@pantonepantone

The global authority for color communication and inspiration.

card updated Oct 16, 2026 · 10 clips parsed · following 0 · 29,100 likes total

Engagement1.73%below typical

Account summary

@pantone has 18,600 followers and 24 videos. Across the 10 parsed clips the average is 192,832 views and 2,576 likes. Engagement to views is 1.73%, which is below typical for TikTok. On the newer half of the feed the response is rising (+0.52 pp). Posts roughly 0.1 times a week. An average clip reaches 1037% of the follower count.

Followers

18.6K

history is still being collected

Engagement

1.73%

+0.52 pp newer half

Average views

192.8K

median 43K

Likes per clip

2.6K

99 comments avg

Shares / saves

670 / 354

0.18% of viewers save

Posting rate

0.1 / wk

reach 1037% of followers

Latest clips

10 collected

Some birds make headlines. This one makes a palette. 💙❤️💚 Not for sale — @pantone

3150:17Some birds make headlines. This one makes a palette. 💙❤️💚 Not for sale. Just for color inspiration #pantone #colorpalett20301

Some pool color inspo to start off the week💦 #pool #pantone — @pantone

33K0:06Some pool color inspo to start off the week💦 #pool #pantone 487132345

Why would anyone steal 27,000 bottles of dandruff shampoo? Same reason — @pantone

16.9K1:07Why would anyone steal 27,000 bottles of dandruff shampoo? Same reason you hide your blue bottles now...aesthetics matte1184211

Introducing the Pantone Color of the Year 2026, PANTONE 11-4201 Cloud — @pantone

411.9K0:11Introducing the Pantone Color of the Year 2026, PANTONE 11-4201 Cloud Dancer. A lofty white neutral whose aerated prese7.8K2681.8K785

It’s not just mango. It’s Omnipod Mango 🥭, a bright, joyful tropical o — @pantone

50.6K0:36It’s not just mango. It’s Omnipod Mango 🥭, a bright, joyful tropical orange yellow. Omnipod Mango marks a first-of-its-k24851123

Introducing Pantone Color of the Year 2025: PANTONE 17-1230 Mocha Mous — @pantone

1.2M0:43Introducing Pantone Color of the Year 2025: PANTONE 17-1230 Mocha Mousse☕️🍫 An evocative soft brown that transports our 15.8K6704.7K2.5K

Exploring the dynamic connection between culture and innovation, ourpa — @pantone

88.6K0:14Exploring the dynamic connection between culture and innovation, ourpartner, Ultrafabrics, envisions how color transform38281831

Introducing Pantone Color of the Year 2024: PANTONE 13-1023 Peach Fuzz — @pantone

60.2K0:07Introducing Pantone Color of the Year 2024: PANTONE 13-1023 Peach Fuzz. A velvety gentle peach whose all-embracing spir5661411868

Pool by artist coen_pohl_design💦 #art #artist #pantone #pool #summer # — @pantone

35.5K0:06Pool by artist coen_pohl_design💦 #art #artist #pantone #pool #summer #colorful #design #vibes 1352417

There’s nothing cheesy about Pantone matching... unless you’re Pantone — @pantone

31.3K0:28There’s nothing cheesy about Pantone matching... unless you’re Pantone matching cheese with @PrintedThreads with The Pan1634920

Engagement per clip

10 parsed clips · newest on the right · click a bar to open the clip peak: 7.3% ER

Jul 10Sep 18Oct 14

Date	Views	Likes	Comments	Shares	Saves	ER
Oct 14, 2026	315	20	3	0	1	7.30%
Jun 8, 2026	33,000	487	13	23	45	1.58%
Apr 2, 2026	16,900	118	4	2	11	0.73%
Dec 4, 2025	411,900	7,838	268	1,813	785	2.41%
Sep 18, 2025	50,600	248	5	11	23	0.52%
Dec 5, 2024	1,200,000	15,800	670	4,705	2,535	1.76%
Dec 12, 2023	88,600	382	8	18	31	0.46%
Dec 7, 2023	60,200	566	14	118	68	1.16%
Aug 21, 2023	35,500	135	2	4	17	0.40%
Jul 10, 2023	31,300	163	4	9	20	0.56%