@blueairBlueair

💙Most Awarded Air Care Brand in the US 💙Consumer Reports’ Best Air Purifier Brand

card updated Oct 1, 2026 · 21 clips parsed · following 130 · 58,200 likes total

Engagement0.37%below typical

Account summary

@blueair has 19,400 followers and 442 videos. Across the 21 parsed clips the average is 62,804 views and 224 likes. Engagement to views is 0.37%, which is below typical for TikTok. On the newer half of the feed the response is holding steady (−0.23 pp). Posts roughly 2.1 times a week. An average clip reaches 324% of the follower count.

Followers

19.4K

+900 in period

Engagement

0.37%

−0.23 pp newer half

Average views

62.8K

median 462

Likes per clip

224

1 comments avg

Shares / saves

4 / 31

0.05% of viewers save

Posting rate

2.1 / wk

reach 324% of followers

Latest clips

21 collected

Current nighttime non-negotiables: skincare, comfy PJs, and the DreamW — @blueair

2K0:26Current nighttime non-negotiables: skincare, comfy PJs, and the DreamWell 2.0 🌙 @Megan 6001

A fall refresh goes a long way. 🍂 From cozy decor to cleaner indoor ai — @blueair

88K0:38A fall refresh goes a long way. 🍂 From cozy decor to cleaner indoor air, it's all about the details that make a space fe1726121

Fall allergies don't have to follow you indoors. 🍂 Allergist and mom @ — @blueair

82.4K0:46Fall allergies don't have to follow you indoors. 🍂 Allergist and mom @Doctor A shares a few simple ways to help minimize118036

Your skincare routine’s missing piece 💧 — @blueair

5.9K0:08Your skincare routine’s missing piece 💧4011

Few things are better than a soft blanket, a good book, and a calming — @blueair

5590:09Few things are better than a soft blanket, a good book, and a calming fragrance in the air. ☺️7021

Three decades of Swedish innovation, thoughtful design, and a belief t — @blueair

3290:31Three decades of Swedish innovation, thoughtful design, and a belief that better air makes a difference. Here’s to what’3001

A little color, a little calm, and a thoughtful addition to your night — @blueair

3330:37A little color, a little calm, and a thoughtful addition to your nightly wind-down. 💜4000

A little extra comfort for their little corner. 🩷 The DreamWell™ Mini — @blueair

134.6K0:48A little extra comfort for their little corner. 🩷 The DreamWell™ Mini Humidifier in Aurora Blush adds mess-free moisture2561942

Sometimes the best therapy is better air 💙 — @blueair

3450:06Sometimes the best therapy is better air 💙4010

Sunday reset complete. Now for the wind-down, courtesy of the CoolDrif — @blueair

3520:07Sunday reset complete. Now for the wind-down, courtesy of the CoolDrift fan💤2000

Coming home to a hot and stuffy bedroom in the summer is simply not it — @blueair

4970:25Coming home to a hot and stuffy bedroom in the summer is simply not it. @syd✨🌷 let the CoolDrift do its thing and her be1001

If you're wondering what the secret to being a good host this summer i — @blueair

3230:36If you're wondering what the secret to being a good host this summer is, it's staying cool enough to actually enjoy it. 1000

is this so much to ask for? #thingsimowed — @blueair

4200:07is this so much to ask for? #thingsimowed 3001

Summer outings with the family hit different when you’re prepared for — @blueair

5180:28Summer outings with the family hit different when you’re prepared for the heat. @Itscassidy.lynn knows bringing the #Alw4000

Excited to announce I’m changing the family sleep lore 🌙 #bedtimerouti — @blueair

6800:07Excited to announce I’m changing the family sleep lore 🌙 #bedtimeroutine #sleeplore #bloodline 4002

Of all the things packed for college, this might be the one mom feels — @blueair

3700:30Of all the things packed for college, this might be the one mom feels best about 💙 #blueair #backtoschool #dormlife 3000

she's coming, she's just cooling down first 😉 #AlwaysCool — @blueair

1260:12she's coming, she's just cooling down first 😉 #AlwaysCool4011

@Jessica Pegula doesn't practice without it 🎾 🧊 Inside a training day — @blueair

3920:59@Jessica Pegula doesn't practice without it 🎾 🧊 Inside a training day with her limited-edition AlwaysCool Handheld Fan.8000

Spread the word 🗣️ Blueair Fan Club is THIS Friday! 🎾Details @ the Lin — @blueair

3070:21Spread the word 🗣️ Blueair Fan Club is THIS Friday! 🎾Details @ the Link In Bio 11000

tending to my plants and staying cool doing it… kinda chic if you ask — @blueair

4620:06tending to my plants and staying cool doing it… kinda chic if you ask me 🌿6010

Introducing the limited-edition Jessica Pegula x Blueair AlwaysCool Ha — @blueair

1M0:13Introducing the limited-edition Jessica Pegula x Blueair AlwaysCool Handheld Fan 🎾💙 Designed in collaboration with Jess 4.1K2465563

Engagement per clip

21 parsed clips · newest on the right · click a bar to open the clip peak: 4.0% ER

Aug 20Sep 6Oct 28

Date	Views	Likes	Comments	Shares	Saves	ER
Oct 28, 2026	1,959	6	0	0	1	0.31%
Oct 25, 2026	88,000	172	6	1	21	0.20%
Oct 24, 2026	82,400	118	0	3	6	0.15%
Oct 14, 2026	5,917	4	0	1	1	0.08%
Oct 10, 2026	559	7	0	2	1	1.61%
Oct 9, 2026	329	3	0	0	1	0.91%
Oct 7, 2026	333	4	0	0	0	1.20%
Oct 6, 2026	134,600	256	1	9	42	0.20%
Oct 6, 2026	345	4	0	1	0	1.45%
Oct 4, 2026	352	2	0	0	0	0.57%
Sep 6, 2026	497	1	0	0	1	0.20%
Sep 5, 2026	323	1	0	0	0	0.31%
Sep 4, 2026	420	3	0	0	1	0.71%
Sep 2, 2026	518	4	0	0	0	0.77%
Aug 31, 2026	680	4	0	0	2	0.59%
Aug 30, 2026	370	3	0	0	0	0.81%
Aug 29, 2026	126	4	0	1	1	3.97%
Aug 26, 2026	392	8	0	0	0	2.04%
Aug 24, 2026	307	11	0	0	0	3.58%
Aug 22, 2026	462	6	0	1	0	1.52%
Aug 20, 2026	1,000,000	4,089	24	65	563	0.42%