@andrewwheatcroftAndrew Donaldson-Wheatcroft

A no bullsh*t approach to skincare, beauty & wellness | HIV activist and campaigner 📧 hello@matchstick.com

card updated Sep 24, 2026 · 10 clips parsed · following 135 · 1,800,000 likes total

Engagement3.88%normal range

Account summary

@andrewwheatcroft has 129,700 followers and 746 videos. Across the 10 parsed clips the average is 21,317 views and 732 likes. Engagement to views is 3.88%, which is normal range for TikTok. On the newer half of the feed the response is rising (+2.05 pp). Posts roughly 2.4 times a week. An average clip reaches 16% of the follower count.

Followers

129.7K

history is still being collected

Engagement

3.88%

+2.05 pp newer half

Average views

21.3K

median 14K

Likes per clip

732

34 comments avg

Shares / saves

61 / 300

1.41% of viewers save

Posting rate

2.4 / wk

reach 16% of followers

Latest clips

10 collected

I wouldn’t have picked this up if it weren’t for TikTok and I’m glad I — @andrewwheatcroft

2K0:50I wouldn’t have picked this up if it weren’t for TikTok and I’m glad I did because it’s bloody brilliant 👌👀1033320

This is a great ingredient that really helps with soothing the skin an — @andrewwheatcroft

10.1K0:46This is a great ingredient that really helps with soothing the skin and really helps fight those breakouts and blemishes5861554273

We still need to exfoliate even using retinol, just not as much as we — @andrewwheatcroft

14.9K1:11We still need to exfoliate even using retinol, just not as much as we were! 👀6101518220

Every single time I’ve spoken about this, you’ve loved it and told me — @andrewwheatcroft

72.4K1:05Every single time I’ve spoken about this, you’ve loved it and told me it’s done exactly what it says on the tin! That’s 3.3K574471.8K

Maybe they made skincare even more complicated?! Scroll through and ta — @andrewwheatcroft

15.1KMaybe they made skincare even more complicated?! Scroll through and talk to me in the comments! 👀🤙3371812153

Perioral dermatitis is a pain! This is such an easy fix though! Let me — @andrewwheatcroft

13.1K0:47Perioral dermatitis is a pain! This is such an easy fix though! Let me know if this helped you?! 👀🤙290172155

This is always the OG for me. There’s so many great retinal products o — @andrewwheatcroft

31.4K0:44This is always the OG for me. There’s so many great retinal products on the market but this was the first! Have you trie1.4K6235319

I’m ready and waiting to fight! Talk to me in the comments! — @andrewwheatcroft

6.6KI’m ready and waiting to fight! Talk to me in the comments! 863113

This was fun! It’s that easy, just follow me and I’ll pick someone ran — @andrewwheatcroft

40.9K1:26This was fun! It’s that easy, just follow me and I’ll pick someone randomly to win it all! You must follow me on INSTAGR346138311

AD This is one product that I have consistently used because it adds t — @andrewwheatcroft

6.7K0:57AD This is one product that I have consistently used because it adds that little bit of self care into your skincare rou2811120136

Engagement per clip

10 parsed clips · newest on the right · click a bar to open the clip peak: 6.5% ER

Aug 25Sep 1Sep 23

Date	Views	Likes	Comments	Shares	Saves	ER
Sep 23, 2026	2,016	103	3	3	20	5.41%
Sep 17, 2026	10,100	586	15	54	273	6.49%
Sep 12, 2026	14,900	610	15	18	220	4.32%
Sep 8, 2026	72,400	3,257	57	447	1,801	5.19%
Sep 1, 2026	15,100	337	18	12	153	2.43%
Aug 31, 2026	13,100	290	17	21	55	2.50%
Aug 29, 2026	31,400	1,426	62	35	319	4.85%
Aug 26, 2026	6,605	86	3	1	13	1.36%
Aug 26, 2026	40,900	346	138	3	11	1.19%
Aug 25, 2026	6,653	281	11	20	136	4.69%