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@jocko_willink — TikTok avatar

@jocko_willinkJocko Willink

Leader; follower. Reader; writer. Speaker; listener. Student; teacher.

card updated Sep 20, 2026 · 12 clips parsed · following 9 · 1,400,000 likes total

Open on TikTok ↗
Engagement5.09%normal range

Account summary

@jocko_willink has 168,800 followers and 157 videos. Across the 12 parsed clips the average is 560,150 views and 27,961 likes. Engagement to views is 5.09%, which is normal range for TikTok. On the newer half of the feed the response is holding steady (−0.28 pp). Posts roughly 0.1 times a week. An average clip reaches 332% of the follower count.

Followers
168.8K
history is still being collected
Engagement
5.09%
−0.28 pp newer half
Average views
560.1K
median 74.2K
Likes per clip
28K
178 comments avg
Shares / saves
389 / 1.9K
0.33% of viewers save
Posting rate
0.1 / wk
reach 332% of followers

Latest clips

12 collected
Discipline will guide you to freedom. #discipline — @jocko_willink62.8K0:30Discipline will guide you to freedom. #discipline3.4K38491716Motivation doesn't matter. You need DISCIPLINE. #disciplineequalsfreed — @jocko_willink230.4K0:24Motivation doesn't matter. You need DISCIPLINE. #disciplineequalsfreedom #motivation #motivationvsdiscipline #disciplin7.3K1181.2K1.6KStop them from barking orders. #jockowillink #leadershipskills #badbos — @jocko_willink74.6K0:28Stop them from barking orders. #jockowillink #leadershipskills #badbosses #barkingorders #jockopodcast 2.8K55145420Let’s get it. @JOCKOFUEL @Echelon Front — @jocko_willink91.6K0:12Let’s get it. @JOCKOFUEL @Echelon Front 4.1K3635194@Travis Mills kills your excuses. #jockopodcast #travismills — @jocko_willink59K0:44@Travis Mills kills your excuses. #jockopodcast #travismills 4.3K43333655Advice for young leaders. #jockopodcast #leadershipdevelopment #jockow — @jocko_willink56.7K0:32Advice for young leaders. #jockopodcast #leadershipdevelopment #jockowillinkmotivation 3.2K22215618Be the master of your own mind. — @jocko_willink37.7K0:48Be the master of your own mind.2.4K34311445More questions with @MasterClass — @jocko_willink73.7K0:47More questions with @MasterClass 4.6K3788249Some questions with @MasterClass. — @jocko_willink120.9K0:50Some questions with @MasterClass.7.1K6495523The toughest ego. — @jocko_willink30.6K0:50The toughest ego.1.4K1289217Answering a very common question. With Doc Kirk Parsley on Jocko Podca — @jocko_willink5.8M0:18Answering a very common question. With Doc Kirk Parsley on Jocko Podcast 367.291.2K1.6K1.6K16.6KOn TikTok. WHO’S WITH ME? — @jocko_willink83.8K0:19On TikTok. WHO’S WITH ME?3.8K10177171

Engagement per clip

12 parsed clips · newest on the right · click a bar to open the clip peak: 8.0% ER
Aug 9Oct 12Feb 24

Profile completeness

5/6

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