@purewowPureWow

Your shortcut to a life well-lived

card updated Oct 18, 2026 · 10 clips parsed · following 1,163 · 18,000,000 likes total

Engagement1.63%below typical

Account summary

@purewow has 657,400 followers and 4,845 videos. Across the 10 parsed clips the average is 11,500 views and 168 likes. Engagement to views is 1.63%, which is below typical for TikTok. On the newer half of the feed the response is holding steady (+0.14 pp). Posts roughly 31.6 times a week. An average clip reaches 2% of the follower count.

Followers

657.4K

+500 in period

Engagement

1.63%

+0.14 pp newer half

Average views

11.5K

median 1.3K

Likes per clip

168

3 comments avg

Shares / saves

18 / 94

0.82% of viewers save

Posting rate

31.6 / wk

reach 2% of followers

Latest clips

10 collected

As we transition into full fall mode, this cosmic check-in is your ult — @purewow

1.4KAs we transition into full fall mode, this cosmic check-in is your ultimate blueprint for making sense of the energy ove3000

Ahead of @Coco Gauff’s U.S. Open run, PureWow Editor Catrina Yohay cau — @purewow

669Ahead of @Coco Gauff’s U.S. Open run, PureWow Editor Catrina Yohay caught up with the 22-year-old Grand Slam champion an25213

Celebrating Zendaya’s 30th birthday the only way we know how: by obses — @purewow

497Celebrating Zendaya’s 30th birthday the only way we know how: by obsessing over her top-tier reaction faces and unmatche10001

@naomiosaka knows how to make an entrance. 🎾✨ The two-time women’s sin — @purewow

8480:13@naomiosaka knows how to make an entrance. 🎾✨ The two-time women’s singles champion stepped out in a bold look for her t20030

From her recent country music shoutout at the Grammy Museum to that no — @purewow

733From her recent country music shoutout at the Grammy Museum to that nostalgic twang on her latest track, all signs are p8100

There are a ton of great TV shows streaming this month, so our Enterta — @purewow

86.4KThere are a ton of great TV shows streaming this month, so our Entertainment VP Philip Mutz narrowed it down to the 5 be1.4K23155914

Wondering why everyone on the internet is suddenly acting like a woman — @purewow

4.1KWondering why everyone on the internet is suddenly acting like a woman named Chanty Beluga is a real celebrity? We track10010

PureWow Social Editor @Kate Kesselman tried the viral cottage cheese p — @purewow

1.2K0:18PureWow Social Editor @Kate Kesselman tried the viral cottage cheese pizza toast, and it officially lives up to the hype340611

From Helen Mirren's red-carpet blue streaks to Martha Stewart's new ro — @purewow

7.9KFrom Helen Mirren's red-carpet blue streaks to Martha Stewart's new rose-gold bob, we are officially retiring the questi159067

A tiny kitchen upgrade that makes a surprisingly big difference. PureW — @purewow

11.3K0:10A tiny kitchen upgrade that makes a surprisingly big difference. PureWow Social Editor @Kate Kesselman put these reusabl21032

Engagement per clip

10 parsed clips · newest on the right · click a bar to open the clip peak: 4.2% ER

Aug 30Aug 31Sep 1

Date	Views	Likes	Comments	Shares	Saves	ER
Sep 1, 2026	1,387	3	0	0	0	0.22%
Sep 1, 2026	669	25	2	1	3	4.19%
Sep 1, 2026	497	10	0	0	1	2.01%
Sep 1, 2026	848	20	0	3	0	2.71%
Aug 31, 2026	733	8	1	0	0	1.23%
Aug 31, 2026	86,400	1,388	23	155	914	1.81%
Aug 31, 2026	4,115	10	0	1	0	0.27%
Aug 31, 2026	1,170	34	0	6	11	3.42%
Aug 30, 2026	7,876	159	0	6	7	2.09%
Aug 30, 2026	11,300	21	0	3	2	0.21%