@barnardcoJames Barnard

Logo and Visual Identity Designer / Design Educator / Speaker

card updated Oct 18, 2026 · 13 clips parsed · following 281 · 7,500,000 likes total

Engagement11.37%above average

Account summary

@barnardco has 330,600 followers and 679 videos. Across the 13 parsed clips the average is 402,339 views and 41,942 likes. Engagement to views is 11.37%, which is above average for TikTok. On the newer half of the feed the response is falling (−3.5 pp). Posts roughly 0.2 times a week. An average clip reaches 122% of the follower count.

Followers

330.6K

+800 in period

Engagement

11.37%

−3.5 pp newer half

Average views

402.3K

median 39.8K

Likes per clip

41.9K

455 comments avg

Shares / saves

3.3K / 4K

1.0% of viewers save

Posting rate

0.2 / wk

reach 122% of followers

Latest clips

13 collected

I often worry about the next generation of designers. These days there — @barnardco

17.9K1:40I often worry about the next generation of designers. These days there are so many new tools to go faster in your desig1.8K4031407

I’ve been a fan and follower of @work louder for years. I was the firs — @barnardco

5.3K0:55I’ve been a fan and follower of @work louder for years. I was the first recipient of their Creator Micro 2 and I’ve been157527

😁 Have you ever had a play with the Face-Aware Liquify feature in Phot — @barnardco

39.8K0:16😁 Have you ever had a play with the Face-Aware Liquify feature in Photoshop? Head to Filter -Liquify Twirl open the ‘Fa2.4K3891505

🦙This is a true story. But JUST SO WE’RE CLEAR, this NEVER happens. My — @barnardco

32.3K0:49🦙This is a true story. But JUST SO WE’RE CLEAR, this NEVER happens. My logo for Metalama (which has won 6 awards now) wa2.5K3538289

30.3K2:06[Based on a true story] Have you tried the brand noun process? Once upon a time I did 5 completely unique options for a 2.8K1995797

🥹 Sometimes the old ways are the best. Don’t ever feel intimidated by — @barnardco

55.1K0:25🥹 Sometimes the old ways are the best. Don’t ever feel intimidated by what’s new in your software, or wonder if you’re b4.3K6480355

#ad @Framer have already improved their agents feature. Multi-step bui — @barnardco

12.5K0:52#ad @Framer have already improved their agents feature. Multi-step builds now use fewer credits, giving me more room to3961116127

3 steps to drawing sexy smooth curves in Adobe Illustrator… 1. Double — @barnardco

27.1K0:393 steps to drawing sexy smooth curves in Adobe Illustrator… 1. Double click your Pencil tool and drag your ‘Fidelity’ sl1.8K32731K

🧐 Did you know there’s a formula to work out rounded corners on an off — @barnardco

168.2K0:30🧐 Did you know there’s a formula to work out rounded corners on an offset stroke? Inner Corner + Padding = Outer Corner14.7K384476.6K

❤️ Apologies for the big head… See if you can spot the messaging in th — @barnardco

41.9K2:05❤️ Apologies for the big head… See if you can spot the messaging in this CPR logo. #graphicdesign #logodesign #casestud3.8K90138280

🎨 Are your gradients looking a little… muddy? If you’re using two colo — @barnardco

1.5M0:58🎨 Are your gradients looking a little… muddy? If you’re using two colours to make your gradient, sometimes you’ll find 163.5K8457.4K22.1K

🤷🏻‍♂️“Who. Cares? Unfollowed” This is how a *lot* of people responded — @barnardco

1.3M2:56🤷🏻‍♂️“Who. Cares? Unfollowed” This is how a *lot* of people responded to my post about the mistake in the HBO logo. For210.4K3.7K14.7K11.8K

😮‍💨 #IYKYK #graphicdesign #logodesign #designtok — @barnardco

2M0:20😮‍💨 #IYKYK #graphicdesign #logodesign #designtok136.8K99320.3K8.2K

Engagement per clip

13 parsed clips · newest on the right · click a bar to open the clip peak: 17.6% ER

Jun 27Aug 11Sep 2

Date	Views	Likes	Comments	Shares	Saves	ER
Sep 2, 2026	17,900	1,801	40	31	407	10.46%
Aug 29, 2026	5,312	157	5	2	7	3.09%
Aug 21, 2026	39,800	2,378	38	91	505	6.30%
Aug 18, 2026	32,300	2,450	35	38	289	7.81%
Aug 15, 2026	30,300	2,808	19	95	797	9.64%
Aug 12, 2026	55,100	4,301	64	80	355	8.07%
Aug 11, 2026	12,500	396	11	16	127	3.38%
Aug 7, 2026	27,100	1,801	32	73	1,001	7.03%
Aug 4, 2026	168,200	14,700	38	447	6,625	9.03%
Jul 30, 2026	41,900	3,757	90	138	280	9.51%
Oct 24, 2025	1,500,000	163,500	845	7,413	22,064	11.45%
Sep 25, 2025	1,300,000	210,400	3,707	14,700	11,793	17.60%
Jun 27, 2025	2,000,000	136,800	993	20,300	8,189	7.90%