TokGauge — @officialburtsbees Burt's Bees. @officialburtsbees has 278,200 followers and 1,499 videos. Across the 23 parsed clips the average is 115,048 views and 6,141 likes. Engagement to views is 7.6%, which is normal range for TikTok. On the newer half of the feed the response is falling (−4.23 pp). An average clip reaches 41% of the follower count.