tokgauge
EN
EnglishEspañolPortuguêsFrançaisDeutschItalianoBahasa IndonesiaTürkçeРусскийไทย
@merit — TikTok avatar

@meritMERIT Beauty

Beauty with intention Est. 2021

card updated Oct 18, 2026 · 28 clips parsed · following 78 · 9,500,000 likes total

Open on TikTok ↗
Engagement13.06%above average

Account summary

@merit has 345,700 followers and 1,297 videos. Across the 28 parsed clips the average is 1,178,637 views and 149,579 likes. Engagement to views is 13.06%, which is above average for TikTok. On the newer half of the feed the response is falling (−5.9 pp). Posts roughly 0.2 times a week. An average clip reaches 341% of the follower count.

Followers
345.7K
+2.2K in period
Engagement
13.06%
−5.9 pp newer half
Average views
1.2M
median 2.6K
Likes per clip
149.6K
587 comments avg
Shares / saves
3.8K / 7.2K
0.61% of viewers save
Posting rate
0.2 / wk
reach 341% of followers

Latest clips

28 collected
Oakwood is a relatively new material in perfumery. In Cognac, France, — @merit7140:56Oakwood is a relatively new material in perfumery. In Cognac, France, oak trees have been used for centuries to create t23400Created by master perfumer Dominique Ropion and Meabh McCurtin, it’s a — @merit1.1KCreated by master perfumer Dominique Ropion and Meabh McCurtin, it’s an unconventionally constructed extrait de parfum t67622The Making of II — featuring master perfumer Dominique Ropion and Meab — @merit8502:18The Making of II — featuring master perfumer Dominique Ropion and Meabh McCurtin. Filmed on location at IFF in Paris, Gr26202Our second fragrance arrives on 10.22.26 — @merit1.7K0:05Our second fragrance arrives on 10.22.2651604Your answer in the comments. — @merit1.4KYour answer in the comments.39601Starting today, all orders at meritbeauty.com (in the US, Canada, and — @merit1.9KStarting today, all orders at meritbeauty.com (in the US, Canada, and Australia) will ship with a free sample. Tap the l90612Our second fragrance arrives on 10.22.26 — but starting today, all ord — @merit5.8K0:06Our second fragrance arrives on 10.22.26 — but starting today, all orders at meritbeauty.com (in the US, Canada, and Au322471118@merit — TikTok clip, Oct 71.6K55112The Noses — Dominique Ropion & Meabh McCurtin. — @merit1.5K0:25The Noses — Dominique Ropion & Meabh McCurtin.48712The one step missing from your routine for skin that looks like skin, — @merit3.8K0:21The one step missing from your routine for skin that looks like skin, not makeup — courtesy of board-certified dermatolo10814410Today’s the last day for existing customers to get the new Signature B — @merit1.5KToday’s the last day for existing customers to get the new Signature Bag free with a minimum spend of $75 USD / £75 / €773805It’s been five years since we first launched the Signature Bag, and ho — @merit30.9K0:29It’s been five years since we first launched the Signature Bag, and honestly, it was time for a refresh. So we went back2.7K8160106Our sets have always been about one thing: giving you everything you n — @merit2.6K0:10Our sets have always been about one thing: giving you everything you need to get ready, for less. But our morning routin1731105The Five Minute Morning — EST. 2021 — @merit2.3K0:30The Five Minute Morning — EST. 2021951025A rich cream that doesn't feel like one — Great Skin Rich Moisturizer — @merit2.6K0:21A rich cream that doesn't feel like one — Great Skin Rich Moisturizer is a cushioned gel-to-balm formula that melts into11313315Get early access on the Sephora App from 28 September, then shop MERIT — @merit4.4K0:17Get early access on the Sephora App from 28 September, then shop MERIT online and in stores from 30 September. Only At S1371564The one thing that can’t wait this summer? Our limited edition Basebal — @merit3.1K0:07The one thing that can’t wait this summer? Our limited edition Baseball Cap. Last chance to get it free with orders over91602You may have noticed, Flush Balm in Bespoke has been out of stock for — @merit1.8K0:03You may have noticed, Flush Balm in Bespoke has been out of stock for a while. The good news is, it's finally back at me18401The things we do for the shot. — @merit4.4K0:17The things we do for the shot.171604Now live — The Activewear Collection, designed by @Live The Process. A — @merit4.8K0:09Now live — The Activewear Collection, designed by @Live The Process. A limited edition capsule of four signature active17325212Now live — The Activewear Collection, designed by @Live The Process. A — @merit2.6K0:24Now live — The Activewear Collection, designed by @Live The Process. A limited edition capsule of four signature activew901135The essentials — up close. @oskinadya wears Clean Volume in Brown Sign — @merit4.6K0:11The essentials — up close. @oskinadya wears Clean Volume in Brown Signature Lip Liner in Archival Signature Lip Blush in27716638The one thing that can’t wait this summer? Our limited edition Basebal — @merit2.9K0:10The one thing that can’t wait this summer? Our limited edition Baseball Cap. Get it free with orders over $100 while sup80918For a life in motion. Coming 08.25.26. @Live The Process — @merit10.5K0:06For a life in motion. Coming 08.25.26. @Live The Process 22912310@Jordan Santos’s summer reading list. Now on Notes by MERIT via Substa — @merit2.4K@Jordan Santos’s summer reading list. Now on Notes by MERIT via Substack. Tell us what you’re reading this summer in the964211Everyone's favorite TV mom @Lauren Graham walks us through her everyda — @merit13.4M0:48Everyone's favorite TV mom @Lauren Graham walks us through her everyday routine for picking up coffee, laundry detergent1.8M6.5K74.9K82KDon’t tell 2003 @brendasong that her makeup routine now only takes fiv — @merit5.7M3:23Don’t tell 2003 @brendasong that her makeup routine now only takes five minutes. Brenda wears — Great Skin™ Instant Glow582.9K1.6K8.3K24.3K"You know, it's good to have fun, but I like the classics." — the real — @merit13.8M1:38"You know, it's good to have fun, but I like the classics." — the real-life Lily van der Woodsen and our forever style m1.8M7.9K22.3K94K

