@byjoeymJoey Mulcahy

building brand creative workflows

card updated Oct 1, 2026 · 9 clips parsed · following 76 · 120,800 likes total

Engagement6.5%normal range

Account summary

@byjoeym has 19,900 followers and 30 videos. Across the 9 parsed clips the average is 3,359 views and 180 likes. Engagement to views is 6.5%, which is normal range for TikTok. On the newer half of the feed the response is falling (−1.32 pp). Posts roughly 1.6 times a week. An average clip reaches 17% of the follower count.

Followers

19.9K

+0 in period

Engagement

6.5%

−1.32 pp newer half

Average views

3.4K

median 2.1K

Likes per clip

180

20 comments avg

Shares / saves

19 / 173

5.15% of viewers save

Posting rate

1.6 / wk

reach 17% of followers

Latest clips

9 collected

the one thing i’ve learned from working with fast-scaling wellness bra — @byjoeym

4.9K0:46the one thing i’ve learned from working with fast-scaling wellness brands is to stop building your brand backwards - sta289025173

2.1K0:15consume. create. repeat.1101966

we’ve heard a million times that ‘creative is the new targeting’. but — @byjoeym

3.4K0:15we’ve heard a million times that ‘creative is the new targeting’. but it’s true. when producing AI ads for socials, cons151010165

also, please don’t just rip the copy claude gives you. give it a read — @byjoeym

1.7K0:26also, please don’t just rip the copy claude gives you. give it a read first, even with these changes comment on IG for c807885

creators are way ahead of most brands in the viewer retention game. bu — @byjoeym

1.1K0:33creators are way ahead of most brands in the viewer retention game. but a few creative teams are borrowing formats and r4710443

creators are wayyy ahead of most brands in the viewer retention game. — @byjoeym

1.2K0:34creators are wayyy ahead of most brands in the viewer retention game. but a few creative teams are borrowing formats and864560

comment ‘board’ on IG for a link to all these references — @byjoeym

6.5K0:19comment ‘board’ on IG for a link to all these references4652452395

for the workflow comment 'seedance' seedance 2.5 is 50% off credits @f — @byjoeym

1.2K1:03for the workflow comment 'seedance' seedance 2.5 is 50% off credits @figmaweave for 2 weeks #ad desktop only #FigmaWeav282235

8.1K0:49if you’re a brand looking to run AI creative, do this first comment ‘context’ on my IG for the full skill & video36712852534

Engagement per clip

9 parsed clips · newest on the right · click a bar to open the clip peak: 8.4% ER

Aug 1Aug 28Sep 11

Date	Views	Likes	Comments	Shares	Saves	ER
Sep 11, 2026	4,900	289	0	25	173	6.41%
Sep 7, 2026	2,142	110	1	9	66	5.60%
Sep 1, 2026	3,350	151	0	10	165	4.81%
Aug 30, 2026	1,697	80	7	8	85	5.60%
Aug 28, 2026	1,092	47	10	4	43	5.59%
Aug 27, 2026	1,234	86	4	5	60	7.70%
Aug 16, 2026	6,459	465	24	52	395	8.38%
Aug 7, 2026	1,218	28	2	2	35	2.63%
Aug 1, 2026	8,140	367	128	52	534	6.72%