@invisibleplaybookRyan McNeill • Grow a Business

Helping you grow your personal brand & turn it into a profitable business

card updated Oct 14, 2026 · 10 clips parsed · following 561 · 1,100,000 likes total

Engagement6.43%normal range

Account summary

@invisibleplaybook has 262,800 followers and 180 videos. Across the 10 parsed clips the average is 12,442 views and 643 likes. Engagement to views is 6.43%, which is normal range for TikTok. On the newer half of the feed the response is falling (−1.89 pp). Posts roughly 0.2 times a week. An average clip reaches 5% of the follower count.

Followers

262.8K

−200 in period

Engagement

6.43%

−1.89 pp newer half

Average views

12.4K

median 1.5K

Likes per clip

643

12 comments avg

Shares / saves

145 / 707

5.68% of viewers save

Posting rate

0.2 / wk

reach 5% of followers

Latest clips

10 collected

what to do if your life keeps speeding up — @invisibleplaybook

3.1K1:16what to do if your life keeps speeding up171141113

Claude Skills is my new content creation brainstorm partner — @invisibleplaybook

9051:30Claude Skills is my new content creation brainstorm partner 23113

Wish could do customer research to validate a business idea? You can w — @invisibleplaybook

3K1:27Wish could do customer research to validate a business idea? You can with AI. #aitools #entrepreneurship #businesstips 10841386

Don’t let the fact that you’re not an expert keep you from posting con — @invisibleplaybook

1K0:31Don’t let the fact that you’re not an expert keep you from posting content to social media. Instead, ask yourself this o34128

If the content you create doesn’t give people social currency, they’re — @invisibleplaybook

8040:33If the content you create doesn’t give people social currency, they’re not going to share it #viral #contentcreation 24135

I wish someone had taught me that it’s okay to say yes when people off — @invisibleplaybook

1.2K2:36I wish someone had taught me that it’s okay to say yes when people offer to help you #networkingtips #lifelessons 73462

Here’s how to get great looking video on your next Zoom Meeting #creat — @invisibleplaybook

5.8K0:54Here’s how to get great looking video on your next Zoom Meeting #creatorsearchinsights #zoom #meetings #videogear11210421

Sometimes good design isn’t going to result in the most sales. Here’s — @invisibleplaybook

1.8K0:44Sometimes good design isn’t going to result in the most sales. Here’s why the more you have to say about your product, t51647

Here are the top reasons so many creatives fail at business (but how y — @invisibleplaybook

1.1K1:23Here are the top reasons so many creatives fail at business (but how you can be one of the successful ones) #entrepreneu501417

Which AI Tools did I miss? #businesstips #aitools #aitoolsforbusiness — @invisibleplaybook

105.8K1:03Which AI Tools did I miss? #businesstips #aitools #aitoolsforbusiness 5.8K761.4K6.9K

Engagement per clip

10 parsed clips · newest on the right · click a bar to open the clip peak: 7.1% ER

Feb 12May 14Jan 21

Date	Views	Likes	Comments	Shares	Saves	ER
Jan 21, 2026	3,091	171	14	11	13	6.34%
Jan 7, 2026	905	23	1	1	3	2.76%
May 21, 2025	2,954	108	4	13	86	4.23%
May 16, 2025	1,047	34	1	2	8	3.53%
May 14, 2025	804	24	1	3	5	3.48%
May 14, 2025	1,171	73	4	6	2	7.09%
May 8, 2025	5,761	112	10	4	21	2.19%
Apr 1, 2025	1,804	51	6	4	7	3.38%
Mar 31, 2025	1,086	50	1	4	17	5.06%
Feb 12, 2025	105,800	5,786	76	1,399	6,911	6.86%