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@jif — TikTok avatar

@jifJif

#ThatJifingGood you’d create a TikTok video featuring our famous peanut butter.

card updated Nov 2, 2026 · 15 clips parsed · following 2 · 564,500 likes total

Open on TikTok ↗
Engagement0.02%below typical

Account summary

@jif has 44,600 followers and 163 videos. Across the 15 parsed clips the average is 3,509,895 views and 758 likes. Engagement to views is 0.02%, which is below typical for TikTok. On the newer half of the feed the response is holding steady (−0.02 pp). Posts roughly 1.2 times a week. An average clip reaches 7870% of the follower count.

Followers
44.6K
+400 in period
Engagement
0.02%
−0.02 pp newer half
Average views
3.5M
median 4M
Likes per clip
758
18 comments avg
Shares / saves
74 / 114
0.0% of viewers save
Posting rate
1.2 / wk
reach 7870% of followers

Latest clips

15 collected
The possibilities are endless ✨ — @jif247The possibilities are endless ✨8100Snack time but make it spooky 👻 Swipe to see how you can make {recipe — @jif175Snack time but make it spooky 👻 Swipe to see how you can make {recipe name} for your Halloween festivities 🎃1010Plot twist: the magic ingredient is Jif PB. ✨ — @jif3990:12Plot twist: the magic ingredient is Jif PB. ✨10100Searching for an easy holiday dessert? Jif PB has a few ideas. — @jif2060:17Searching for an easy holiday dessert? Jif PB has a few ideas.0000Rewarding myself with a gold star and a snack plate — @jif1.2M0:11Rewarding myself with a gold star and a snack plate2136928Cozy szn is in full swing 🍂🎃🍁 — @jif5.4M0:09Cozy szn is in full swing 🍂🎃🍁6301Jif will always be the go-to choice, then, now and forever — @jif2.2M0:09Jif will always be the go-to choice, then, now and forever40981636A little bit of Jif Peanut Butter is all you need to brighten your day — @jif4.6M0:10A little bit of Jif Peanut Butter is all you need to brighten your day ☀️1.2K224093Meet Tina & try her top tips for how to make every meal That Jif'ing g — @jif6.3M0:06Meet Tina & try her top tips for how to make every meal That Jif'ing good837135798Hungry? There’s a treat pairing for that with Jif peanut butter. — @jif4M0:15Hungry? There’s a treat pairing for that with Jif peanut butter.2.1K78143221Ready to meet your next pairing? Peanut butter is That Jif'ing good. 😋 — @jif5.7M0:30Ready to meet your next pairing? Peanut butter is That Jif'ing good. 😋9451694107Meet Tina & try her top tips for how to make every meal That Jif'ing g — @jif5M0:30Meet Tina & try her top tips for how to make every meal That Jif'ing good1.1K59223119Easy to eat Jif all day when it goes with everything. 💅 Which pairing — @jif5.2M0:11Easy to eat Jif all day when it goes with everything.  💅 Which pairing are you choosing?8531953109It’s S’mores Szn with a Jif twist 🤤 — @jif12.8M0:23It’s S’mores Szn with a Jif twist 🤤3.5K28463892Living a life that truly is that Jif’ing good — @jif247.4K0:22Living a life that truly is that Jif’ing good2331077

Engagement per clip

15 parsed clips · newest on the right · click a bar to open the clip peak: 3.6% ER
Jul 31Aug 27Oct 30

Profile completeness

6/6

Frequently asked

How many followers does @jif have?

44,600 followers as of Nov 2, 2026.

How many videos does @jif have?

163 videos; 15 of them have been parsed with full statistics.

What is the engagement rate of @jif?

0.02% of views turn into likes, comments and shares across 15 parsed clips.

What is the average number of views per clip?

3,509,895 views, median 4,000,000.

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