@formulaFormula
Content Creator formula@upnorthmgmt.co
Engagement8.91%above average
Account summary
@formula has 2,000,000 followers and 401 videos. Across the 10 parsed clips the average is 285,510 views and 23,793 likes. Engagement to views is 8.91%, which is above average for TikTok. On the newer half of the feed the response is falling (−2.5 pp). Posts roughly 0.9 times a week. An average clip reaches 14% of the follower count.
Followers
2M
history is still being collected
Engagement
8.91%
−2.5 pp newer half
Average views
285.5K
median 159.1K
Likes per clip
23.8K
324 comments avg
Shares / saves
1.3K / 1.4K
0.49% of viewers save
Posting rate
0.9 / wk
reach 14% of followers
Latest clips
10 collected
Engagement per clip
10 parsed clips · newest on the right · click a bar to open the clip peak: 15.2% ERJun 8Aug 27Aug 27
| Date | Views | Likes | Comments | Shares | Saves | ER |
|---|---|---|---|---|---|---|
| Aug 27, 2026 | 196,700 | 14,300 | 143 | 1,208 | 925 | 7.96% |
| Aug 27, 2026 | 305,400 | 16,100 | 208 | 1,971 | 1,291 | 5.99% |
| Aug 27, 2026 | 160,300 | 7,642 | 133 | 712 | 432 | 5.29% |
| Aug 27, 2026 | 114,500 | 3,653 | 25 | 130 | 246 | 3.33% |
| Aug 27, 2026 | 779,800 | 70,100 | 904 | 3,690 | 4,307 | 9.58% |
| Jul 21, 2026 | 837,300 | 120,300 | 1,678 | 4,996 | 6,386 | 15.16% |
| Jul 16, 2026 | 96,200 | 1,641 | 49 | 194 | 131 | 1.96% |
| Jul 2, 2026 | 114,000 | 1,005 | 45 | 100 | 110 | 1.01% |
| Jun 9, 2026 | 157,800 | 1,950 | 26 | 59 | 116 | 1.29% |
| Jun 8, 2026 | 93,100 | 1,236 | 25 | 41 | 99 | 1.40% |
Profile completeness
6/6
- Avatar
- Display name
- Bio
- Verified
- Public profile
- Has videos
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