@housebeautifulHouse Beautiful

The home of interior design since 1896. 🏡

card updated Oct 25, 2026 · 20 clips parsed · following 126 · 3,100,000 likes total

Engagement1.86%below typical

Account summary

@housebeautiful has 203,600 followers and 876 videos. Across the 20 parsed clips the average is 51,503 views and 838 likes. Engagement to views is 1.86%, which is below typical for TikTok. On the newer half of the feed the response is holding steady (+0.26 pp). Posts roughly 1.6 times a week. An average clip reaches 25% of the follower count.

Followers

203.6K

+1.7K in period

Engagement

1.86%

+0.26 pp newer half

Average views

51.5K

median 1.9K

Likes per clip

838

56 comments avg

Shares / saves

65 / 62

0.12% of viewers save

Posting rate

1.6 / wk

reach 25% of followers

Latest clips

20 collected

While celebrating HB's 130th during High Point Market, designers joine — @housebeautiful

1790:57While celebrating HB's 130th during High Point Market, designers joined us for a game of 'Never Have I Ever' and spilled6000

The owner's suite in this Charleston home is nothing short of pure dra — @housebeautiful

1.8K0:39The owner's suite in this Charleston home is nothing short of pure drama. Designer Michael Mitchell wanted the room to f1463119

A Tiffany & Co. Penthouse, an Aston Martin mansion, and an Upper East — @housebeautiful

4601:07A Tiffany & Co. Penthouse, an Aston Martin mansion, and an Upper East Side Carriage House fit for the likes of Blair Wal20000

As a staging expert, Selling Sunset's @Amanzasmith understands that he — @housebeautiful

4.3K0:24As a staging expert, Selling Sunset's @Amanzasmith understands that her decorating style and sentimental items aren't fo50112

@amanzasmith of Selling Sunset loved bouclé long before she learned ho — @housebeautiful

1.3K0:25@amanzasmith of Selling Sunset loved bouclé long before she learned how to pronounce it correctly. Are you a fan of "bow17103

For Chloe Legras of @boxwoodavenue, the European way of entertaining—r — @housebeautiful

5400:30For Chloe Legras of @boxwoodavenue, the European way of entertaining—relaxing, meandering, and without an agenda—is what4000

Replying to @noname If you’ve ever wondered what Amanza Smith does on — @housebeautiful

204.6K0:38Replying to @noname If you’ve ever wondered what Amanza Smith does on Selling Sunset, here's your answer: She started as3.3K143592

Watching a show about closing deals on multi-million dollar homes can — @housebeautiful

137.7K0:27Watching a show about closing deals on multi-million dollar homes can make real estate look like a quick path to a big c3.4K3747117

We caught up with designer @jeremiahbrent to get the inside scoop on r — @housebeautiful

3.6K0:32We caught up with designer @jeremiahbrent to get the inside scoop on rug trends and a first look at his new collection w122249

A wild new era of interiors is here... We visited fall High Point Mark — @housebeautiful

1K0:12A wild new era of interiors is here... We visited fall High Point Market to see what's next in interior design trends an49215

Interior designers, tap in: Do you spend more time wearing the hats of — @housebeautiful

1.1K0:19Interior designers, tap in: Do you spend more time wearing the hats of problem solver, therapist, and marriage counselor56248

Is phasing a renovation project always the most cost-effective approac — @housebeautiful

9460:32Is phasing a renovation project always the most cost-effective approach? 2026 Next Wave designer Tiffany Skilling doesn'22201

How do you know if you have great taste in home decor? #Queereye’s @Ta — @housebeautiful

9820:24How do you know if you have great taste in home decor? #Queereye’s @Tan France believes it happens when you stop trying 17100

Interior designers are used to clients bringing them reference photos — @housebeautiful

2.5K0:30Interior designers are used to clients bringing them reference photos and Pinterest boards as inspiration for a given sp57257

Whether you're looking at a real estate listing that looks too good to — @housebeautiful

1.7K0:32Whether you're looking at a real estate listing that looks too good to be true or you're scouring Pinterest for design i62226

AI can be a powerful tool when showing a real estate client or homeown — @housebeautiful

2K0:36AI can be a powerful tool when showing a real estate client or homeowner the potential of a given space. But where shoul47132

Do you have a formal dining room in your home? And if you do, do you a — @housebeautiful

187.6K0:28Do you have a formal dining room in your home? And if you do, do you actually eat meals in it every day? Designer Blair 4.1K570511467

If you're going to splurge on ONE thing for your home, let it be this. — @housebeautiful

1.9K0:31If you're going to splurge on ONE thing for your home, let it be this... HB's Carisha Swanson recently spoke to interior80107

Interiors photographer and home stylist Douglas Friedman has captured — @housebeautiful

7.1K0:23Interiors photographer and home stylist Douglas Friedman has captured countless beautiful homes, so of course we had to 2583122

As a renowned interiors photographer, Douglas Friedman has seen many d — @housebeautiful

468.7K0:27As a renowned interiors photographer, Douglas Friedman has seen many design trends come and go. They usually start as a 4.9K467690465

Engagement per clip

20 parsed clips · newest on the right · click a bar to open the clip peak: 8.4% ER

Aug 5Oct 25Oct 31

Date	Views	Likes	Comments	Shares	Saves	ER
Oct 31, 2026	179	6	0	0	0	3.35%
Oct 30, 2026	1,782	146	3	1	19	8.42%
Oct 29, 2026	460	20	0	0	0	4.35%
Oct 28, 2026	4,264	50	1	1	2	1.22%
Oct 28, 2026	1,290	17	1	0	3	1.40%
Oct 28, 2026	540	4	0	0	0	0.74%
Oct 27, 2026	204,600	3,278	14	35	92	1.63%
Oct 27, 2026	137,700	3,370	37	47	117	2.51%
Oct 26, 2026	3,622	122	2	4	9	3.53%
Oct 25, 2026	1,027	49	2	1	5	5.06%
Sep 3, 2026	1,072	56	2	4	8	5.78%
Sep 2, 2026	946	22	2	0	1	2.54%
Sep 1, 2026	982	17	1	0	0	1.83%
Sep 1, 2026	2,499	57	2	5	7	2.56%
Aug 28, 2026	1,740	62	2	2	6	3.79%
Aug 25, 2026	2,047	47	1	3	2	2.49%
Aug 25, 2026	187,600	4,143	570	511	467	2.78%
Aug 24, 2026	1,927	80	1	0	7	4.20%
Aug 7, 2026	7,075	258	3	1	22	3.70%
Aug 5, 2026	468,700	4,949	467	690	465	1.30%