@howfashionreallyworksJalil | Fashion + Strategy

🏆20+ Yrs in Fashion & Luxury 💼 Ex-Richemont (Cartier, VCA), Burberry 👇🏽 Learn How Fashion Really Works👇🏽

card updated Oct 6, 2026 · 13 clips parsed · following 39 · 183,100 likes total

Engagement4.93%normal range

Account summary

@howfashionreallyworks has 12,100 followers and 492 videos. Across the 13 parsed clips the average is 160,387 views and 6,426 likes. Engagement to views is 4.93%, which is normal range for TikTok. On the newer half of the feed the response is rising (+0.43 pp). Posts roughly 0.3 times a week. An average clip reaches 1326% of the follower count.

Followers

12.1K

+200 in period

Engagement

4.93%

+0.43 pp newer half

Average views

160.4K

median 3.2K

Likes per clip

6.4K

184 comments avg

Shares / saves

1.3K / 1.3K

0.8% of viewers save

Posting rate

0.3 / wk

reach 1326% of followers

Latest clips

13 collected

If you buy a Louis Vuitton bag, can you cut it up and sell something n — @howfashionreallyworks

3.3K2:25If you buy a Louis Vuitton bag, can you cut it up and sell something new using the LV logo? #LouisVuitton #LVMH #Upcycli11913420

25% of Kering’s suppliers account for 98% of its sourcing. In luxury, — @howfashionreallyworks

3.2K2:2025% of Kering’s suppliers account for 98% of its sourcing. In luxury, complexity can create value but it should always j8321122

Why would M&S need Sephora? And why would Sephora need M&S? Because gr — @howfashionreallyworks

6.2K2:25Why would M&S need Sephora? And why would Sephora need M&S? Because great partnerships are about exchanging competitive 375184741

Expensive clothes can’t save a bad fit. #Fashion #Menswear #Style #Tai — @howfashionreallyworks

5971:46Expensive clothes can’t save a bad fit. #Fashion #Menswear #Style #Tailoring #LondonTailor 33445

Walmart is selling a cashmere jumper for $45. So what makes another ca — @howfashionreallyworks

2.7K2:34Walmart is selling a cashmere jumper for $45. So what makes another cashmere sweater worth £1,000? #Walmart #Cashmere #L11014534

Louis Vuitton’s biggest competitor might be a five-star hotel, a welln — @howfashionreallyworks

1.6K2:22Louis Vuitton’s biggest competitor might be a five-star hotel, a wellness retreat or an unforgettable holiday. Luxury is8610722

Skims is worth $5bn. According to Vogue Business, around 70% of Skims — @howfashionreallyworks

94.1K2:48Skims is worth $5bn. According to Vogue Business, around 70% of Skims customers come back and buy again. Kim Kardashian 9.2K110165899

Prada says Armani is not on its radar. Owning Versace is one thing. Su — @howfashionreallyworks

4K2:35Prada says Armani is not on its radar. Owning Versace is one thing. Successfully integrating it and creating value is an17318429

Hugo Boss Chairman Stephan Sturm is stepping down, Frasers wants great — @howfashionreallyworks

2.1K2:40Hugo Boss Chairman Stephan Sturm is stepping down, Frasers wants greater representation on the supervisory board and it 551028

Creator brands can monetise attention incredibly quickly. But every ba — @howfashionreallyworks

8852:13Creator brands can monetise attention incredibly quickly. But every bad category, collaboration and retailer can spend t48318

I started this channel to break down the business behind fashion, luxu — @howfashionreallyworks

1.2K1:46I started this channel to break down the business behind fashion, luxury, retail, branding, pricing, strategy and cultur1046316

The abaya market is misunderstood. Cc: @happyindubai thanks for the nu — @howfashionreallyworks

265.1K2:35The abaya market is misunderstood. Cc: @happyindubai thanks for the nudge! #ModestFashion #Abaya #LuxuryStrategy #Fash12.4K2035.6K7.2K

Longevity beats hype. Relevance beats reinvention. Longchamp’s Le Plia — @howfashionreallyworks

1.7M1:52Longevity beats hype. Relevance beats reinvention. Longchamp’s Le Pliage is an icon. #Longchamp #LePliage #LuxuryStrate60.8K2K10.9K8.3K

Engagement per clip

13 parsed clips · newest on the right · click a bar to open the clip peak: 10.0% ER

Dec 18Sep 21Oct 5

Date	Views	Likes	Comments	Shares	Saves	ER
Oct 5, 2026	3,321	119	13	4	20	4.10%
Oct 1, 2026	3,194	83	2	11	22	3.01%
Sep 30, 2026	6,241	375	18	47	41	7.05%
Sep 30, 2026	597	33	4	4	5	6.87%
Sep 25, 2026	2,673	110	14	5	34	4.83%
Sep 23, 2026	1,630	86	10	7	22	6.32%
Sep 21, 2026	94,100	9,151	110	165	899	10.02%
Sep 18, 2026	4,024	173	18	4	29	4.85%
Sep 15, 2026	2,065	55	10	2	8	3.24%
Sep 14, 2026	885	48	3	1	8	5.88%
May 26, 2026	1,196	104	6	3	16	9.45%
Apr 14, 2026	265,100	12,400	203	5,642	7,232	6.88%
Dec 18, 2025	1,700,000	60,800	1,984	10,900	8,285	4.33%