@businessinsiderBusiness Insider
Want more? Longer videos here! π
Engagement2.49%below typical
Account summary
@businessinsider has 531,000 followers and 1,411 videos. Across the 13 parsed clips the average is 1,847,062 views and 44,556 likes. Engagement to views is 2.49%, which is below typical for TikTok. On the newer half of the feed the response is rising (+0.94 pp). Posts roughly 0.1 times a week. An average clip reaches 348% of the follower count.
Followers
531K
history is still being collected
Engagement
2.49%
+0.94 pp newer half
Average views
1.8M
median 2.5K
Likes per clip
44.6K
264 comments avg
Shares / saves
1.1K / 2.4K
0.13% of viewers save
Posting rate
0.1 / wk
reach 348% of followers
Engagement per clip
13 parsed clips Β· newest on the right Β· click a bar to open the clip peak: 7.3% EROct 2Aug 31Sep 3
| Date | Views | Likes | Comments | Shares | Saves | ER |
|---|---|---|---|---|---|---|
| Sep 3, 2026 | 1,498 | 86 | 5 | 6 | 10 | 6.48% |
| Sep 2, 2026 | 1,346 | 79 | 3 | 1 | 11 | 6.17% |
| Sep 2, 2026 | 2,503 | 129 | 6 | 8 | 13 | 5.71% |
| Sep 2, 2026 | 660 | 25 | 0 | 0 | 1 | 3.79% |
| Sep 1, 2026 | 8,030 | 568 | 8 | 10 | 34 | 7.30% |
| Sep 1, 2026 | 191,100 | 4,618 | 243 | 1,225 | 406 | 3.18% |
| Aug 31, 2026 | 3,210 | 154 | 6 | 4 | 20 | 5.11% |
| Aug 31, 2026 | 1,979 | 106 | 0 | 4 | 3 | 5.56% |
| Aug 31, 2026 | 712 | 27 | 0 | 0 | 2 | 3.79% |
| Aug 31, 2026 | 762 | 41 | 0 | 1 | 1 | 5.51% |
| Feb 13, 2026 | 6,900,000 | 184,000 | 532 | 4,529 | 7,058 | 2.74% |
| Mar 28, 2024 | 10,600,000 | 266,700 | 1,687 | 6,799 | 15,546 | 2.60% |
| Oct 2, 2023 | 6,300,000 | 122,700 | 938 | 2,057 | 7,490 | 2.00% |
Profile completeness
6/6
- Avatar
- Display name
- Bio
- Verified
- Public profile
- Has videos












