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@nyladurdin — TikTok avatar

@nyladurdinNyla

*Your favorite personality hire* 📍LONDON & NYC 💌 liza@luckyonetalent.com Fashion, family, navigating your 20's Ex Beauty Merchandising @ Victoria's Secret

card updated Oct 12, 2026 · 13 clips parsed · following 1,551 · 4,800,000 likes total

Open on TikTok ↗
Engagement22.77%above average

Account summary

@nyladurdin has 74,000 followers and 1,384 videos. Across the 13 parsed clips the average is 73,576 views and 16,078 likes. Engagement to views is 22.77%, which is above average for TikTok. On the newer half of the feed the response is falling (−9.93 pp). Posts roughly 0.2 times a week. An average clip reaches 99% of the follower count.

Followers
74K
+700 in period
Engagement
22.77%
−9.93 pp newer half
Average views
73.6K
median 1.4K
Likes per clip
16.1K
278 comments avg
Shares / saves
399 / 505
0.69% of viewers save
Posting rate
0.2 / wk
reach 99% of followers

Latest clips

13 collected
GOODBYE NYC, HELLO LONDON 😭😭😭😭😭🤸🤸🤸🤸🤸🥹🥹 guys. Manifesting works!!!!!!! — @nyladurdin8K0:15GOODBYE NYC, HELLO LONDON 😭😭😭😭😭🤸🤸🤸🤸🤸🥹🥹 guys. Manifesting works!!!!!!! Dreams come true #moving #movingabroad #londin #co1.3K32437Life update!!!! Quick vlog from my last day at VICKY!!! Oh how I’ve gr — @nyladurdin8.5K0:44Life update!!!! Quick vlog from my last day at VICKY!!! Oh how I’ve grown the last 6 years 🫶🫶🫶🫶 #vs #vsfashionshow #vict1.2K22843Ask me what I’m wearing in GREECE!!!!! #ootd #ootn #vacationfit #vacat — @nyladurdin1.4K1:01Ask me what I’m wearing in GREECE!!!!! #ootd #ootn #vacationfit #vacation #greece @Meg.helm @madewell @Cuyana @Everlane88223Outfit of the night ☀️ @asos #vacation #ootn #dress #fitcheck #europe — @nyladurdin1.4K0:12Outfit of the night ☀️ @asos #vacation #ootn #dress #fitcheck #europe 112211@The Thinking Traveller I’m ready to come back 🫶🫶 #greece #travel #vac — @nyladurdin1.1K0:24@The Thinking Traveller I’m ready to come back 🫶🫶 #greece #travel #vacation #rental #villa 63004MY BFF KEEGAN JUST LAUNCHED HIS OWN SCHMEAR FLAVOR AT FREAKING POP UP — @nyladurdin1.9K1:13MY BFF KEEGAN JUST LAUNCHED HIS OWN SCHMEAR FLAVOR AT FREAKING POP UP BAGELS!!!!!!!! @Keegan McManus @PopUp Bagels 🥯 I 1111724BANDANA HACK!!! #ootd #bandana #bandanatop #vacation #vacationfit — @nyladurdin1.4K0:34BANDANA HACK!!! #ootd #bandana #bandanatop #vacation #vacationfit 148417I love getting dressed on vacation @asos @Free People @Vuori Clothing — @nyladurdin7770:22I love getting dressed on vacation @asos @Free People @Vuori Clothing @Vince Camuto @Salomon @AGOLDE @Frankies Bikinis 98104Fashion show day!!!!!! Thank you MIU MIU #miumiu #prada #pfw #fashions — @nyladurdin9940:54Fashion show day!!!!!! Thank you MIU MIU #miumiu #prada #pfw #fashionshow 112202Everything is better here!!! #fw #paris #pfw #ootd — @nyladurdin9540:10Everything is better here!!! #fw #paris #pfw #ootd 90202Sorry I can’t STOP W THE HADESTOWN CONTENT!!!!! My dad was on Broadway — @nyladurdin582.3K0:29Sorry I can’t STOP W THE HADESTOWN CONTENT!!!!! My dad was on Broadway and it changed me 😭😭🫶🫶🫶🥹🥹🥹 #hadestown #broadway #149.1K1.4K2.8K4.5KTHINGS I DID: THAT!!!! Big announcement over on @VSPINK socials 💗💖🌸💝🌷🐷 — @nyladurdin330.2K0:08THINGS I DID: THAT!!!! Big announcement over on @VSPINK socials 💗💖🌸💝🌷🐷 #corporatelife #victoriassecret #vspink #perfume 54.9K2.1K2.4K1.8KJust another day as a 9-5 girlie in New York! Shoutout to my chef @coo — @nyladurdin17.5K4:08Just another day as a 9-5 girlie in New York! Shoutout to my chef @cookfornyla #nycsummer #nycoutfit #nycoffice #offic1.7K3912126

Engagement per clip

13 parsed clips · newest on the right · click a bar to open the clip peak: 26.3% ER
Jun 28Oct 6Oct 12

Profile completeness

5/6

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