@deciemDECIEM

THE ABNORMAL BEAUTY COMPANY The Ordinary NIOD Avestan LOoPHA

card updated Sep 14, 2026 · 10 clips parsed · following 6 · 430,700 likes total

Engagement1.92%below typical

Account summary

@deciem has 56,200 followers and 190 videos. Across the 10 parsed clips the average is 2,431 views and 42 likes. Engagement to views is 1.92%, which is below typical for TikTok. On the newer half of the feed the response is falling (−0.31 pp). Posts roughly 0.1 times a week. An average clip reaches 4% of the follower count.

Followers

56.2K

+0 in period

Engagement

1.92%

−0.31 pp newer half

Average views

2.4K

median 2.4K

Likes per clip

2 comments avg

Shares / saves

2 / 3

0.12% of viewers save

Posting rate

0.1 / wk

reach 4% of followers

Latest clips

10 collected

i actually just love our products though can’t help it 🫪 — @deciem

9610:12i actually just love our products though can’t help it 🫪39882

Much of our business and our people are situated on the unceded territ — @deciem

3.7KMuch of our business and our people are situated on the unceded territory of First Nations, Inuit, and Métis People. We 24301

Today we honour our late founder, Brandon Truaxe. A true visionary who — @deciem

3.8KToday we honour our late founder, Brandon Truaxe. A true visionary whose boldness, creativity, and commitment to changin45102

our commitment to sustainability you can see, track, and trust. @verit — @deciem

2.7K0:29our commitment to sustainability you can see, track, and trust. @veritree 48024

2.5K0:24icydk - we are an incubator brand, and although you may know us from @The Ordinary @Niod or @LOoPHA, we have started ove55469

2.2K0:11the place we call home 🏢 39213

2.6K0:09meet our UK social team!51004

behind every breakthrough, is a blooper (or ten) 😂 — @deciem

1.8K0:43behind every breakthrough, is a blooper (or ten) 😂26002

“outta sight outta mind” is the vibe we’re bringing into 2025 — @deciem

2K0:44“outta sight outta mind” is the vibe we’re bringing into 202546113

2K❤️✨🤗52400

Engagement per clip

10 parsed clips · newest on the right · click a bar to open the clip peak: 5.7% ER

Jan 2Apr 25Jul 31

Date	Views	Likes	Comments	Shares	Saves	ER
Jul 31, 2026	961	39	8	8	2	5.72%
Sep 30, 2025	3,697	24	3	0	1	0.73%
Jun 19, 2025	3,780	45	1	0	2	1.22%
Apr 30, 2025	2,677	48	0	2	4	1.87%
Apr 25, 2025	2,546	55	4	6	9	2.55%
Feb 20, 2025	2,199	39	2	1	3	1.91%
Jan 29, 2025	2,602	51	0	0	4	1.96%
Jan 23, 2025	1,815	26	0	0	2	1.43%
Jan 7, 2025	2,021	46	1	1	3	2.38%
Jan 2, 2025	2,009	52	4	0	0	2.79%