@russellruffinoRuss Ruffino: Business Mentor

Built a $100M high-ticket coaching company I'll help you build a webinar 🙌

card updated Oct 27, 2026 · 12 clips parsed · following 170 · 239,600 likes total

Engagement11.82%above average

Account summary

@russellruffino has 33,100 followers and 1,323 videos. Across the 12 parsed clips the average is 36,909 views and 3,902 likes. Engagement to views is 11.82%, which is above average for TikTok. On the newer half of the feed the response is falling (−10.78 pp). An average clip reaches 112% of the follower count.

Followers

33.1K

−100 in period

Engagement

11.82%

−10.78 pp newer half

Average views

36.9K

median 207

Likes per clip

3.9K

33 comments avg

Shares / saves

427 / 803

2.18% of viewers save

Posting rate

—

reach 112% of followers

Latest clips

12 collected

Most business owners think success means making as much money as possi — @russellruffino

5500:07Most business owners think success means making as much money as possible. But making $100K/month means very little if y1002

Most coaches think they need to hire an expensive sales director to ma — @russellruffino

178Most coaches think they need to hire an expensive sales director to manage their closers and improve their sales numbers2001

1. "You need more followers." No. You need more paying clients. I've s — @russellruffino

2850:061. "You need more followers." No. You need more paying clients. I've seen coaches with massive audiences who can barely 2022

Most coaches have absolutely NO IDEA what they're actually selling. Th — @russellruffino

217Most coaches have absolutely NO IDEA what they're actually selling. They think they're selling coaching sessions, course6004

1. You shouldn't sell to your prospects. You should make them WANT to — @russellruffino

1440:071. You shouldn't sell to your prospects. You should make them WANT to buy. If you have to pressure someone into buying y2001

There's a reason luxury brands like Cartier don't just disappear the s — @russellruffino

1970:07There's a reason luxury brands like Cartier don't just disappear the second you buy And it's something I wish more coach2000

Most coaches think they need to fix everything at once to grow their b — @russellruffino

173Most coaches think they need to fix everything at once to grow their business But usually there's just ONE bottleneck ho2000

1. Don't spend 15 minutes talking about yourself. Give them a few quic — @russellruffino

1770:061. Don't spend 15 minutes talking about yourself. Give them a few quick facts about your experience and explain how you 2111

Most people think posting more content is the solution to all their bu — @russellruffino

151Most people think posting more content is the solution to all their business problems But content should actually be the0000

You don't have to believe it all at once. Act like the next version of — @russellruffino

7310:06You don't have to believe it all at once. Act like the next version of you for one day. Then do it again tomorrow. Send 10001

Have You Ever Hired A Virtual Assistant? 👩🏻‍💻 #personalitytest #virtua — @russellruffino

408.4K0:28Have You Ever Hired A Virtual Assistant? 👩🏻‍💻 #personalitytest #virtualassistant #hiring #onlinebusinessowner #employees44.3K3704.9K9.1K

Have You Ever Used @Notion ? If Not What App/Software Do You Use? #pro — @russellruffino

31.7K0:22Have You Ever Used @Notion ? If Not What App/Software Do You Use? #productivityhack #businessowner #communicationtips #b2.5K30234493

Engagement per clip

12 parsed clips · newest on the right · click a bar to open the clip peak: 12.1% ER

Oct 23Oct 22Oct 26

Date	Views	Likes	Comments	Shares	Saves	ER
Oct 26, 2026	550	1	0	0	2	0.18%
Oct 25, 2026	178	2	0	0	1	1.12%
Oct 24, 2026	285	2	0	2	2	1.40%
Oct 24, 2026	217	6	0	0	4	2.76%
Oct 23, 2026	144	2	0	0	1	1.39%
Oct 22, 2026	197	2	0	0	0	1.02%
Oct 22, 2026	173	2	0	0	0	1.16%
Oct 21, 2026	177	2	1	1	1	2.26%
Oct 20, 2026	151	0	0	0	0	0.00%
Oct 18, 2026	731	10	0	0	1	1.37%
Nov 12, 2021	408,400	44,300	370	4,889	9,136	12.13%
Oct 23, 2021	31,700	2,494	30	234	493	8.70%