37LET'S TALK HAIR! @Noluthando Ande Mqina hit the floor at Clicks Beauty Playground to chat all things hair with our beaut44210

Engagement per clip

10 parsed clips · newest on the right · click a bar to open the clip peak: 29.6% ER

Oct 17Oct 22Nov 12

Date	Views	Likes	Comments	Shares	Saves	ER
Nov 12, 2026	14,700	902	2	10	136	6.22%
Nov 10, 2026	30,400	335	1	6	28	1.12%
Nov 1, 2026	709	37	2	0	6	5.50%
Oct 28, 2026	751	42	9	2	2	7.06%
Oct 22, 2026	1,113	51	1	0	1	4.67%
Oct 19, 2026	662	52	3	1	3	8.46%
Oct 18, 2026	567	38	2	1	0	7.23%
Oct 18, 2026	19,600	5,785	15	11	61	29.65%
Oct 17, 2026	1,673	71	0	1	1	4.30%
Oct 17, 2026	764	44	2	1	0	6.15%