@mattelmattel
We empower the next generation to explore the wonder of childhood every day!
Engagement1.08%below typical
Account summary
@mattel has 120,900 followers and 8 videos. Across the 8 parsed clips the average is 2,439,443 views and 25,253 likes. Engagement to views is 1.08%, which is below typical for TikTok. On the newer half of the feed the response is holding steady (−0.03 pp). Posts roughly 0.4 times a week. An average clip reaches 2018% of the follower count.
Followers
120.9K
+7.4K in period
Engagement
1.08%
−0.03 pp newer half
Average views
2.4M
median 1.9M
Likes per clip
25.3K
324 comments avg
Shares / saves
852 / 2.1K
0.09% of viewers save
Posting rate
0.4 / wk
reach 2018% of followers
Latest clips
8 collectedEngagement per clip
8 parsed clips · newest on the right · click a bar to open the clip peak: 3.0% ERMay 20May 28Oct 10
| Date | Views | Likes | Comments | Shares | Saves | ER |
|---|---|---|---|---|---|---|
| Oct 10, 2026 | 8,715 | 68 | 37 | 12 | 9 | 1.34% |
| Oct 9, 2026 | 3,126 | 58 | 13 | 11 | 3 | 2.62% |
| May 28, 2026 | 603,700 | 17,600 | 397 | 303 | 1,478 | 3.03% |
| May 28, 2026 | 6,100,000 | 49,700 | 812 | 2,322 | 3,994 | 0.87% |
| May 20, 2026 | 6,700,000 | 58,700 | 655 | 2,210 | 5,173 | 0.92% |
| May 20, 2026 | 2,200,000 | 38,000 | 295 | 1,046 | 2,798 | 1.79% |
| May 20, 2026 | 2,300,000 | 23,100 | 261 | 517 | 2,014 | 1.04% |
| May 20, 2026 | 1,600,000 | 14,800 | 126 | 397 | 1,199 | 0.96% |
Profile completeness
6/6
- Avatar
- Display name
- Bio
- Verified
- Public profile
- Has videos
Frequently asked
How many followers does @mattel have?
120,900 followers as of Nov 4, 2026.
How many videos does @mattel have?
8 videos; 8 of them have been parsed with full statistics.
What is the engagement rate of @mattel?
1.08% of views turn into likes, comments and shares across 8 parsed clips.
What is the average number of views per clip?
2,439,443 views, median 1,900,000.
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