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@notyourmothers — TikTok avatar

@notyourmothersNot Your Mother's

BECAUSE IT'S YOURS💖 Life-tested, clean haircare🫧 #notyourmothers

card updated Sep 5, 2026 · 13 clips parsed · following 962 · 3,400,000 likes total

Open on TikTok ↗
Engagement5.18%normal range

Account summary

@notyourmothers has 378,400 followers and 1,385 videos. Across the 13 parsed clips the average is 63,795 views and 3,136 likes. Engagement to views is 5.18%, which is normal range for TikTok. On the newer half of the feed the response is rising (+3.9 pp). Posts roughly 0.2 times a week. An average clip reaches 17% of the follower count.

Followers
378.4K
history is still being collected
Engagement
5.18%
+3.9 pp newer half
Average views
63.8K
median 2.1K
Likes per clip
3.1K
66 comments avg
Shares / saves
103 / 604
0.95% of viewers save
Posting rate
0.2 / wk
reach 17% of followers

Engagement per clip

13 parsed clips · newest on the right · click a bar to open the clip peak: 11.9% ER
Feb 5Aug 28Sep 4
DateViewsLikesCommentsShares SavesER
Sep 4, 20261,189889318.41%
Sep 3, 20262,109215298611.95%
Sep 2, 20261,473122102109.10%
Sep 1, 20269258850110.05%
Aug 31, 20262,42119516138.76%
Aug 29, 20261,279508004.53%
Aug 28, 20262,39017423258.33%
Aug 28, 20261,3899712117.92%
Aug 26, 20262,00114216197.95%
Aug 25, 20263,16510316243.82%
Jan 1, 2026192,10012,8002732621,0576.94%
Mar 27, 2025292,50013,9001644503,8064.96%
Feb 5, 2025326,40012,8002736052,9524.19%

Profile completeness

6/6

Latest clips

13 collected
Replying to @emma The products are out, the slushie machine is set - a — @notyourmothers1.2K1:09Replying to @emma The products are out, the slushie machine is set - another Not Your Mother’s Movers job well done, we’88931Your favorite moving team is here to help our Back-to-School Takeover — @notyourmothers2.1K1:20Your favorite moving team is here to help our Back-to-School Takeover Giveaway Winner, Grace, move into her next era at 2152986A new semester calls for a routine refresh ✨ Curl Talk, Beach Babe + A — @notyourmothers1.5K0:11A new semester calls for a routine refresh ✨ Curl Talk, Beach Babe + All Eyes On Me have your curls, waves and sleek sty12210210The perfect blowout starts with the right prep ✨ 🩵All Eyes On Me Styli — @notyourmothers9250:39The perfect blowout starts with the right prep ✨ 🩵All Eyes On Me Styling Cream: prime hair and tame frizz 🩵NEW All Eyes 88501No better feeling than restocking Beach Babe for that perfect texture — @notyourmothers2.4K0:05No better feeling than restocking Beach Babe for that perfect texture 🌊✨ #notyourmothers #haircare 1951613Frizz-free strands start in the shower 🚿 Help smooth, strengthen and s — @notyourmothers1.3K0:17Frizz-free strands start in the shower 🚿   Help smooth, strengthen and soften your hair with aura boost Anti-Frizz Shamp50800A Beach Babe for wherever life brings you 🌊🥥 Keep our Travel Size Dry — @notyourmothers2.4K0:08A Beach Babe for wherever life brings you 🌊🥥 Keep our Travel Size Dry Shampoo on hand for fresh, textured hair wherever 1742325The wind knew what we needed🙂‍↕️🛍️ #notyourmothers #haircare #ultahaul — @notyourmothers1.4KThe wind knew what we needed🙂‍↕️🛍️ #notyourmothers #haircare #ultahaul 971211Wake up to curls that feel softer, more hydrated, and more defined 💜🌙 — @notyourmothers2K0:27Wake up to curls that feel softer, more hydrated, and more defined 💜🌙 Curl Talk Overnight Serum works while you sleep so1421619put that straighter DOWN!! 📣✨ Your natural hair deserves to be seen th — @notyourmothers3.2K0:08put that straighter DOWN!! 📣✨ Your natural hair deserves to be seen this semester 💜 #haircare #curlyhair #curlyhairrout1031624your wash day ritual just got elevated🚿 meet aura boost: a collection — @notyourmothers192.1Kyour wash day ritual just got elevated🚿 meet aura boost: a collection of shampoo & conditioner duos made with feel-good 12.8K2732621.1KReplying to @sam The wavy hair tutorial you’ve been waiting for👀💕 Repl — @notyourmothers292.5K1:24Replying to @sam The wavy hair tutorial you’ve been waiting for👀💕   Replicate the viral cream, mousse and gel routine wi13.9K1644503.8KIf your curls are feeling extra dry this winter, we got you💜 ✨Use Curl — @notyourmothers326.4K0:25If your curls are feeling extra dry this winter, we got you💜 ✨Use Curl Talk Leave-In Conditioner to add moisture back in12.8K2736053K

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