@samogbornsam 👀

- i study how attention is earned - 12+ yrs inside big brands, ex marketing prof 📍chicago 📬 desk@samogborn.com

card updated Oct 16, 2026 · 5 clips parsed · following 958 · 3,900,000 likes total

Engagement14.31%above average

Account summary

@samogborn has 137,100 followers and 631 videos. Across the 5 parsed clips the average is 37,023 views and 5,146 likes. Engagement to views is 14.31%, which is above average for TikTok. On the newer half of the feed the response is rising (+8.17 pp). Posts roughly 2.1 times a week. An average clip reaches 27% of the follower count.

Followers

137.1K

+0 in period

Engagement

14.31%

+8.17 pp newer half

Average views

37K

median 2.5K

Likes per clip

5.1K

107 comments avg

Shares / saves

44 / 193

0.52% of viewers save

Posting rate

2.1 / wk

reach 27% of followers

Latest clips

5 collected

meta muse wants to plan your party, and you should wanna know why meta — @samogborn

3.2K1:11meta muse wants to plan your party, and you should wanna know why meta cares about your party in the first place… well, 27116918

abercrombie sweatergate isn’t really about wool... the receipts: a 100 — @samogborn

177.4K1:13abercrombie sweatergate isn’t really about wool... the receipts: a 100% merino sweater in men’s, a wool blend in women’s25.2K504202905

how ai is changing marketing (and how it isn’t) friday night, nobody w — @samogborn

1.4K4:21how ai is changing marketing (and how it isn’t) friday night, nobody wants to cook, nobody can decide, so you ask ai. it744214

if you’re watching the congo basin expedition it’s not because it’s ju — @samogborn

2.5K0:55if you’re watching the congo basin expedition it’s not because it’s just content - it’s really its own tv show, maybe ev14710423

if you really want to play the game, then you should probably think ab — @samogborn

6401:11if you really want to play the game, then you should probably think about testing out livestreaming - even if you don’t 38315

Engagement per clip

5 parsed clips · newest on the right · click a bar to open the clip peak: 14.6% ER

Sep 29Oct 10Oct 16

Date	Views	Likes	Comments	Shares	Saves	ER
Oct 16, 2026	3,243	271	16	9	18	9.13%
Oct 14, 2026	177,400	25,200	504	202	905	14.60%
Oct 10, 2026	1,371	74	4	2	14	5.84%
Oct 7, 2026	2,462	147	10	4	23	6.54%
Sep 29, 2026	640	38	3	1	5	6.56%