@hyperlitemountaingearHyperlite Mountain Gear

A better backcountry experience starts here. #betterbackpacking

card updated Oct 1, 2026 · 11 clips parsed · following 311 · 323,500 likes total

Engagement7.7%normal range

Account summary

@hyperlitemountaingear has 25,000 followers and 229 videos. Across the 11 parsed clips the average is 175,452 views and 12,791 likes. Engagement to views is 7.7%, which is normal range for TikTok. On the newer half of the feed the response is falling (−0.91 pp). Posts roughly 0.1 times a week. An average clip reaches 702% of the follower count.

Followers

25K

+0 in period

Engagement

7.7%

−0.91 pp newer half

Average views

175.5K

median 2.7K

Likes per clip

12.8K

27 comments avg

Shares / saves

696 / 1.4K

0.82% of viewers save

Posting rate

0.1 / wk

reach 702% of followers

Latest clips

11 collected

The forecast can change. Your plans don't have to. #hyperlitemountaing — @hyperlitemountaingear

1.9K0:15The forecast can change. Your plans don't have to. #hyperlitemountaingear #hyperlite #backpacking #hiking #betterbackpac206244

Walk through our newly updated Unbound packs with Josh from R&D! Full — @hyperlitemountaingear

2.7K1:17Walk through our newly updated Unbound packs with Josh from R&D! Full video linked in our bio. #hyperlitemountaingear #h1745116

Introducing the Unbound 40 + 55. Hit the link in bio for full product — @hyperlitemountaingear

2.5KIntroducing the Unbound 40 + 55. Hit the link in bio for full product details! #hyperlitemountaingear #hyperlite #thruhi117147

Our quest to set up our colleague Matt with a better backpacking exper — @hyperlitemountaingear

1.9K1:23Our quest to set up our colleague Matt with a better backpacking experience reached its final challenge: the field test.111105

Earlier this month, we introduced you to our colleague Matt and his 25 — @hyperlitemountaingear

2.6K1:03Earlier this month, we introduced you to our colleague Matt and his 25-year-old backpacking kit. Now it's time to see wh156026

Sure, it's loaded with 1000 fill power grey goose down that's treated — @hyperlitemountaingear

4K0:45Sure, it's loaded with 1000 fill power grey goose down that's treated with a DWR finish for maximum loft and compressibi166255

Late-season miles deserve a better night's sleep. Built for cold night — @hyperlitemountaingear

2.7K0:33Late-season miles deserve a better night's sleep. Built for cold nights and efficient packing, the all-new 20-Degree Mum155206

Matt, one of our team members, hadn't been on a multi-day backpacking — @hyperlitemountaingear

4.9K1:33Matt, one of our team members, hadn't been on a multi-day backpacking trip in 20 years- and Grand Canyon made sure he re2594213

Here's to long weekends, time outside, and questionable fueling choice — @hyperlitemountaingear

3.6K0:11Here's to long weekends, time outside, and questionable fueling choices.104112

Join Victoria, our Director of R&D, for a walkthrough of our 20° and 4 — @hyperlitemountaingear

3.2K0:42Join Victoria, our Director of R&D, for a walkthrough of our 20° and 40° Quilts. Filled with premium 1000fp down and bui149205

Gear up for a packrafting trio with Peter Bugg! #hyperlitemountaingear — @hyperlitemountaingear

1.9M0:28Gear up for a packrafting trio with Peter Bugg! #hyperlitemountaingear #hyperlite #ultralightgear #packraft #backpacking139.1K2817.6K15.8K

Engagement per clip

11 parsed clips · newest on the right · click a bar to open the clip peak: 10.9% ER

Oct 4Jul 27Sep 24

Date	Views	Likes	Comments	Shares	Saves	ER
Sep 24, 2026	1,940	206	2	4	4	10.93%
Aug 28, 2026	2,682	174	5	1	16	6.71%
Aug 25, 2026	2,452	117	1	4	7	4.98%
Aug 6, 2026	1,884	111	1	0	5	5.94%
Jul 30, 2026	2,577	156	0	2	6	6.13%
Jul 27, 2026	4,006	166	2	5	5	4.32%
Jul 21, 2026	2,688	155	2	0	6	5.84%
Jul 17, 2026	4,945	259	4	2	13	5.36%
Jul 6, 2026	3,598	104	1	1	2	2.95%
Jun 26, 2026	3,200	149	2	0	5	4.72%
Oct 4, 2024	1,900,000	139,100	281	7,635	15,847	7.74%