Engagement per clip

28 parsed clips · newest on the right · click a bar to open the clip peak: 14.0% ER
Mar 3Sep 5Oct 15

Profile completeness

6/6

Profiles with similar statistics

by followers, reach and engagement
@dump__456 — TikTok avatar@dump__456345.8K followersER 13.19%avg views 1.6M@tinygirlbigshow — TikTok avatar@tinygirlbigshow345.8K followersER 13.19%avg views 782K@takoyakiblog — TikTok avatar@takoyakiblog345.6K followersER 8.9%avg views 1.4M@arseniya_psychoanalysis — TikTok avatar@arseniya_psychoanalysis345.7K followersER 11.3%avg views 1.1M@luangomesdjj — TikTok avatar@luangomesdjj345.9K followersER 8.59%avg views 1.3M@melizzajaune — TikTok avatar@melizzajaune345.9K followersER 11.98%avg views 765.2K@lukas_stranger — TikTok avatar@lukas_stranger345.9K followersER 14.15%avg views 735.7K@dayummmspam — TikTok avatar@dayummmspam345.6K followersER 13.38%avg views 605.9K

Profiles with a similar audience

followed by the same people
@kosas — TikTok avatar@kosas439.2K followersER 6.09%avg views 8.1K6 shared followers@glowrecipe — TikTok avatar@glowrecipe1.9M followersER 4.63%avg views 90K5 shared followers@laneige_us — TikTok avatar@laneige_us1.3M followersER 1.39%avg views 39.3K5 shared followers@luisapiou — TikTok avatar@luisapiou1.4M followersER 17.94%avg views 282.5K5 shared followers@makeupbymario — TikTok avatar@makeupbymario2.1M followersER 5.3%avg views 129.4K5 shared followers@rarebeauty — TikTok avatar@rarebeauty5.1M followersER 11.76%avg views 51.1K5 shared followers@saiebeauty — TikTok avatar@saiebeauty1M followersER 0.26%avg views 6.7M5 shared followers@summerfridays — TikTok avatar@summerfridays867.8K followersER 12.43%avg views 33.9K5 shared followers

Trending now

views on clips from the past two weeks
@artthuroficial_ — TikTok avatar@artthuroficial_22M followersER 9.84%avg views 6.6M235.9M fresh views@brookemonk_ — TikTok avatar@brookemonk_49.1M followersER 7.18%avg views 15.2M148.7M fresh views@brutofficiel — TikTok avatar@brutofficiel24.5M followersER 8.55%avg views 441.9K148.5M fresh views@mrbeast — TikTok avatar@mrbeast144.3M followersER 10.52%avg views 52M132.5M fresh views@fcbarcelona — TikTok avatar@fcbarcelona73.4M followersER 23.78%avg views 2M128.8M fresh views@bobybraps — TikTok avatar@bobybraps475.2K followersER 5.9%avg views 12.5M126.1M fresh views@redbull — TikTok avatar@redbull23.3M followersER 5.69%avg views 2M125.5M fresh views@dailymail — TikTok avatar@dailymail27M followersER 10.33%avg views 589.2K112.4M fresh views