@gr8collabEmma Apple Chozick

brand consultant + design journalist gr8collab.substack.com IG: emcho41

card updated Sep 18, 2026 · 13 clips parsed · following 474 · 1,200,000 likes total

Engagement12.67%above average

Account summary

@gr8collab has 42,400 followers and 504 videos. Across the 13 parsed clips the average is 168,663 views and 20,365 likes. Engagement to views is 12.67%, which is above average for TikTok. On the newer half of the feed the response is falling (−3.21 pp). Posts roughly 0.1 times a week. An average clip reaches 398% of the follower count.

Followers

42.4K

+0 in period

Engagement

12.67%

−3.21 pp newer half

Average views

168.7K

median 2.7K

Likes per clip

20.4K

65 comments avg

Shares / saves

932 / 6.2K

3.66% of viewers save

Posting rate

0.1 / wk

reach 398% of followers

Latest clips

13 collected

At exactly the moment American retail was flattening into monotony, Be — @gr8collab

2.9K1:16At exactly the moment American retail was flattening into monotony, Best Products decided its stores should be impossibl34941938

I wrote about the house that raised me for @dwellmagazine. Ironically, — @gr8collab

2.5K0:40I wrote about the house that raised me for @dwellmagazine. Ironically, I cried on the day we moved in as a first grader2334331

Designed by Javier Mariscal in 1980 for a bar in Valencia, the Dúplex — @gr8collab

8561:11Designed by Javier Mariscal in 1980 for a bar in Valencia, the Dúplex stool would go on to become an icon of postmodern 75125

Warning: this might ruin your (desk) lunch. #fyp #designtok #gr8collab — @gr8collab

2.1K1:02Warning: this might ruin your (desk) lunch. #fyp #designtok #gr8collab #copenhagen #brandworld 17231928

For years, fashion brands optimized for distribution. Today, the most — @gr8collab

2.7K1:05For years, fashion brands optimized for distribution. Today, the most interesting ones are designing spaces where the br1453627

Over the last decade, we’ve watched brands like @seed change the role — @gr8collab

4.9K1:32Over the last decade, we’ve watched brands like @seed change the role of consumer brands. Half a million people follow a4071164135

Are you having a Tuesday or a Saturday? #entrepreneur #design #gr8coll — @gr8collab

9270:22Are you having a Tuesday or a Saturday? #entrepreneur #design #gr8collab #fyp36213

Are we about to have a Vera Bradley summer? This Celine ad I’ve been t — @gr8collab

2.5K1:20Are we about to have a Vera Bradley summer? This Celine ad I’ve been targeted by 6 times this week leads me to think may1395919

Friends don’t let friends go to 3daysofdesign without this guide!! 9 i — @gr8collab

6.1K1:36Friends don’t let friends go to 3daysofdesign without this guide!! 9 installations, exhibitions, independent shows, and 232653183

#whimsymaxxing #30daysofdesign #copenhagen #moving #gr8collab — @gr8collab

1.4K0:55#whimsymaxxing #30daysofdesign #copenhagen #moving #gr8collab 60602

T Magazine just published a story on the case for eating lunch with yo — @gr8collab

179.4K0:35T Magazine just published a story on the case for eating lunch with your colleagues to fuel the creative process. Which 22.4K983.3K4.6K

The work & home of Molly Baz and Ben Willet, creative couple based in — @gr8collab

1.3M0:54The work & home of Molly Baz and Ben Willet, creative couple based in LA. Molly is a chef, cookbook author (cook this bo158.1K4623.6K22.6K

Brands designed to help you elevate your IKEA furniture, minus the DIY — @gr8collab

686.2K1:39Brands designed to help you elevate your IKEA furniture, minus the DIY and Pinteresting. #ikea #ikeahacks #brands #eleva82.4K2415.1K52.6K

Engagement per clip

13 parsed clips · newest on the right · click a bar to open the clip peak: 14.4% ER

Nov 6Jun 26Sep 8

Date	Views	Likes	Comments	Shares	Saves	ER
Sep 8, 2026	2,913	349	4	19	38	12.77%
Sep 3, 2026	2,541	233	4	3	31	9.45%
Aug 12, 2026	856	75	1	2	5	9.11%
Aug 10, 2026	2,085	172	3	19	28	9.30%
Aug 4, 2026	2,703	145	3	6	27	5.70%
Jul 23, 2026	4,944	407	11	64	135	9.75%
Jun 26, 2026	927	36	2	1	3	4.21%
Jun 7, 2026	2,534	139	5	9	19	6.04%
Jun 3, 2026	6,093	232	6	53	183	4.78%
Jun 2, 2026	1,420	60	6	0	2	4.65%
Sep 15, 2024	179,400	22,400	98	3,251	4,596	14.35%
Dec 12, 2023	1,300,000	158,100	462	3,641	22,568	12.48%
Nov 6, 2023	686,200	82,400	241	5,053	52,551	12.78%