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@paulaschoice — TikTok avatar

@paulaschoicePaula's Choice

Skincare that keeps its promises. Shop PaulasChoice.com

card updated Oct 16, 2026 · 20 clips parsed · following 632 · 1,400,000 likes total

Open on TikTok ↗
Engagement5.24%normal range

Account summary

@paulaschoice has 190,300 followers and 539 videos. Across the 20 parsed clips the average is 654 views and 28 likes. Engagement to views is 5.24%, which is normal range for TikTok. On the newer half of the feed the response is rising (+1.41 pp). Posts roughly 3.2 times a week.

Followers
190.3K
+3.5K in period
Engagement
5.24%
+1.41 pp newer half
Average views
654
median 660
Likes per clip
28
6 comments avg
Shares / saves
1 / 4
0.54% of viewers save
Posting rate
3.2 / wk

Latest clips

20 collected
Confidence, wrapped. 🎁 Bring your best skin home with the help of our — @paulaschoice2240:12Confidence, wrapped. 🎁 Bring your best skin home with the help of our new, limited-edition holiday kits!8200Our Peptide Intensive Moisturizer has been everywhere lately. Where sh — @paulaschoice416Our Peptide Intensive Moisturizer has been everywhere lately. Where should we go next?25803Did you know you can get a FREE skincare consultation from a Paula’s C — @paulaschoice4900:53Did you know you can get a FREE skincare consultation from a Paula’s Choice skincare expert? Whether you’re looking for 21001We asked the PC lab team what they’re picking up during the big Prime — @paulaschoice4000:58We asked the PC lab team what they’re picking up during the big Prime Day sale. Shop now 25-30% off for a limited time @171500One year of hydration that goes deeper and lasts longer. 💧 Happy anniv — @paulaschoice6080:12One year of hydration that goes deeper and lasts longer. 💧 Happy anniversary to our 7% Ectoin + Hyaluronic Acid Milky Hy29623Meet our new Quick Rescue Blemish Patches 🩵 Ultra-thin hydrocolloid pa — @paulaschoice684Meet our new Quick Rescue Blemish Patches 🩵 Ultra-thin hydrocolloid patches that are clinically proven to visibly reduce151201Skincare between classes? Say less 📚 Can you spot our next product lau — @paulaschoice7420:19Skincare between classes? Say less 📚 Can you spot our next product launch?401011Packing the prettiest pink @BÉIS suitcase to the brim with all of our — @paulaschoice9220:18Packing the prettiest pink @BÉIS suitcase to the brim with all of our peptide products 💗 Congrats to our lucky winner! 🎉531748Thanks for looking out for us, Hannah 😌 Peptide Intensive Moisturizer — @paulaschoice9270:24Thanks for looking out for us, Hannah 😌 Peptide Intensive Moisturizer gives skin immediate hydration AND long-lasting bo389215Skin not bouncing back like it used to? These are your solutions. 💗 — @paulaschoice8390:18Skin not bouncing back like it used to? These are your solutions. 💗298312Dry skin? We don’t know her. Our new Peptide Intensive Moisturizer is — @paulaschoice3820:10Dry skin? We don’t know her. Our new Peptide Intensive Moisturizer is now on the shelf at your local @Sephora store 💕13310Are you ready for peptide-powered plumping? 💓 Introducing the Pro-Coll — @paulaschoice5730:15Are you ready for peptide-powered plumping? 💓 Introducing the Pro-Collagen Peptide Intensive Moisturizer: Deep, multi-la40203NEW and packed with peptides: The Pro-Collagen Peptide Intensive Moist — @paulaschoice4770:10NEW and packed with peptides: The Pro-Collagen Peptide Intensive Moisturizer is here! ✨ This rich, cushiony cream is de22212We are thrilled to reveal Hannah Waddingham the face of our new Pro-Co — @paulaschoice635We are thrilled to reveal Hannah Waddingham the face of our new Pro-Collagen Peptide Plumping Intensive Moisturizer. 💕 H29121Attn: @sephora app shoppers! TODAY ONLY 💕 Get exclusive early access t — @paulaschoice8920:18Attn: @sephora app shoppers! TODAY ONLY 💕 Get exclusive early access to our new ✨Pro-Collagen Peptide Intensive Moisturi38917Coming TOMORROW exclusively to the @sephora app. 💓💞🩷 — @paulaschoice747Coming TOMORROW exclusively to the @sephora app. 💓💞🩷29010120 hours of hydration 🤝 plump, smoother-looking skin Be the first to — @paulaschoice3860:04120 hours of hydration 🤝 plump, smoother-looking skin Be the first to try our newest product, exclusively on the @sephor12021You know it’s good when the actual PC employees love it 🤭 Be the first — @paulaschoice8220:31You know it’s good when the actual PC employees love it 🤭 Be the first to try it, exclusively on the Sephora App, 8.3133202Happy 1 year anniversary of our Peptide Eye Serum launch 💞 What would — @paulaschoice8500:15Happy 1 year anniversary of our Peptide Eye Serum launch 💞 What would you like to see from us next?37618if you’re looking for a sign to try our BHA, look no further than Becc — @paulaschoice1.1K1:06if you’re looking for a sign to try our BHA, look no further than Becca’s skin 🤩24013

Engagement per clip

20 parsed clips · newest on the right · click a bar to open the clip peak: 8.0% ER
Aug 26Sep 28Oct 9

Profile completeness

6/6

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