I've been taking design thinking directly to public audiences. Here's what resonates: it takes good design thinking to come up with innovations in urban transit. When you explain this to everyday people, they understand immediately why it matters: innovation requires creativity and problem-solving. Content like this is how I've found success helping the public understand that infrastructure improvement requires thinking differently. This is made for everyone, not just designers. #UrbanPlanning #Transportation #CivilEngineering #Infrastructure #PublicEngagement #DesignThinking #Innovation
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