@heinz_usheinz

It has to be Heinz

card updated Oct 2, 2026 · 10 clips parsed · following 109 · 4,300,000 likes total

Engagement0.3%below typical

Account summary

@heinz_us has 192,700 followers and 370 videos. Across the 10 parsed clips the average is 282,442 views and 732 likes. Engagement to views is 0.3%, which is below typical for TikTok. On the newer half of the feed the response is holding steady (+0.11 pp). Posts roughly 1.4 times a week. An average clip reaches 147% of the follower count.

Followers

192.7K

+3K in period

Engagement

0.3%

+0.11 pp newer half

Average views

282.4K

median 90.2K

Likes per clip

732

74 comments avg

Shares / saves

36 / 52

0.02% of viewers save

Posting rate

1.4 / wk

reach 147% of followers

Latest clips

10 collected

4.2K992117

i’m gonna need you to be a bit more specific — @heinz_us

3.5K0:05i’m gonna need you to be a bit more specific472625

What’s your Heinz love language? We took the Love Lid to the street to — @heinz_us

172.7K0:33What’s your Heinz love language? We took the Love Lid to the street to find out. Share the way you Heinz #HEINZYOURWAY a4.3K31792236

Your squeeze just got a little more Love. Get yours at thelovelid.com — @heinz_us

1.6M0:27Your squeeze just got a little more Love. Get yours at thelovelid.com Confess your love using #HEINZYOURWAY 63911315579

6.8K140581415

We couldn’t change the sculpture, so we changed the view 🌭🍅 Heinz Ketc — @heinz_us

7.6KWe couldn’t change the sculpture, so we changed the view 🌭🍅 Heinz Ketchup on hot dogs: yes or no? Settle it in the comme15453108

the soothing sounds of the official mustard of Lollapalooza 🎶 — @heinz_us

5.7K0:19the soothing sounds of the official mustard of Lollapalooza 🎶10136104

first in line ❌ first at Heinz ✅ — @heinz_us

444.5K0:11first in line ❌ first at Heinz ✅ 554261726

No Heinz? That's a booking. 🟨🟥 Tag us in the flavor fouls you spot and — @heinz_us

189.4K0:29No Heinz? That's a booking. 🟨🟥 Tag us in the flavor fouls you spot and show us which card you're handing out. #PenaltyPa340412536

Our official Penalty Packets Ref hit the streets to hand out some warn — @heinz_us

390K0:15Our official Penalty Packets Ref hit the streets to hand out some warnings to flavorless fans. 🟨🟥 Get your Heinz Penalt9245133104

Engagement per clip

10 parsed clips · newest on the right · click a bar to open the clip peak: 3.1% ER

Jul 10Aug 7Aug 28

Date	Views	Likes	Comments	Shares	Saves	ER
Aug 28, 2026	4,161	99	21	1	7	2.91%
Aug 24, 2026	3,524	47	26	2	5	2.13%
Aug 18, 2026	172,700	4,327	317	92	236	2.74%
Aug 10, 2026	1,600,000	639	113	155	79	0.06%
Aug 7, 2026	6,836	140	58	14	15	3.10%
Aug 4, 2026	7,601	154	53	10	8	2.85%
Aug 1, 2026	5,698	101	36	10	4	2.58%
Jul 31, 2026	444,500	554	26	17	26	0.13%
Jul 15, 2026	189,400	340	41	25	36	0.21%
Jul 10, 2026	390,000	924	51	33	104	0.26%