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@maybelline — TikTok avatar

@maybellineMaybelline NY

💄Maybe It’s Maybelline💋 📍Born in New York🚕🗽

card updated Oct 14, 2026 · 22 clips parsed · following 319 · 5,900,000 likes total

Open on TikTok ↗
Engagement12.09%above average

Account summary

@maybelline has 1,200,000 followers and 754 videos. Across the 22 parsed clips the average is 28,471 views and 3,339 likes. Engagement to views is 12.09%, which is above average for TikTok. On the newer half of the feed the response is falling (−5.71 pp). Posts roughly 6.0 times a week. An average clip reaches 2% of the follower count.

Followers
1.2M
+100K in period
Engagement
12.09%
−5.71 pp newer half
Average views
28.5K
median 4.2K
Likes per clip
3.3K
42 comments avg
Shares / saves
60 / 120
0.42% of viewers save
Posting rate
6.0 / wk
reach 2% of followers

Latest clips

22 collected
With lip color this vibrant and luxurious, it has to be Serum Lipstick — @maybelline1.2K0:05With lip color this vibrant and luxurious, it has to be Serum Lipstick.79202Meet your new glow-up essential: Fit Me Powder in Brightening Pink. Fo — @maybelline1.8K0:07Meet your new glow-up essential: Fit Me Powder in Brightening Pink. Formulated to instantly awaken and brighten your com15232610Real skin deserves the real spotlight. With 40 shades, an oil-free for — @maybelline4.3K0:15Real skin deserves the real spotlight. With 40 shades, an oil-free formula, and a natural matte finish, Fit Me Matte & P22216158Lash length that stays put all day and slides off seamlessly with warm — @maybelline3.9K0:09Lash length that stays put all day and slides off seamlessly with warm water? How lucky are we to be alive at the same t19716919A liquid matte lipstick that survives it all 💋 Super Stay Matte Ink ho — @maybelline3.7K0:25A liquid matte lipstick that survives it all 💋 Super Stay Matte Ink holds a saturated, matte color for up to 16 hours of1538517If you ask us, happiness looks like our favorite timeless everyday Gre — @maybelline4.1K0:06If you ask us, happiness looks like our favorite timeless everyday Great Lash Mascara24019313New Grippy Setting Mist locks in your makeup with a yummy peach-coconu — @maybelline12.5K0:08New Grippy Setting Mist locks in your makeup with a yummy peach-coconut scent and a weightless, real-skin feel. No stick1.7K16042104Maybe it's a Maybelline × @Miley Cyrus exclusive...Sign up to our emai — @maybelline4.7KMaybe it's a Maybelline × @Miley Cyrus exclusive...Sign up to our email list for exclusive access to Miley's new Bass Pe29120813Fashion week is our fav sport. And the Maybelline Fit Me Casting Call — @maybelline4.3K0:14Fashion week is our fav sport. And the Maybelline Fit Me Casting Call Experience is our stadium.2053279A new member of the Grippy family is coming soon 💖 Don’t “mist” the ex — @maybelline6.6K0:05A new member of the Grippy family is coming soon 💖 Don’t “mist” the excitement!714711120One is Lash Sensational Sky Tubes Tubing Mascara with a nourishing for — @maybelline22.2K0:07One is Lash Sensational Sky Tubes Tubing Mascara with a nourishing formula and tubing lash technology, the other... is d393192116Our favorite doubles pair is Peel-Off Lip Liner and Lifter Gel Lip Glo — @maybelline2.4K0:05Our favorite doubles pair is Peel-Off Lip Liner and Lifter Gel Lip Gloss 🎾921267If it survives the french fry challenge, you KNOW it’s staying 💋🍟 @Tri — @maybelline10K0:19If it survives the french fry challenge, you KNOW it’s staying 💋🍟 @Trinity Tatum puts Super Stay Peel-Off Lip Liner to t1.1K414271Looking for a long lasting lip liner that’s committed? 💋 Super Stay Pe — @maybelline2K0:56Looking for a long lasting lip liner that’s committed? 💋 Super Stay Peel-Off Lip Liner sets in 5 minutes & holds for up 721445Best tip for a long-lasting lip liner that actually lasts 💋 Super Stay — @maybelline2.4K0:50Best tip for a long-lasting lip liner that actually lasts 💋 Super Stay Peel-Off Lip Liner in Shade 001 Aura sets in 5 mi112774Two types of friends, two very different lip combo agendas — @maybelline2.6K0:05Two types of friends, two very different lip combo agendas65559@brycealakai is putting Super Stay Peel-Off Lip Liner to the test on @ — @maybelline20.6K1:03@brycealakai is putting Super Stay Peel-Off Lip Liner to the test on @Trinity Tatum . Want to recreate the look? Grab ou2.1K4451146Your best brows yet, simplified 🤎 Use the Brow Inserts triple-tip micr — @maybelline2.9K1:31Your best brows yet, simplified 🤎 Use the Brow Inserts triple-tip micro-needle pen for precise, hair-like strokes, then 63404Time to find out if @brycealakai been paying attention to @Trinity Tat — @maybelline20.9K0:53Time to find out if @brycealakai been paying attention to @Trinity Tatum’s makeup must haves. Let's see how many he actu3.4K6750199The secret to a stunning lip look is a long-lasting lip liner undernea — @maybelline4K0:45The secret to a stunning lip look is a long-lasting lip liner underneath 💋 Super Stay Peel-Off Lip Liner locks in 5 min12711930Maybe it’s Maybelline, maybe it’s just the most iconic duo in their el — @maybelline439.5K0:11Maybe it’s Maybelline, maybe it’s just the most iconic duo in their element. 🎶✨ @Trinity Tatum @brycealakai #MaybellineP58.3K2339401.8KThe glam secrets are officially out ✨ @Trinity Tatum and @brycealakai — @maybelline49.9K0:14The glam secrets are officially out ✨ @Trinity Tatum and @brycealakai are spilling the tea on the glam trio: Sky Tubes m3.7K8971157

Engagement per clip

22 parsed clips · newest on the right · click a bar to open the clip peak: 16.8% ER
Aug 27Sep 1Sep 21

Profile completeness

6/6

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