@brilliantearthBrilliant Earth

Delight in the Details. Engagement rings and fine jewelry for the big day and every day. 💍✨

card updated Oct 20, 2026 · 10 clips parsed · following 64 · 11,600,000 likes total

Engagement0.4%below typical

Account summary

@brilliantearth has 537,500 followers and 2,097 videos. Across the 10 parsed clips the average is 534,415 views and 2,018 likes. Engagement to views is 0.4%, which is below typical for TikTok. On the newer half of the feed the response is holding steady (−0.28 pp). Posts roughly 5.0 times a week. An average clip reaches 99% of the follower count.

Followers

537.5K

+4.2K in period

Engagement

0.4%

−0.28 pp newer half

Average views

534.4K

median 1.9K

Likes per clip

58 comments avg

Shares / saves

52 / 125

0.02% of viewers save

Posting rate

5.0 / wk

reach 99% of followers

Latest clips

10 collected

PART 5. Grape soda, but make it a gemstone. 🍇💜 would you wear this pur — @brilliantearth

3940:23PART 5. Grape soda, but make it a gemstone. 🍇💜 would you wear this purple Spinel? #spinel #purplegemstone #fyp28301

All the engagement rings from this summer we can’t stop thinking. Save — @brilliantearth

1.6KAll the engagement rings from this summer we can’t stop thinking. Save this for your ring inspiration. 💍360211

Your September proposal isn’t going to manifest itself. Save this vide — @brilliantearth

7660:05Your September proposal isn’t going to manifest itself. Save this video to claim. 🍂💍🤎 #fyp31113

The Jane Goodall Collection returns for round three, designed to celeb — @brilliantearth

433.1K0:14The Jane Goodall Collection returns for round three, designed to celebrate and advance her legacy. This one takes us bac4364953

You weren’t looking for a teal Spinel gemstone… but now you are. 💎 Wou — @brilliantearth

1.5K0:07You weren’t looking for a teal Spinel gemstone… but now you are. 💎 Would you say yes? #spinel #augustbirthstone #colorge46015

Favorite engagement ring this week: the Fiore Halo set with a 2.27 car — @brilliantearth

1.9KFavorite engagement ring this week: the Fiore Halo set with a 2.27 carat oval lab diamond. Would you say yes to this nat540610

The most unique floral inspired engagement ring we’ve ever seen. Would — @brilliantearth

2K0:07The most unique floral inspired engagement ring we’ve ever seen. Would you say yes? 💍 Engagement Ring Details: Fiore Hal60038

Born in August? Share your birthday in the comments. 💎 August has than — @brilliantearth

2.9K0:12Born in August? Share your birthday in the comments. 💎 August has than one birthstone, and Spinel season is here. #teals43212

Born in August? You’ve got more than one birthstone. Spinel season is — @brilliantearth

1.1M0:28Born in August? You’ve got more than one birthstone. Spinel season is here 💎 Drop a comment if it’s your birth month. #a3.2K151140314

The official colors of summer, in lab diamonds. 💎 Pacific Green or Mal — @brilliantearth

3.8M0:05The official colors of summer, in lab diamonds. 💎 Pacific Green or Malibu Blue, which are you choosing? #fyp #labdia16.2K417362841

Engagement per clip

10 parsed clips · newest on the right · click a bar to open the clip peak: 7.9% ER

Aug 19Aug 26Sep 2

Date	Views	Likes	Comments	Shares	Saves	ER
Sep 2, 2026	394	28	3	0	1	7.87%
Sep 1, 2026	1,615	36	0	2	11	2.35%
Aug 31, 2026	766	31	1	1	3	4.31%
Aug 27, 2026	433,100	436	4	9	53	0.10%
Aug 26, 2026	1,504	46	0	1	5	3.12%
Aug 25, 2026	1,852	54	0	6	10	3.24%
Aug 24, 2026	2,009	60	0	3	8	3.14%
Aug 20, 2026	2,911	43	2	1	2	1.58%
Aug 19, 2026	1,100,000	3,241	151	140	314	0.32%
Aug 19, 2026	3,800,000	16,200	417	362	841	0.45%