@craigmelvinCraig Melvin

Believer. Father. Husband. Son. Journalist. Candle Maker. @TODAY Show Co-Host.

card updated Sep 13, 2026 · 20 clips parsed · following 126 · 74,700 likes total

Engagement4.72%normal range

Account summary

@craigmelvin has 23,800 followers and 84 videos. Across the 20 parsed clips the average is 13,167 views and 564 likes. Engagement to views is 4.72%, which is normal range for TikTok. On the newer half of the feed the response is falling (−1.15 pp). Posts roughly 2.2 times a week. An average clip reaches 55% of the follower count.

Followers

23.8K

history is still being collected

Engagement

4.72%

−1.15 pp newer half

Average views

13.2K

median 9.3K

Likes per clip

564

39 comments avg

Shares / saves

19 / 19

0.14% of viewers save

Posting rate

2.2 / wk

reach 55% of followers

Latest clips

20 collected

I always look forward to a @TODAY Show Halloween! 🎃 This year, we cele — @craigmelvin

4.1KI always look forward to a @TODAY Show Halloween! 🎃 This year, we celebrated NBC's 100th anniversary with some iconic lo151653

@Snoop Dogg, be honest. How'd I do? #CraigMelvin #TodayShow #SnoopDogg — @craigmelvin

40.9K0:08@Snoop Dogg, be honest. How'd I do? #CraigMelvin #TodayShow #SnoopDogg #Halloween2026 @TODAY Show 2.1K286238

#Throwback to a couple of the Melvin family Halloween looks over the y — @craigmelvin

10.6K#Throwback to a couple of the Melvin family Halloween looks over the years! Any guesses on what we will be this year? ⬇️264538

A pleasure to have Rob Gronkowski on the podcast! Known for his domina — @craigmelvin

1.9K1:07A pleasure to have Rob Gronkowski on the podcast! Known for his dominant NFL career and four Super Bowl wins, Gronk spen76233

It’s always a fun time when Parker Posey stops by Studio 1A. 😂 Thanks — @craigmelvin

14.2K1:11It’s always a fun time when Parker Posey stops by Studio 1A. 😂 Thanks for another memorable morning. Be sure to check ou46751724

I traveled to Philadelphia to meet “The Tonics,” a group of dads and g — @craigmelvin

1.2K0:54I traveled to Philadelphia to meet “The Tonics,” a group of dads and grandpas who are striking the right chord with thei63202

Well here we are! Thank you to everyone who voted and actively campaig — @craigmelvin

2.9K0:35Well here we are! Thank you to everyone who voted and actively campaigned for me. A special shoutout to my beautiful wif2011796

Got to catch up with New York Knicks star Jalen Brunson ahead of tonig — @craigmelvin

4.6K1:09Got to catch up with New York Knicks star Jalen Brunson ahead of tonight’s season opener. Excited to see what this seaso2524514

Jalen Brunson shares that his mom, Sandra, has a secret nickname for h — @craigmelvin

17.8K0:15Jalen Brunson shares that his mom, Sandra, has a secret nickname for him during games. Any guesses? 👀 Tune into the late3975330

15 years married to my best friend. Lindsay, you’re the rock of our fa — @craigmelvin

40.7K15 years married to my best friend. Lindsay, you’re the rock of our family. You’re the one who keeps us all grounded and1.6K65928

Since 2013, Michael Collarone has donated tens of thousands of white r — @craigmelvin

1K0:33Since 2013, Michael Collarone has donated tens of thousands of white roses to the 9/11 Memorial, placing one on the name72134

Michael and Dyan Zinzi were new parents when Michael lost his life in — @craigmelvin

1.9K0:30Michael and Dyan Zinzi were new parents when Michael lost his life in the 9/11 attacks while working in the World Trade 131148

Got the chance to sit down with former Pittsburgh Steelers head coach — @craigmelvin

12.2K0:30Got the chance to sit down with former Pittsburgh Steelers head coach Mike Tomlin to talk about his transition from the 834152831

Shoutout to Ernest Lee aka the Chicken Man from Columbia, South Caroli — @craigmelvin

24K1:22Shoutout to Ernest Lee aka the Chicken Man from Columbia, South Carolina! What's a piece of artwork in your house that m2.1K16519690

Thank you @constancejonestv, Kris Anderson, and @NBCSouthFlorida for t — @craigmelvin

8K0:48Thank you @constancejonestv, Kris Anderson, and @NBCSouthFlorida for the kind words! You’ve got me thinking it might be 2401335

It’s Monday! The results are in, and the pink tie is the winner. Summe — @craigmelvin

39.5K0:11It’s Monday! The results are in, and the pink tie is the winner. Summer continues. I hope you had a great weekend. How d89847534

Lindsay and I had the pleasure of hosting the Palace Invitational at t — @craigmelvin

1.1K0:27Lindsay and I had the pleasure of hosting the Palace Invitational at the Lotte New York Palace yesterday. The annual eve75416

Getting my suit ready for Monday’s show and wanted to see which tie lo — @craigmelvin

21.8K0:32Getting my suit ready for Monday’s show and wanted to see which tie looked best. Comment below and let me know ⬇️ #Craig818381828

I’m excited to host the 5th Annual Bottoms Up Invitational this Septem — @craigmelvin

8210:35I’m excited to host the 5th Annual Bottoms Up Invitational this September 13 & 14 with my wife, Lindsay Czarniak, in hon28112

Back to school they go! So proud of these two and can’t wait to see al — @craigmelvin

13.9KBack to school they go! So proud of these two and can’t wait to see all they accomplish this year. #CraigMelvin #BackToS55912712

Engagement per clip

20 parsed clips · newest on the right · click a bar to open the clip peak: 10.1% ER

Aug 26Oct 15Oct 30

Date	Views	Likes	Comments	Shares	Saves	ER
Oct 30, 2026	4,148	151	6	5	3	3.91%
Oct 30, 2026	40,900	2,082	28	62	38	5.31%
Oct 28, 2026	10,600	264	5	3	8	2.57%
Oct 27, 2026	1,928	76	2	3	3	4.20%
Oct 26, 2026	14,200	467	5	17	24	3.44%
Oct 26, 2026	1,247	63	2	0	2	5.21%
Oct 22, 2026	2,879	201	17	9	6	7.88%
Oct 20, 2026	4,649	252	4	5	14	5.61%
Oct 20, 2026	17,800	397	5	3	30	2.28%
Oct 15, 2026	40,700	1,600	65	9	28	4.11%
Sep 11, 2026	1,003	72	1	3	4	7.58%
Sep 11, 2026	1,921	131	1	4	8	7.08%
Sep 8, 2026	12,200	834	15	28	31	7.19%
Sep 4, 2026	24,000	2,069	165	196	90	10.12%
Sep 1, 2026	8,000	240	13	3	5	3.20%
Aug 31, 2026	39,500	898	47	5	34	2.41%
Aug 28, 2026	1,137	75	4	1	6	7.04%
Aug 28, 2026	21,800	818	381	8	28	5.54%
Aug 27, 2026	821	28	1	1	2	3.65%
Aug 26, 2026	13,900	559	12	7	12	4.16%