@itsmakeupbymelissamMelissa Murdick

Celeb MUA Creator of The ToneMatch™️ Method Undertones, pro techniques, + more

card updated Oct 18, 2026 · 13 clips parsed · following 739 · 19,200,000 likes total

Engagement4.52%normal range

Account summary

@itsmakeupbymelissam has 1,400,000 followers and 1,148 videos. Across the 13 parsed clips the average is 203,048 views and 8,798 likes. Engagement to views is 4.52%, which is normal range for TikTok. On the newer half of the feed the response is rising (+0.32 pp). Posts roughly 0.4 times a week. An average clip reaches 15% of the follower count.

Followers

1.4M

+0 in period

Engagement

4.52%

+0.32 pp newer half

Average views

203K

median 21.5K

Likes per clip

8.8K

111 comments avg

Shares / saves

279 / 3.9K

1.91% of viewers save

Posting rate

0.4 / wk

reach 15% of followers

Latest clips

13 collected

Under eyes are a tricky area, so we have to be super precise in how mu — @itsmakeupbymelissam

21.5K1:27Under eyes are a tricky area, so we have to be super precise in how much product we use #undereyes #makeuptutorial @Dol9962611169

I repeat: this new @Tower 28 Beauty foundation is for the natural, les — @itsmakeupbymelissam

4K1:41I repeat: this new @Tower 28 Beauty foundation is for the natural, less-is-more crowd There's no blurring or excessive c223708

Everyone obsesses over contour...but highlighting is sooo underrated! — @itsmakeupbymelissam

227.1K0:59Everyone obsesses over contour...but highlighting is sooo underrated! In this video I'm using the @Patrick Ta Beauty Ma10.9K2003985.3K

I have about 3 eyeliners I can actually count on to be long wear...and — @itsmakeupbymelissam

13.2K1:01I have about 3 eyeliners I can actually count on to be long wear...and this definitely isn't one of them 😭 Has anyone el59221557

FYI these are medicated zit and dark spot patches, but they are not hy — @itsmakeupbymelissam

7.6K1:34FYI these are medicated zit and dark spot patches, but they are not hydrocolloid! I was worried they wouldn't work as w318933101

If it turns orange so help me... (FYI this is Fluff by Morphe and it's — @itsmakeupbymelissam

36.8K0:09If it turns orange so help me... (FYI this is Fluff by Morphe and it's a great cool toned pink with a luminous finish) #1.2K25360

Wavy hair is kind of a pain...but the right routine makes it look so m — @itsmakeupbymelissam

8.8K0:18Wavy hair is kind of a pain...but the right routine makes it look so much better IMO This is my go to routine for frizz3047535

When in doubt...blend it out!!! Bronzer and blush need a little extra — @itsmakeupbymelissam

197.8K1:10When in doubt...blend it out!!! Bronzer and blush need a little extra work to not look patchy @Haus Labs @BK Beauty Br6.6K40451.1K

It is SO important to buy foundation based off your skin's needs and y — @itsmakeupbymelissam

15.5K2:01It is SO important to buy foundation based off your skin's needs and your personal preferences....not based off what new797441249

It's better to buy high quality brushes you'll always use individually — @itsmakeupbymelissam

19KIt's better to buy high quality brushes you'll always use individually than to get random brush sets full of things you 7641118623

Muted blush is a trend that is VERY makeup artist approved--pick a sha — @itsmakeupbymelissam

365.4K1:11Muted blush is a trend that is VERY makeup artist approved--pick a shade that complements your skin's undertone! @sepho10K2601222.2K

Eyeshadow 101: the way you prep your eyes makes a HUGE difference. All — @itsmakeupbymelissam

736.9K1:37Eyeshadow 101: the way you prep your eyes makes a HUGE difference. All the products & brushes I am using are linked in m39.5K23282115.7K

Figuring out your skin's undertone unlocks your ability to know what m — @itsmakeupbymelissam

986K2:22Figuring out your skin's undertone unlocks your ability to know what makeup looks good on you!! What questions do you h42.2K5562.1K24.9K

Engagement per clip

13 parsed clips · newest on the right · click a bar to open the clip peak: 5.7% ER

Jan 24Aug 26Sep 1

Date	Views	Likes	Comments	Shares	Saves	ER
Sep 1, 2026	21,500	996	26	11	169	4.80%
Sep 1, 2026	4,044	223	7	0	8	5.69%
Aug 31, 2026	227,100	10,900	200	398	5,326	5.06%
Aug 30, 2026	13,200	592	21	5	57	4.68%
Aug 29, 2026	7,595	318	9	33	101	4.74%
Aug 27, 2026	36,800	1,162	25	3	60	3.23%
Aug 26, 2026	8,790	304	7	5	35	3.59%
Aug 25, 2026	197,800	6,642	40	45	1,103	3.40%
Aug 24, 2026	15,500	797	44	12	49	5.50%
Aug 23, 2026	19,000	764	11	18	623	4.17%
Apr 18, 2026	365,400	9,970	260	122	2,161	2.83%
Apr 15, 2026	736,900	39,500	232	821	15,706	5.50%
Jan 24, 2026	986,000	42,200	556	2,150	24,941	4.55%