TokGauge — @cultbeauty Cult Beauty.
@cultbeauty has 170,800 followers and 1,551 videos.
Across the 20 parsed clips the average is 152,974 views and 327 likes.
Engagement to views is 0.26%, which is below typical for TikTok.
On the newer half of the feed the response is falling (−0.45 pp).
An average clip reaches 90% of the follower count.
Unlocking a love of beauty in all ages, all faces.